2. Knowledge is power!
• Tigeroy.ru is a community marketplace for people with
different knowledge and experience where anyone
can teach anyone, anywhere.
wanna teach - no place where to do it
wanna learn various things – no place where to find it
4. Hero Product
• List of classes within 5 categories
• TEACH section for potential teachers
– Guiding, controlling, mkt, advising services
• Reward system, Hero Power Indicator
• Statistics, Feedback and Rating system
• Articles – interviews, blog
• Paid/Free/Charity classes
• Individual or Multi student classes
6. Current status
• Next week Launch of preview version with 10 classes
• During September Final Launch in SPb
• Positive feedback from potential teachers/students
• Business model
• Database of interesting people and places
• Future cooperation with Alexandriyskiy
theatre, ITMO, ENGECON
• Finnish partner interested
7. Plans 2012-2013
• 2012
– Successfully launch the final version in SPb, later Moscow
– Reach 300 classes at the end 2012
– Special care for VIP persons
– ‘Super Heroes’ feature
• 2013
– Paid promotion of schools/professionals
– Paid visibility differentiation of classes
– Conference days
– New features (connection between online x offline
classes), e-wallet option, mobile app
– New destinations – other Russian cities, ? Kiev, Tallinn, Helsinki…
8. Competitors, market
• Notice boards at schools + FCB/VK groups, activities
• Indirect
– Online databases of professionals, Webinars, Liveexpert.ru
• Expenditure for education-fun experience increases
• Educated, curious, modern, online population
• 1st SPb, 2nd Moscow, 3rd other countries – Finland…
9. Finance
We are seeking for $$ – to be able to go through all stages of development.
Potential number of users influenced
700000
Stage Area Timing
600000 1st SPb 3 months
500000
400000 2nd Moscow 3 months
300000
3rd Finland 3 months
200000
100000 4th Estonia, Ukraine, 5 months
0 Belorussia, Russia
SPb Moscow Finland Russia Ukraine Estonia
• Marketing expenditure
– Printed material, online advertising (CPC, context)
• Technology – VPS, ICT, facilities
• HR – 3-4 new staff, rewards
• Development
• EXIT: Strategic investor, selling
10. Hero Team
Zdenek Komenda
Started with business when he was 15. In 2006, founded his own ICT e-commerce
shop. Studied and worked in many countries. Successful in int. student.
Competitions. Social mkt at L’Oréal.
Anna Radko community manager
5 years experience in dealing with customers. Russian language.
Martin design Jan coding
Master degree in ICT. Optimist. Runs his own graphic/promotion agency since
2010. | Guru programmer in Zend.