• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Network research australia_q1_2011vs_q1_2012_infographic
 

Network research australia_q1_2011vs_q1_2012_infographic

on

  • 377 views

 

Statistics

Views

Total Views
377
Views on SlideShare
377
Embed Views
0

Actions

Likes
0
Downloads
1
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Network research australia_q1_2011vs_q1_2012_infographic Network research australia_q1_2011vs_q1_2012_infographic Document Transcript

    • Quarter 1, 2011 vs Quarter 1, 2012 AUSTRALIA MARKET OVERVIEW 1,548,891,559 Quarterly Mobile Adve r tising Impressions on the InMobi Net w ork 71% Sma r tphone Impressions 89% Sma r tphone Impressions 156% Growth in mobile 219% Growth in smartphone impressions over the impressions in the past 1 year Australia mobile market Total impressions Total impressions 0.61 billion 1.5 billion Q1, 2011 Q1, 2012 Handset Share Of Impressions Manu facturer’s Share Of ImpressionsQ1, 2012 Sony Ericsson 2% Others 8% Apple iPhone 4.2% 43.7% Nokia 7% HTC 7% Apple iPod 5.6% Apple 54% RIM 11% Samsung GT-I9100 ( Galaxy S II ) 4.9% Samsung 12% Apple iPad 4.7% Q1, 2011 Q1, 2012 RIM BlackBerry 9700 4.0% Since Q1, 2011 Apple Samsung RIM HTC Nokia OS Share Of Impressions Key Insight for Q1 2012Q1, 2012 Since Q1, 2011 +19% +9.3 % +7.8 % -16.5 % iOS Symbian continues to dominate the share of impressions capturing 54% of the mix iOS Android RIM OS Symbian OS 54.0% 23.6% 10.6% 5.3% For more information about this research or more mobile advertising insights please visit www.inmobi.com/research @InMobi_au