×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
 

Mobile presentation - Sydney Online Retailer - 26 Sep 2011

by Product Manager - Digital & Usability at Belron Internationa on Sep 26, 2011

  • 2,832 views

In this presentation, I use analytics data from our global mobile reach, to illustrate the trends that are driving growth, how to take opportunity from them and what to do with your own site. I ...

In this presentation, I use analytics data from our global mobile reach, to illustrate the trends that are driving growth, how to take opportunity from them and what to do with your own site. I present a case for device and user knowledge, to allow you to optimise conversion rates, revenue and delight for visitors.

Statistics

Views

Total Views
2,832
Views on SlideShare
2,696
Embed Views
136

Actions

Likes
2
Downloads
59
Comments
2

6 Embeds 136

http://paper.li 129
http://twitter.com 2
http://www.linkedin.com 2
https://twitter.com 1
http://us-w1.rockmelt.com 1
http://a0.twimg.com 1

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

12 of 2 previous next

  • sullivac Craig Sullivan, Product Manager - Digital & Usability at Belron Internationa Paul - I would try Bango. Add the tags to say, your homepages, for a couple of weeks. Then compare against Webtrends. You might find that a group appears differently, or that you are not tracking the right stuff.

    I like to see the handset mix, and that means some pretty deep device detection. I don't think all web analytics packages do a good job here. Even GA has its limitations. I like Bango because it gives me very accurate data, down to the handset model or marketing name.

    Easy option - compare Bango with Webtrends and see how it looks.
    2 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • pcrobinson Paul Robinson at ABC RE; - mobile analytics - any suggestions? - I'm using Webtrends for my site - should i keep using them for our mobile? 2 years ago
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Mobile presentation - Sydney Online Retailer - 26 Sep 2011 Mobile presentation - Sydney Online Retailer - 26 Sep 2011 Presentation Transcript