The main objective of Business Intelligence is to bring the right information at the right time. Usually, the data is pulled from several sources and transformed into accurate and consistent information which is stored in the Data Warehouse. Cognos Business Intelligence solutions help understand, monitor and manage business performance which includes business reporting & analysis, profitability measurement, budgeting, forecasting optimization and cost management. Cognos is a fast and efficient technique to deliver multidimensional business intelligence data. Building a Data Warehouse and a complete and well performing Information Management system in an organization is a challenge both for the business and technical experts. The most important thing to have in mind is that Business Intelligence is not an IT driven area and it needs to come out as a need from the business and require tight and constant cooperation. That is why in order to deliver valuable information to the business and perform efficiently it is required to understand end-users needs and cooperates closely with the business before implementing Cognos applications
BI is top of mind for ALL organizations today seeking competitive advantage from their information
The Vendors are listed in Alphabetical order.
You will notice that IBM has moved up when compared to 2012, It has moved ahead of SAP but in the midmarket areas it is loosing ground.
Originally Quasar Systems Limited, it adopted the Cognos name in 1982. Cognos is a fragment scissored off the Latin word "cognosco," which means "knowledge from personal experience". January 31, 2008, Cognos was officially acquired by IBM. The Cognos name continues to be applied to IBM's line of business intelligence and performance management products.
A screen shot of Cognos
With IBM Cognos BI, organizations can deliver business intelligence to everyone that needs information across employees, suppliers, partners, and customers so that everyone can make better fact-based decisions faster, faster at the speed of their business, and collaborate on a consistent set of information and capabilities to make more aligned decisions at every level and across every department in the organization.
The lifetime of an Cognos Business Intelligence application can be months, or even years. During that time, data may change and new requirements appear. As the underlying data changes, authors must modify existing content and develop new content. Administrators must also update models and data sources over time.
Your company has a wide range of dashboarding requirements. Executive, business and IT users all bring different challenges – they think differently, they work differently and they want to see information from different perspectives. In order to be truly effective, dashboards need to provide the right level of information in a format that makes sense to the user. They also need the flexibility to personalize it and access it when and where business decisions need to be made without having to wait for IT to make the necessary changes.Executives are able to get an at-a-glance view of how their organization is performing, and then quickly drill down to an appropriate level of detail, which will help them make fast, effective decisions. Business users are able to assemble information into a view that makes sense for them with the flexibility to conduct deeper analysis to drive their decisions. IT administrators can enable an environment where trusted content can be authored once and accessed anywhere. This maximizes efficiency for IT and empowers the business. With IBM Cognos software users get a full view of all data from all time horizons for improved decision-making. This includes access to Real-time Monitoring for comparing dashboard views with up-to-date, actionable intelligence. Also, users can bring in predictive models with IBM SPSS to provide views of predictive modeling to analyze past performance at a detailed level to more effectively plan future strategies and tactics.
IBM Cognos Real-time Monitoring provides innovative ways to address business needs, including customer service contact center optimization, payments monitoring, logistics and fulfillment productivity, or energy management. However, some important considerations include:• What types of dashboards are effective for monitoring real-time data?• How can disparate data sources be included in the analytics?• How should in-memory event streams be utilized for the real-time requirements?• How should alerts and notifications be incorporated in a real-time solution?• What are the latest proven practice standards for installing and configuring IBM Cognos RTM?
The fundamental purpose of this relatively intuitive application is to allow end users to consume highly formatted, stand-alone dashboard style reports with limited training and a focus on efficient and ,perhaps most importantly, offline consumption. While the expectation remains that the reports will be developed by IT or Power Users within Report Studio, allowing for the creation of professional looking, pixel perfect reports, the end user is no longer tied to static offline reports or interactive reports rendered through Cognos Viewer. All of the existing report distribution channels, including scheduling and bursting, can be employed to circulate Active reports across large user communities.
Cognos BI Training Orientation
Cognos BI Training
A 3S Global Presentation
Our goal is to build IT talent pool locally and help them find jobs.
About 3S Global
3S Global is California based Minority Owned Enterprise (MBE). Our certificates
California State Certified Small Business Enterprise
City of Los Angeles Certified Minority Business Enterprise (MBE) and Small And
Local Business Enterprise (SLBE)
County of Los Angeles certified SBE and Women and Minority Owned Business
SCMBDC (NMSDC) MBE
3S GBS is an IT Service Provider that offers value-based business solutions enabling
our clients to gain operational efficiency and measurable improvement of ROI. Our
mission is to offer high quality IT Services to our valued clients. We offer IT consulting
services including Project Management, Technical Architecture and implementation of
software on Microsoft, Oracle, IBM, HP and other platforms.
Minority Technology Firm of The Year Award
Our Select Client & Projects
Los Angeles County Sheriff's Department, Los Angeles, CA - Technical
Documentation Specialist project
Bank of America/ Merrill Lynch, Hopewell, NJ - SharePoint Development
Horizon Blue Cross and Blue Shield, NJ – ETL development using
Capgemini, IL – Manual Quality Assurance
ADP, Camarillo, CA - SharePoint Development
NY Stock Exchange - Quality Assurance
Los Angeles County Internal Services Division, Downey, CA - Senior .NET
Web Application Development
Our training format
What is Business Intelligence ?
Major BI Products
Cognos Business Intelligence
How to become a Cognos BI Consultant
Cognos BI Training
Hands on Experience
What Value will get with this training.
Our Training Format
We provide instructor led hands-on raining environment
We offer weekend training classes
Our effort will to get you Certified as a Cognos Consultant and we will
work with you find project opportunities.
The course content is designed in such a way emphasis is more on
understanding the concepts and how to apply them in a real life
What is Business Intelligence (BI)?
Business Intelligence (BI)
BI refers to technologies, applications and practices for the collection, integration,
analysis, and presentation of business information .
Purpose of BI
To support better, improved and more efficient Decision Making
BI Systems Provide
BI systems provide historical, current, and predictive views of business
BI Systems Information
Uses data that has been gathered into a data warehouse or data mart.
Definition of BI
Intelligence is the process of transforming data into information,
information into knowledge and through iterative discoveries turning
knowledge into Business Intelligence”
- Gartner group
What is happening?
Why did it happen?
What will happen?
What do I want happen?
Reach More User Communities
Users receive information how, when and where it is needed
At-a-glance view of
operational and financial
Fast access to relevant
information to make better
CUSTOMER & PARTNERS
Secure access to
information over the
web with no training
Free to explore and
analyze data from
personalized content and
subscribe to most
relevant to their role
Some Benefits of BI
Customer behavior analysis
Targeted marketing and sales strategies
Business scenarios and forecasting
Business service management
Business planning and operation optimization
Better decisions with greater speed and confidence
Shorten marketing efforts
Improve customer relationships
Improve revenue and profit
The Major BI Vendors – BI Tools
Business Objects ( Owned by SAP )
Cognos ( Owned by IBM )
Information Builders -
Focus & WebFocus.
Microsoft – SSIS/SSAS/SSRS
OBIEE ( Oracle )
QlikTech – QlikView
Unprecedented Technology Trends
Four disruptive technology forces, or "mega-trends,"
are changing the way people behave:
The explosion of Big Data
The Mobile Wave
The migration of information to the Cloud
The emergence of Application Networks
Top 10 CIO Business and Tech Priorities
Top 10 Business Priorities Top 10 Technology Priorities
Increasing enterprise growth
Reducing enterprise cost
Analytics and BI
Creating new products and services
Cloud Computing ( Saas, LaaS, PaaS )
Delivering operational results
Attracting and retaining the workforce
Improving marketing and sales
Expanding into new markets and
History of Cognos
Cognos was founded in 1969 by Alan Rushforth and Peter Glenister.
It began as a consulting company for the Canadian Government and
offered its first software product, QUIZ, in 1979
Originally Quasar Systems Limited, it adopted the Cognos name in 1982.
Cognos is a fragment scissor off the Latin word "cognosco," which means
"knowledge from personal experience‖.
In 1995, Ron Zambonini was named CEO and Cognos grew successful
with its business intelligence products.
In 2007, following SAP’s acquisition of Business Objects and Oracle’s
acquisition of Hyperion Solutions.
IBM announced its acquisition of Cognos in November 2007 for $4.9
Since January 1, 2009, the software is called "Cognos BI and Financial
Performance Management" or Cognos BI and FPM.
What is Cognos?
Cognos provides a unified workspace for BI and
analytics that company's can use to answer key
business questions and outperform the competition.
This is what Users can do:
Easily view - assemble and personalize information.
Explore all types of information from all angles to assess
the current business situation.
Analyze facts and anticipate tactical and strategic
implications by simply shifting from viewing to more
advanced, predictive or what-if analysis.
What is Cognos? ….
Collaborate to establish decision networks to share insights
and drive toward a collective intelligence.
Provide transparency and accountability to drive alignment
Communicate and coordinate tasks to engage the right
people at the right time.
Access information and take action anywhere, taking
advantage of mobile devices and real-time analytics.
Integrate and link analytics in everyday work to business
workflow and process.
Reporting and Query
These capabilities are for authoring reports, viewing reports and
modifying reports and queries that meet all the needs of users, no matter
where or how they work:
Professional report authors can design, build and securely distribute
multilingual reports to the enterprise.
Business users can easily create their own reports on the fly or modify
existing reports using trusted data without having to ask IT.
IT administrators can deploy, manage and expand the reporting
application from a central console that streamlines administrative tasks.
The mobile workforce can access and interact with reports on mobile
devices, in Microsoft Office applications, in embedded and in-process
business intelligence and while disconnected.
Analysis capabilities meet the needs of all users in your organization with
a single, intuitive workspace. With this workspace, everyone can:
Access all the information—at all angles and perspectives—they need to
drive informed decisions.
Seamlessly transition to deeper analysis capabilities and perform complex
analysis tasks quickly and easily to get to the ―why‖ behind an event or
Validate key information and drive business decisions by incorporating
statistical evidence in reports.
Drill-down into and filter real-time data and incorporate analysis of a
broader range of alternative scenarios to build ―what-if‖ projections.
Deliver the power of predictive analytics into the hands of business users.
With scorecards, you can track performance based on key performance
indicators (KPIs) to link corporate strategy to operational tactics.
Scorecards enable you to set quantifiable goals for any time period and
monitor progress on specific projects and activities.
You can create strategy maps, impact diagrams and other elements and
maintain metrics in a centralized data store to ensure consistent definitions.
Scorecards from IBM business intelligence software help you:
Align strategy with operations.
Communicate strategy and track your progress.
Ensure accountability for performance.
Share with more user communities.
Enjoy simple deployment and administration.
Users can easily view, assemble and analyze the information
required to make better decision, Provides at-a-glance, high impact
views of complex information
Combines information across disparate sources .
Analyze information and share the results to follow a train of thought
or generate a unique perspective.
Assemble and format all kinds of content by dragging-and-dropping,
filtering, modifying and arranging layout, adding colors and text and
Access and interact with dashboards regardless of language or
location with mobile applications.
Schedule, burst and distribute professionally authored dashboards
to a broad audience of consumers including those who need
disconnected access to their dashboards.
IBM Cognos Real-time Monitoring
Cognos Real-time Monitoring is a continuous business monitoring
solution which supports performance goals of a customer service
center and supports the center in effectively optimizing.
In-memory streaming analytics.
Real-time events, alerts, and notifications.
Integration with IBM Cognos –Real-time Monitoring content is viewable within
Business Insight .
Reduced time to decision and action by accessing data with no latency.
Increased productivity among front-line workers with access to data for intraday
Improved productivity through proactive real-time notifications and workflow.
Rich BI in Mobile Applications
Mobile apps for BI make information available when and where it’s
needed. Using IBM BI mobile apps for Apple, BlackBerry and
Android, you can interact with reports, analysis, dashboards and
more on smart phones, tablets and notebook computers.
Experience insight wherever you are through quick and simple access to
Interact with information like never before in a rich, visual and interactive
Confidently and easily deploy relevant and reusable business intelligence to any
Active Reports / Disconnected BI
IBM Cognos Active Report provides an interactive analytics
experience in a self-contained BI application for browsing and
exploring data offline. Mobile workers can take their data with
them to discover opportunities and analyze trends even when they
are nowhere near a network.
Explore information without having to rely on online connectivity.
Access the BI you need while offline for uninterrupted productivity.
Provide business intelligence to individuals regardless of their
location, situation or connectivity
RoamBI- A Bonus Training
Roambi is a business application that changes raw business data into
interactive graphics designed for mobile devices on the iOS platform such
asApple Inc.’s iPhone, iPad and iPad Mini.
The applications connect to popular information systems
including Excel or Salesforce.com and business intelligence systems such
as Cognos and corporate databases such as Microsoft SQL.
Users then select from pre-designed templates to deliver the data in
different forms (pie chart, graphs etc.)
The app is currently used by over 20% of the Fortune 50 and has been
downloaded more than 600,000 times
Roambi leverages your existing Web Intelligence
There are a variety of career paths associated with Cognos
certification. Each varying module provides supplementary skills for
the various business development needs.
Completing Cognos certification often depends on the individual.
Courses can be completed very quickly, pending the availability of
resources and testing sites. Completing the courses within a
reasonable time period is beneficial, as the information is fresh
through completion of the modules.
Obtaining a professional certification offers many benefits. Enhanced
salaries, a heightened knowledge of industry tips and career
advancement opportunities are among the benefits of obtaining
Cognos certification training.
What does Our Training Offer
Standard Classroom Delivery
Based on great Outdoors sample data.
Can be delivered anywhere, anytime.
Price : Call for more Details.
Small Group Mentoring
We work on your data.
Requires longer lead time so we can prepare materials.
Higher impact, more relevant, closes learning gap much faster.
Small Group size allows for personalized knowledge transfer at the
How much $$$$ can you make?
Cognos Developer average salary is $74,630, median salary
is $74,000 with a salary range from $50,000 to $115,170.
Cognos Developer salaries are collected from government
agencies and companies.
Help you become an IBM Certified professional
Support you to find suitable job placement