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Dissemination Of Information

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  • Transcript

    • 1. Dissemination of Information Sujit Mohanty UNISDR Secretariat, Geneva Regional Workshop on Sharing Risk Knowledge Loss data collection workshop Bangkok, June 2007
    • 2. Key Objective of the clinic
      • Why dissemination of loss data is important?
      • Who are the potential users of the loss data?
      • How to present the data in more understandable format?
      • How to ensure proper dissemination?
    • 3. No One size Fits all Solution
    • 4. Information Dissemination Recipe THERE AIN’T ANY RECIPE!
    • 5. Information Dissemination - Myths and Reality
      • Disseminating information (passive)
        • Myth: If it is available, they will access it.
        • Reality : Not necessarily
      • Message attributes (neutral)
        • Myth : If providers understand it, so do users.
        • Reality : Not normally
      • Achieving outcomes (active)
        • Myth : If they have it, they will use it.
        • Reality : Not unless they want it.
    • 6.
      • How accurately can information be disseminated? (transmission problem)
      • How well does the information convey a desired meaning? (semantic problem)
      • How much does the received meaning affect outcomes? (effectiveness problem)
      Communication Complexity
    • 7.
      • Qualitative research is great but takes a lot of time
      • Stakeholders respond to quantitative analysis & visual representations
      • Deliverables do not cater to a bigger community
      • Research findings remain locked up with analyst
      Loss database Building Process Data Collection Analysis Reports/Findings Issues Dissemination Strategy
    • 8. Dissemination Questions
      • Who are the target users?
      • Do they know it exists?
      • Can they find it?
      • Do they have access permission?
      • Are they connected?
      • Can they read it?
      • Can they analyze it?
      • Can they afford it?
      • Can they accept it?
      - Awareness - Search - Accessibility - Community of Practices - Formats - Systems - Cost - Processes - Consumers
    • 9. Are you targeting these?
      • Policy makers and implementers
      • Practitioners at the field
      • Researcher
      • Media
      • Public
      • Kids
    • 10. Understand your target users
      • Who are the people you want to reach?
      • What motivates them to take action?
      • Who do they listen to?
      • Are they permanent or transient?
      • Are they partners? Clients? Stakeholders?
      • What is their level of professional knowledge?
    • 11. Do a proper user research
      • Talk to your users.
      • Use mental modeling
      • Build use case scenarios
    • 12. Mental Models
    • 13.  
    • 14.  
    • 15.  
    • 16.  
    • 17.  
    • 18.  
    • 19.  
    • 20. Modes of information dissemination Synchronous – (Rich) Two-way communication with virtually no time delay, allowing real-time response .
      • Examples
        • Conversation
        • Presentation
        • Telephone
        • Door-to-door
        • Meetings
      Examples E-Mail Website Notice Report Newsletter Asynchronous – (Reach) Two-way communication with a time delay, allowing response at user’s convenience.
    • 21.
      • Visualization of the data for each target user still remains to be a challenge
    • 22.  
    • 23.  
    • 24.  
    • 25.  
    • 26.  
    • 27. Let people know it exists
      • Increase your findability
    • 28.  
    • 29.  
    • 30. Make it available
    • 31. One of my friend lives here
    • 32. Google Mashup Not a website of the Chicago Police department
    • 33. Make data public
    • 34.  
    • 35.  
    • 36.  
    • 37. Dissemination channels…some examples
      • PreventionWeb
      • Re-dat
    • 38.  
    • 39.
      • Objective
      • Content
      • Services
      • How it works
      • Content exchange/ syndication methods
    • 40. Objectives
      • To facilitate the work of DRR professionals through the dissemination of relevant information.
      • To provide a common platform for institutions to connect, exchange experiences and share information on DRR.
      • To establish an environment which will encourage the creation, and sharing of DRR knowledge.
      © PreventionWeb 2007 www.preventionweb.net
    • 41.  
    • 42. Content © PreventionWeb 2007 www.preventionweb.net
    • 43. Factsheets
    • 44. Events
    • 45. Most popular searches
    • 46. DRR News
    • 47. Theme highlight
    • 48. New publications
    • 49. Maps
    • 50. Training
    • 51. From Our Partners
    • 52. Alerts on Disasters
    • 53. Data and Statistics
    • 54. Services © PreventionWeb 2007 www.preventionweb.net
    • 55. Participate
    • 56. Search
    • 57. Save
    • 58. Tag
    • 59. Print
    • 60. Syndicate
    • 61. Mailing list services
      • Gender and Disaster network
      • Education network
      • NGO network
      • Media network
      • International Recovery Platform
      • CADRI
      • Etc…
      © PreventionWeb 2007 www.preventionweb.net
    • 62. Content Exchange Methodology Prevention Web Open Web Service API
    • 63. How it works © PreventionWeb 2007 www.preventionweb.net
    • 64. Partnerships >>
    • 65.  
    • 66.  
    • 67. Re-DAT
    • 68. Questions for discussion
      • Who do you think are the primary consumer of the loss data in your country?
      • How do you reach them?
      • What are the major challenges of information dissemination in your country?