• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Marketing mix final
 

Marketing mix final

on

  • 652 views

A Short view to Marketing Mix

A Short view to Marketing Mix

Statistics

Views

Total Views
652
Views on SlideShare
652
Embed Views
0

Actions

Likes
0
Downloads
0
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Marketing mix final Marketing mix final Presentation Transcript

    • ByB.Sudheer ReddyG.Anudeep
    •  Marketing Simple Marketing System. Marketing Mix. Tools of Marketing Mix.OBJECTIVES
    • What is Marketing…?? Selling ? Advertising ? Promotions ? Making products available in stores ? Maintaining inventories ?All of the above, plus much more!
    • Marketing = ? Marketing is a Social and Managerial process bywhich individuals and groups obtain what they needand want through creating and exchanging productsand value with others.PHILIP KOTLER
    • In Simple Terms ..
    • Simple Marketing SystemIndustry(a collectionof sellers)Market(a collectionof Buyers)Goods/servicesMoneyCommunicationInformation
    • Marketing Mix ..
    • Mercedes-Benz SLS AMG
    •  Variety : Mercedes – Benz SLS AMG [ 2010-Present ]. Quality : Assured by “ Mercedes Benz ”. Design :i. Fitted with a set of 21 inch light Metal rims .ii. Engine-623 HP.iii. Open Door System.iv. Dual Clutch – Semi Automatic.PRODUCT
    •  Features :i. Sporty ride and Smooth Handlingii. Stylish and cozy interiors.iii. Covers 0-100 kmph sprint in just 3.8 seconds.iv. The safety features include up to eightairbags. Brand Name:i. Mercedes Benz [ INDIA ]ii. Mercedes- Benz [ World Wide ]CONT….
    •  List Price Discount Price. Allowances. Payment Period. Credit Terms.PRICE
    •  Advertising. Personal Selling. Sales Promotion. Publicity.PROMOTION
    •  Channels. Coverage. Assortments. Locations. Inventory . Transportation. Logistics.PLACE