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Webcast jul6ipccp7b sm


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  • 1. By CA. Deepak S Mulchandani How to Prepare For CA-IPCC Paper 7B Strategic Management
  • 2. 1 • About SM & Why SM in CA 2 • Subject Overview & Institute Expectations 3 • Myth V/s Realities 4 • Chapter wise Overviews 5 • Exam pattern Analysis 6 • Strategies to crack the SM paper Agenda
  • 3. Page 3 About Strategic Management
  • 4. Why Strategic management in CA Financial Technical Commercial & operational Legal CA the advise from the CA becomes more practical rather than theoretical and bookish
  • 5. Subject Overview & Institute Expectations 50 Marks 7 chapters Theoretical Questions Reasoning questions Situational knowledge Application Strategic Management
  • 6. Origin Of SM Indian Origin Western Origin Chanakya Peter F Drucker
  • 7. MYTH V/S REALITY Sach ka Saaamna
  • 8. Sach ka Saamna -1 Myth It is very similar to management studied in XII class Reality It’s a step further from XII class management Most students keep each other happy repeating the 12th class stuff
  • 9. Sach ka Saamna -2 Myth There are too many books to study in market for a subject of 50 marks Reality The Study material of ICAI is having the best compilation of all topics in a crisp way Books available in market are for MBA students and they do not comprehensively cover the syllabus of CA
  • 10. Sach ka Saamna -3 Myth 15-20 Marks Case studies are a big gamble Reality Case studies are no more a part of exams now As it limits the no. of topics to be asked in balance 35 marks So q’s of past examination of case studies are no good now
  • 11. Sach ka Saamna -4 Myth This subject has no relevance in future Reality It has maximum relevance in future because it connects all the subjects Taxation policy Government decisions can only understood by strategic implications on business
  • 12. Chapter wise Overview Ch-5 Ch-1 Ch-2 Ch-3 Ch-6 Ch-4 Ch-7
  • 13. Ch-1 Business Environment
  • 14. Ch-2 Business Policy & SM
  • 15. Ch-2 Contd….. Pawns represent functional level workers  Elephant, camel & horse represent business level managers King and Wazir represent CEO and Top level people
  • 16. Arrangement of chapters Ch-2 & 4 Ch-3 Ch-5 Ch-6
  • 17. Ch-3 Strategic Analysis How to deal with specific business situations Various tools to analyse business from different levels Organization level analysis then business level
  • 18. Ch-4 Strategic Planning Strategic planning process elaboratively explained Deals with top level talks Deals with directional decisions of business
  • 19. Formation of functional strategies Chapter divided into 4 parts  Marketing  Production  Finance  Human Resource
  • 20. Ch-6 Strategic Implementation
  • 21. Ch-6 Contd.…. Concept of formulation v/s implementation  Organisation structures  Value chain Analysis Developing core competencies Culture V/s Strategy conflict
  • 22. Ch-7 Reaching Strategic Edge Talking about TQM Six Sigma BPR Benchmarking SM in NGO’s , Government Agencies , etc
  • 23. Exam Pattern Analysis– Nov07 to Nov-12 0 20 40 60 80 100 120 140 160 180 Ch-1 Ch-2 Ch-3 Ch-4 Ch-5 Ch-6 Ch-7
  • 24. Strategies to crack the paper 1. Approach chapters with a prepared mindset i.e. what this chapter will teach me 2. If multiple topics are there in a single chapter then prepare notes in a tabular form to avoid confusion 3. Prepare mnemonics of well known concepts and main definitions
  • 25. Strategies to crack the paper 4. Should have a solid command over definitions of  Components of business environment (ch-1)  Strategy and its levels (ch-2)  Strategic management (ch-2)  SWOT , Situational Analysis etc (ch-3)  SM process and every component of it (ch-4)  Functional level definitions of all levels ( ch-5 )  Concepts of formulation, implementation (ch-6)  Basics about concepts i.e. what it is and how it works ( ch-7)
  • 26. Strategies to crack the paper 5. Definitions of various authors given in the chapter should be understood rather than just reading it 6. Use practice manual and past Revisionary test papers to improve your writing skills avaialble at BOS Knowledge portal
  • 27. Strategies to crack the paper 5. Stop Stop Stop doing a trend analysis of past examination questions because “ THERE IS ONLY ONE TREND THAT THERE IS NO TREND “
  • 28. CA. Deepak S Mulchandani