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Dairy presentation
 

Dairy presentation

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DAIRY

DAIRY

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    Dairy presentation Dairy presentation Presentation Transcript

    • PRESENTATION ON DAIRY Presented by: Sudarshan Kr. Patel Suhas Zod PGDMA (2013-15)
    • FLOW OF PRESENTATION INTRODUCTION PRODUCTION CONSUMPTION PRODUCT MIX EXPORT- IMPORT SUPPLY CHANNEL MAJOR PLAYERS POLICIES INSTITUTIONS SWOT ANALYSIS REFERENCES
    • INTRODUCTION  India accounts about 2.4% of the worlds geographical area.  India has 15% of the livestock of total livestock population in the world, with 50% buffaloes and 20%of world’s cattle.  Agriculture contributes 14% of the nation’s GDP, about 11% of its exports.  India is the largest producer of milk in the world (>15% share) with 127.9 mt production in 2012.  Nearly 70% of Indian population depends on dairy directly or indirectly.  Total GDP share : 3.6% (2011-12)  Growth rate of milk production : 4%  Consumer demand rate : 8%.
    • TREND OF MILK PRODUCTION WORLD-INDIA 20.8 31.56 53.68 68.36 79.66 95.62 117 391.82 465.66 542.47 547.02 578.88 648 720.98 0 100 200 300 400 500 600 700 800 1960 1970 1980 1990 2000 2010 2020 India world Indian milk production growth rate is better than world production rate Valueinmt Years
    • Milk Production Across Countries 117 87.46 41.14 35.49 32.14 31.8229.67 346.26 Year 2010 India U.S. China Pakistan Russian federation Brazil Germany others Production in mt Source-NDDB
    • 16% 15.80% 15.30% 15.60% 15.20% 15.20% 15.30% 4.00% 3.80% 3.60% 3.70% 3.80% 3.80% 3.60% 0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 2004-05 2005-06 2006-07 2007-08 2008-09 2009-10 2010-11 GDP(Agriculture) GDP(Livestock sector) Source-NDDB Share of Agriculture & Livestock sector in GDP •Livestock sector contributes nearly 25% of the share of agriculture in GDP.
    • 0 20 40 60 80 100 120 140 0 50 100 150 200 250 300 350 Per capita milk availability(g/day) Production (mt) g/day mt Trend in milk production & per capita availability -India
    • Major milk producing states(India) Source- NDDB (2011-12) UP 22.5 18% Rajasthan 13.51 11% Gujrat 9.81 8% Panjab 9.55 7% Maharashtra 8.46 7% M P 8.14 6% Tamilnadu 6.96 5% Haryana 6.66 5% Other 42.31 33% milk production (mt)
    • 364 435 679 446 378 937 538 384 0 100 200 300 400 500 600 700 800 900 1000 Per capita milk availability(g/day) of major states-India (2011-12) Source-NDDB g/day
    • Top major exporting countries in dairy products 2011-12 Source- APEDA 7213 5166 3918 3868 3860 3560 2620 2372 2021 1805 0 1000 2000 3000 4000 5000 6000 7000 8000 Germany Italy Belgium Netherland france UK China Spain Russian Fed. Saudi Arabia US$Million
    • Top importers of Indian dairy products 2012-13 Source- APEDA/PTI 41.78 66.44 67.89 69.3 82.84 95.14 99.12 142.82 179.06 259.11 0 50 100 150 200 250 300 Phillipinnes Pakistan Iran Singapur Yeman Algeria Saudi Arabia UAE Egypt Bangladesh Rs crore (In Rs crore)
    • 46% 28% 6.00% 7% 6.50% 4% 2% 1% Fluid milk Ghee Butter Yogurt Khoa Milk powder Paneer Other India’s milk product mix 2009. Source USDA
    • 15% 42% 2% 14% 6% 17% 3% 1% Milk and cream non concentrated Milk and cream concentrated Whey Butter and other fats Chees and curd casin protein Lactose and lactose syrup India – Dairy product Export 2009 Source - USDA
    • 1% 8% 6% 49% 2% 33% 1% Milk and cream non concentrated Milk and cream concentrated Whey Butter and other fats Chees and curd Lactose and lactose syrup India- Dairy products Import 2009 Source- USDA
    • Indian Dairy Industry: Organized (15%) Unorganized (85%) Private Dairies Cooperatives Societies Government Structure of dairy industry in India
    • KEY INDIAN PLAYERS OF DAIRY
    • Local dairy co-operatives State Amul Gujrat Warana Maharashtra Verka Punjab Vijaya Andhra Pradesh Aavin Tamil Nada MILMA Kerala Saras Rajasthan Parag Uttar Pradesh LOCAL DAIRY COOPERATIVES The packaged milk segment is dominated by the dairy cooperatives
    • SUPPLY CHAIN OF DAIRY IN INDIA
    • SUPPLY CHAIN OF DAIRY INDUSTRIES IN INDIA
    • DAIRY – VALUE CHAIN SOURCE- USDA
    • OPERATION FLOOD Operation flood started by National dairy development board in 1970 made India largest producer of milk in the world. OBJECTIVES- •Increase milk production. •Augment rural incomes. •Reasonable prices for consumers. ACHIEVEMENTS- •Phenomenal growth of milk production in India, from 20 million mt to 100 million mt in span of 40 years. •The dairy co-operative movement encouraged Indian dairy farmer to keep more animals which has result in 500 million cattle and buffalo population in country. •Covering more than 12500 villages of 22 states. . OPERATION FLOOD
    • The Amul Model The Amul Model of dairy development is a three-tiered structure with the dairy cooperative societies at the village level federated under a milk union at the district level and a federation of member unions at the state level. The Amul model has helped India to emerge as the largest milk producer in the world. More than 15 million milk producers pour their milk in 1,44,246 dairy cooperative societies across the country. Their milk is processed in 177 District Co- operative Unions and marketed by 22 State Marketing Federations, ensuring a better life for millions.
    • POLICIES •IDDP- Intensive Dairy Development Programme  Development of milk cattle.  Increase milk production by providing technical input services.  Procurement, processing and marketing in cost effective manner.  generate additional employment opportunities.  To increase the social nutritional and economic status of residents of comparatively more disadvantaged area. •Assistance to co-operative scheme (ACPS) Revive the sick dairy co-operatives. •National Programme for cattle and buffalo breeding (NPCBB) Genetic up gradation by organized breeding through Artificial Insemination or natural service of a high quality bull. •Dairy venture capital fund scheme: (DVCFS) Aim to promote ventures in the dairy sector. •National dairy plan: (NDP) To increase the milk production to about 6 mt annually by 2021-22.
    • INSTITUTION RELATED TO DAIRY  NDDB- National Dairy Development Board  NDRI- National Dairy Research Institute  IVRI- Indian Veterinary Research Institute
    • Strength Weakness Largest milk producer in the world. A huge base of around 11 million farmers Traditional emphasis on consumption Poor feeding practices. Poor access to institutional credit Lack of cold storage facilities Opportunity Threat Elastic demand; economic growth will spur demand Increasing preference for branded dairy products Growing focus on health and nutrients in urban market Nearly 85 per cent of the Indian dairy industry is unorganized Removal of import duty has led to the threat of dumping Swot Analysis SWOT ANALYSIS