The why, what and how of     Social Business                                  Daniel Siddle       SMARTER, SIMPLER, SOCIAL
Why?
mass production
scale uncoveredinneficiencies and defects
6σ
optimisation of people
chaotic systems are difficult to control
optimise theenvironment
but IT was also developing
and had bad habits
it’s getting better
user experience is    improving
online environment    optimisation
and it works
WHAT
EcosystemMetafilter                    Hivemind            Dynamic Signal
Evolution of the intranet          Simple static information: org chart, canteen menu               Integration: self-serv...
SMARTER, SIMPLER, SOCIAL
SMARTER, SIMPLER, SOCIAL
SMARTER, SIMPLER, SOCIAL
SMARTER, SIMPLER, SOCIAL
HOW
It started like...   Informal                                     Formal                     SMARTER, SIMPLER, SOCIAL
Is going to...   Informal                                 Formal                 SMARTER, SIMPLER, SOCIAL
Will eventually settle at...   Informal                                               Formal                              ...
SMARTER, SIMPLER, SOCIAL
Then ask           SMARTER, SIMPLER, SOCIAL
Be responsive                SMARTER, SIMPLER, SOCIAL
Thanks!                      SMARTER, SIMPLER, SOCIAL           +44 20 7357 7358          daniel@headshift.com
The Why, What, How of Social Business
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The Why, What, How of Social Business

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Presented by Daniel Siddle at Social Connections 1 on 4th July.

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Transcript of "The Why, What, How of Social Business"

  1. 1. The why, what and how of Social Business Daniel Siddle SMARTER, SIMPLER, SOCIAL
  2. 2. Why?
  3. 3. mass production
  4. 4. scale uncoveredinneficiencies and defects
  5. 5.
  6. 6. optimisation of people
  7. 7. chaotic systems are difficult to control
  8. 8. optimise theenvironment
  9. 9. but IT was also developing
  10. 10. and had bad habits
  11. 11. it’s getting better
  12. 12. user experience is improving
  13. 13. online environment optimisation
  14. 14. and it works
  15. 15. WHAT
  16. 16. EcosystemMetafilter Hivemind Dynamic Signal
  17. 17. Evolution of the intranet Simple static information: org chart, canteen menu Integration: self-service, active directory Portal: personalisation, context, widgets Social Intranet: participation and collaboration SMARTER, SIMPLER, SOCIAL
  18. 18. SMARTER, SIMPLER, SOCIAL
  19. 19. SMARTER, SIMPLER, SOCIAL
  20. 20. SMARTER, SIMPLER, SOCIAL
  21. 21. SMARTER, SIMPLER, SOCIAL
  22. 22. HOW
  23. 23. It started like... Informal Formal SMARTER, SIMPLER, SOCIAL
  24. 24. Is going to... Informal Formal SMARTER, SIMPLER, SOCIAL
  25. 25. Will eventually settle at... Informal Formal SMARTER, SIMPLER, SOCIAL
  26. 26. SMARTER, SIMPLER, SOCIAL
  27. 27. Then ask SMARTER, SIMPLER, SOCIAL
  28. 28. Be responsive SMARTER, SIMPLER, SOCIAL
  29. 29. Thanks! SMARTER, SIMPLER, SOCIAL +44 20 7357 7358 daniel@headshift.com

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