If you build the right solution they will comeSuccessful Collaboration solutions requirea concrete adoption strategyRebecc...
Why do enterprises invest in aCollaboration Solution?Most cited benefits of deploying collaboration tools    Collaboration...
Why do enterprises implement collaborationsolutions?• Access to experts• Access to information• Reduce travel/communicatio...
Why do enterprises implement collaboration   solutions?    • Access to experts    • Access to information    • Reduce trav...
Collaboration Adoption Strategy
Why is implementing aCollaboration Solution notenough?Just build it and the users will follow …    Collaboration Adoption ...
If the user has no benefit from using the solution, he will not use itCollaboration Adoption Strategy
Exceptional User Experience          Adoption Strategy   Collaboration Adoption Strategy
What influences the userexperience positively?User experience is the user’s holistic, subjective impression of the solutio...
The first time an object is                                               used, it creates the mental                     ...
Understand your users’ goals and how they achieve those goalsCollaboration Adoption Strategy
Skill area             Boomers                           Gen X                        MillenialsProblem solving        Hie...
What belongs to a goodCollaboration AdoptionStrategy?Getting users engaged    Collaboration Adoption Strategy
ROI        ROI – weigh all relevant costs against a configurable set of benefits      Collaboration Adoption Strategy
Governance             Governance – keep your solution up-to-date and running    Collaboration Adoption Strategy
Best practices    Best Practices – define and communicate Conduct and Usage guidelines     Collaboration Adoption Strategy
Change mgmtChange Management – communication, incentives, early adopters, anchor content, leadership           Collaborati...
Training   Training – provide easy to use, relevant and accessible training opportunities      Collaboration Adoption Stra...
Measurement Framework  Measurement Framework – keep measuring the success of your solution     Collaboration Adoption Stra...
Thank YouQuestions?Contact Us             Rebecca Okoroji                       Digital Business Services Lead Europe     ...
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Ascendant Technology: Successful Collaboration solutions require a concrete adoption strategy

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Presented by Rebecca Okoroji of Ascendant Technology at the Social Connections event in London on 4th July 2011

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Ascendant Technology: Successful Collaboration solutions require a concrete adoption strategy

  1. 1. If you build the right solution they will comeSuccessful Collaboration solutions requirea concrete adoption strategyRebecca Okoroji
  2. 2. Why do enterprises invest in aCollaboration Solution?Most cited benefits of deploying collaboration tools Collaboration Adoption Strategy
  3. 3. Why do enterprises implement collaborationsolutions?• Access to experts• Access to information• Reduce travel/communication cost• Keep the dialogue inhouseLarge travel budgets Access to information Access to experts Collaboration Adoption Strategy
  4. 4. Why do enterprises implement collaboration solutions? • Access to experts • Access to information • Reduce travel/communication cost • Keep the dialogue inhouseAttract and retain employees Email jail Keep the dialogue in-house Collaboration Adoption Strategy
  5. 5. Collaboration Adoption Strategy
  6. 6. Why is implementing aCollaboration Solution notenough?Just build it and the users will follow … Collaboration Adoption Strategy
  7. 7. If the user has no benefit from using the solution, he will not use itCollaboration Adoption Strategy
  8. 8. Exceptional User Experience Adoption Strategy Collaboration Adoption Strategy
  9. 9. What influences the userexperience positively?User experience is the user’s holistic, subjective impression of the solution Collaboration Adoption Strategy
  10. 10. The first time an object is used, it creates the mental model for future use. Image © metroactive.com Understand your users’ mental modelCollaboration Adoption Strategy
  11. 11. Understand your users’ goals and how they achieve those goalsCollaboration Adoption Strategy
  12. 12. Skill area Boomers Gen X MillenialsProblem solving Hierarchical Independent, self-reliant Collaborative, rarely individuallyTask focus One task at a time Multi-tasking is Multi-modal multi-tasking is the unfortunately necessary daily/hourly routineCommunication Guarded, through Hub and spoke, through Hyper-connected and transparent hierarchical specific channels channelsLeading others Hierarchical Coaching down several Partnering with others regardless levels of location or positionPeer or Manager Annual, or biennial Monthly or Weekly On-demand as needed; engagingFeedback in ambient listening or mentoringDecision making Self-made, informing the Self-made but involving Seeking social proof or collective team the team agreement to support choicesTraining Only if really needed Occasional formal or on- Continuous or lifelong learning the-job training for career developmentLearning style Facilitated by a formal trainer Facilitated but also self- Social learning from the peer study network, and self-studyTechnology use An encumbrance but Comfortable at desk or Ubiquitous; find it unfathomable occasionally useful. Strongly laptop but also with face when others dont use it. Still prefer face to face interaction to face interaction enjoy face to face meetings Rawn Shah, 14.07.10 Understand the users’ changing expectations about work Collaboration Adoption Strategy
  13. 13. What belongs to a goodCollaboration AdoptionStrategy?Getting users engaged Collaboration Adoption Strategy
  14. 14. ROI ROI – weigh all relevant costs against a configurable set of benefits Collaboration Adoption Strategy
  15. 15. Governance Governance – keep your solution up-to-date and running Collaboration Adoption Strategy
  16. 16. Best practices Best Practices – define and communicate Conduct and Usage guidelines Collaboration Adoption Strategy
  17. 17. Change mgmtChange Management – communication, incentives, early adopters, anchor content, leadership Collaboration Adoption Strategy
  18. 18. Training Training – provide easy to use, relevant and accessible training opportunities Collaboration Adoption Strategy
  19. 19. Measurement Framework Measurement Framework – keep measuring the success of your solution Collaboration Adoption Strategy
  20. 20. Thank YouQuestions?Contact Us Rebecca Okoroji Digital Business Services Lead Europe Rebecca.Okoroji@atech.com Collaboration Adoption Strategy

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