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Future of Contact Importers
The approaches used by social netowrks to import contacts from hotmail etc need to evolve
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- Slide 1: The future of contact importers
Jonathan Street, http://torrentialwebdev.com
- Slide 4: Bad Practice
Security nightmare
Permission to contact?
- Slide 5: Driving Social Networks
Retention
Viral Growth
Users stick Users tell their
around friends
- Slide 7: During signup
Users supply their webmail account
credentials
Social network fetches contacts
Friends contacted
- Slide 8: Two groups of friends
Those already on Those who are
the site not
RETENTION GROWTH
- Slide 9: Retention
Pull in details from other social
networks
Join the dots
- Slide 10: Microformats
- Slide 11:
Easy – just need
Are users really
a link who they claim
to be?
- Slide 12: Growth
Get Active – Make Contact
Facebook Apps
OpenSocial?
Email reigns supreme
- Slide 13: Facebook wordlwide : ~ 43 million?
- Slide 14: The contacts, and nothing but the
contacts
- Slide 15: Social network
3rd party Login
with contacts
page
importer
Social 3rd party
Network consent page
- Slide 16:
Authentication
AOL OpenAuth
Google AuthSub
Yahoo BBAuth
OAuth
Facebook
- Slide 17:
Contacts (emails)
Windows Live Contacts API