My Presentation for PYP2013
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My Presentation for PYP2013

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Helping the fashion/beauty/stylist community tackle social media.

Helping the fashion/beauty/stylist community tackle social media.

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  • 1. StyletheWorldSocialMediaBy @MrMikeStreet
  • 2. Who is Mike Street?Digital StrategistBloggerHelp Brands Win
  • 3. People/Brands I’ve Worked With
  • 4. Let’s Begin
  • 5. Social MediaYou Can’t IgnoreAnd its importance
  • 6. 850 Million USERSFacebook has
  • 7. 850 Million USERSFacebook has400 Million Tweets Daily
  • 8. Customers who engage with companies over socialmedia spend 20-40% more money with thosecompanies than customers who do not
  • 9. 1 2 3Connecting With Business SelfClients Visibility PromotionMain usages for Social
  • 10. 1
  • 11. Keep Your Clients Informed
  • 12. Best Clients!Talk to Your
  • 13. E-mail/NewsletterFacebook/Twitter PagesInstagram/Pinterest
  • 14. 2
  • 15. Are People Talking About Your Work?
  • 16. Top of MindKeep Your Brand
  • 17. Press for your brandArmy of AdvocatesConnect w/ micro-influencers
  • 18. 3
  • 19. Advance Your Personal Brand
  • 20. Stand OutMake Your Voice#Authority
  • 21. Blog for YourselfEstablish a Unique VoiceVisuals Are HUGE
  • 22. How Can I Get Started?
  • 23. YouTubeIf You Have a Gmail Account YouAlready Have a YouTube AccountVideo tutorials and style tips arepopular on YouTubeStart small and build a body of videowork to add to your portfolio
  • 24. FacebookEvery business should have aFacebook brand pageUse visuals to tell the story of yourbrand, your services, and yoursuccessDevelop a posting calendar and stayconsistent
  • 25. InstagramGive your audience an inside look atyour business and personal brandUse visuals to tell the story of yourbrand, your services, and yoursuccessLeverage short video#InstagramVideo
  • 26. PinterestPinterest is the “wish list” of theInternetShowcase your talent and portfolioVisuals are everything on Pinterestso place your best work here
  • 27. VineYou only have 6 seconds to make animpactShowcase your style, tips, and yourworkUse hashtags to gain exposure and afollowing
  • 28. Twitter140 characters to make an impactFind conversations that you and yourbrand can be a part of#Stylechat – Every Wednesday at3pm with StyleCaster. Be there andNETWORK!
  • 29. Questions?
  • 30. RecapUse social media as a means ofbusiness and self promotionFind the platform that is right for youand your audienceCreate content, mostly visuals
  • 31. Have Fun
  • 32. Thank