JAIN VISUAL IDENTITY OPTION 1
JAIN visual identity
JAIN VISUAL IDENTITY OPTION 1
•	 Developing a more professional and exciting look
and feel for the company
•	 To aid in sh...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
•	 Our brand needs a more immediately recognizable st...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
1				 2				 3				 4				5			 6
Our Process
Creating a ...
JAIN VISUAL IDENTITY OPTION 1
Our Brand Architecture
(from strategic positioning and messaging
development stage) Brand Vi...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Our truly comprehensive and quality range of products...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Quality, Reliability, Support and Relationships
Core ...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Productivity, Quality, Maximizing Resources
Core Conc...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
The Future is Our PassionJAIN
Brand Campaign Concept
...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Our Brand Message - (What want our audience to associ...
JAIN VISUAL IDENTITY
JAIN visual identity
Logo audit and upgrades
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Logo audit
•	Strong typeface communicates robustness
...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Logo upgrade evolution
•	 Same colors
•	 Wider typefa...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Logo upgrade 1
•	Strong typeface similar to original
...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Water Resource Management
Water Resource ManagementWa...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Enabling a Sustainable Future
Enabling a Sustainable ...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Visual identity audit
Printed collateral
Consistency
...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
•	It is clear JAIN is an irrigation
company
•	Easy na...
JAIN VISUAL IDENTITY OPTION 1
JAIN visual identity
Option 1
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Printed collateral
3D model
PRINTED
COLLATERAL
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Towards a
Sustainable
Future
Printed collateral
Corpo...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Printed collateral
Corporate
brochure
internal spread...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
We can
make it
work for you
We can make it
work for y...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Printed collateral
Product folder
3D model
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Impact
Sprinklers
Pressure Compensating
Emitters
SAS ...
JAIN VISUAL IDENTITY OPTION 1
ClickTIF™ Button Dripper
With over 30 years in business,
hundreds of product lines, the
deep...
JAIN VISUAL IDENTITY OPTION 1
PRINT
ADVERTISING
Sustainable Irrigation Systems
For over 30 years JAIN has been providing t...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Together, we are in it for the long term.
No fast tur...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Web site
DIGITAL
SOLUTIONS
•	Please note web
sketches...
JAIN VISUAL IDENTITY OPTION 1
Contact Us Search
DEALERS
Buy NowNewsletter
PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCO...
JAIN VISUAL IDENTITY OPTION 1
Contact Us Search
DEALERS
Buy NowNewsletter
PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCO...
JAIN VISUAL IDENTITY OPTION 1
Contact Us Search
DEALERS
Buy NowNewsletter
PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCO...
JAIN VISUAL IDENTITY OPTION 1
Contact Us Search
DEALERS
Buy NowNewsletter
GREENHOUSE
PRODUCTS NEWS& EVENTS KNOWLEDGE CENTE...
JAIN VISUAL IDENTITY OPTION 1
Contact Us Search
DEALERS
Buy NowNewsletter
GREENHOUSE
PRODUCTS NEWS& EVENTS KNOWLEDGE CENTE...
JAIN VISUAL IDENTITY OPTION 1
Contact Us Search
DEALERS
Buy NowNewsletter
GREENHOUSE
PRODUCTS NEWS& EVENTS KNOWLEDGE CENTE...
JAIN VISUAL IDENTITY OPTION 1
Contact Us Search
DEALERS
Buy NowNewsletter
PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCO...
JAIN VISUAL IDENTITY OPTION 1
Contact Us Search
DEALERS
Buy NowNewsletter
SearchTake action Stay informed Find helpGet to ...
JAIN VISUAL IDENTITY OPTION 1
SearchTake action Stay informed Find helpGet to know
Internal
Newsletter
Can be digital
and ...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Smartphone app
•	An optional iPhone app
is an easy wa...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Smartphone app
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Towards a
Sustainable
Future
RETAIL SHOW
BOOTH
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
Contact Us Search
DEALERS
Buy NowNewsletter
PRODUCTS ...
JAIN VISUAL IDENTITY OPTION 1
Brand elements
Typeface: Unit Vertical
market icons
Product imagery
Landscape imagery
Messag...
JAIN VISUAL IDENTITY OPTION 1
Sustainability, Expertise, Partnership
How does this work for JAIN?
•	 Full page images crea...
JAIN VISUAL IDENTITY OPTION 2
JAIN visual identity
Option 2
JAIN VISUAL IDENTITY OPTION 2
Sustainability, Expertise, Partnership
PRINTED
COLLATERAL
JAIN VISUAL IDENTITY OPTION 2
Sustainability, Expertise, Partnership
Printed collateral
Company
profile cover
PRODUCTIVITY...
JAIN VISUAL IDENTITY OPTION 2
OUR PASSION IS YOUR FUTURE.
With over 30 years in business, hundreds of product lines, the d...
JAIN VISUAL IDENTITY OPTION 2
PRODUCT
DEVELOPMENT
LEADERSHIP
We know that productivity
and maximizing resources
is the num...
JAIN VISUAL IDENTITY OPTION 2
Sustainability, Expertise, Partnership
Printed collateral
Product folder
3D model
JAIN VISUAL IDENTITY OPTION 2
Sustainability, Expertise, Partnership
Printed collateral
Product brochure covers
Pressure C...
JAIN VISUAL IDENTITY OPTION 2
Sustainability, Expertise, Partnership
Web site
•	Please note web
sketches are notional
only...
JAIN VISUAL IDENTITY OPTION 2
Website
Home page
With over 30 years in business, hundreds
of product lines, the deepest ind...
JAIN VISUAL IDENTITY OPTION 2
With over 30 years in business, hundreds
of product lines, the deepest industry
knowledge, a...
JAIN VISUAL IDENTITY OPTION 2
With over 30 years in business, hundreds
of product lines, the deepest industry
knowledge, a...
JAIN VISUAL IDENTITY OPTION 2
•	Vertical market
homepages are
design displaying
videos
•	Instructional videos
help positio...
JAIN VISUAL IDENTITY OPTION 2
PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY
Contact UsBuy NowNewsletter
Take actio...
JAIN VISUAL IDENTITY OPTION 2
PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY
Contact UsBuy NowNewsletter Search
Cli...
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Jain branding

  1. 1. JAIN VISUAL IDENTITY OPTION 1 JAIN visual identity
  2. 2. JAIN VISUAL IDENTITY OPTION 1 • Developing a more professional and exciting look and feel for the company • To aid in shifting the external perception of the company from a foreign company to a US company • To unify the look of the company and bring all the company acquisitions in-line with the overall corporate brand • To crystallize the JAIN brand story so customers understand what we do Project objectives
  3. 3. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership • Our brand needs a more immediately recognizable story • Our clients need to feel the value of our brand more clearly • Our products must continue to innovate and retain a qualitative edge • We need to build stronger relationships with our network of distributors • Our brand needs to build a stronger connection to our customers Company Positioning Summary Findings (our brand imperitive)
  4. 4. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership 1 2 3 4 5 6 Our Process Creating a Difference Completed Brand Analysis > Visual Asset Deployment > Competitive Analysis Visual Audit Existing Assets Define product name or slogan Define brand specific tone of messaging Explore and Define visual language to support brand identity Test Solutions
  5. 5. JAIN VISUAL IDENTITY OPTION 1 Our Brand Architecture (from strategic positioning and messaging development stage) Brand Vision & Purpose Core Brand Attributes Brand Values Emotional Brand Attributes Brand Promise Product Functions To become known as the premier provider of micro irrigation solutions based on our legacy brand values of excellence and support Expert Supportive Responsive Reliable Trusted Inventive Knowledgable Innovation Support Trust Expertise Partnership Reliability Confident - Smart - Efficient - Safe Sustainability - our products and services help customers succeed Expertise - our legacy is about experience and quality in our market Partnership - we are about supporting and building relationships Micro Irrigation Products and Systems (Producers of products for irrigation systems for Agriculture, Landscaping and Greenhouses What characteristics describe our brand if it where human What do our customers value How does the customer feel using our brand
  6. 6. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Our truly comprehensive and quality range of products guarantee to enable our customers to achieve what is most important for them: to maximize their water resources and maintain a sustainable business proposition. Our Brand Value and Differentiator Sustainability, Expertise, Partnership
  7. 7. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Quality, Reliability, Support and Relationships Core Concept: We Support You JAIN is in it for the long term. We are passionate about sustainable resources including fostering long-term relationships and support with our partners and distributors. Market Facing Messaging Platform - Partners and Distributors Partners and Distributors
  8. 8. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Productivity, Quality, Maximizing Resources Core Concept: We Can Make it Work for You We know that productivity and maximizing resources is the number 1 priority for you. That’s why we dedicate so much of our resources on R&D utilizing leading edge technology to bring you the best micro irrigation solutions possible so you can get more crop per drop. Our products are well known for excellence, our passion is for productivity. Market Facing Messaging Platform - End - Users Partners and Distributors
  9. 9. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership The Future is Our PassionJAIN Brand Campaign Concept Our Brand Message - (What want our audience to associate with us) JAIN nurtures a commitment to sustainability, in business, relationships and our environment. Our products, solutions and service all are dedicated to the furthering of that vision. Our Brand Promise - (What we deliver consistently to our market)
  10. 10. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Our Brand Message - (What want our audience to associate with us) JAIN nurtures a commitment to sustainability, in business, relationships and our environment. Our products, solutions and service all are dedicated to the furthering of that vision. Our Brand Promise - (What we deliver consistently to our market) Sustainable Irrigation Systems Enabling a Sustainable Future Resource Management for Life Passion for Productivity Towards a Sustainable Future Committed to a Sustainable World Good Earth Common Ground JAIN Logo Tagline Proposals Each tagline proposal supports and expresses our brand promise and brand message
  11. 11. JAIN VISUAL IDENTITY JAIN visual identity Logo audit and upgrades
  12. 12. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Logo audit • Strong typeface communicates robustness • Color scheme communicates agriculture elements • Three elements of logo - Typeface, tagline and icon are in different styles • Icon is too delicate and weak • Top yellow is very light and impossible to read
  13. 13. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Logo upgrade evolution • Same colors • Wider typeface Drop illustartion taken off Original • Stronger, more sophisticated color scheme • Wider typeface
  14. 14. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Logo upgrade 1 • Strong typeface similar to original typeface communicates robustness • Basic color scheme communicating agriculture elements is kept, but is made more sophisticated and • Color strips are designed as a flowing element communicating the flow of water and giving the logo a more ergonomic memorable look Sustainable Irrigation Systems Sustainable Irrigation SystemsSustainable Irrigation Systems
  15. 15. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Water Resource Management Water Resource ManagementWater Resource Management Logo upgrade 2 • Concept of agriculture color scheme is kept in a more fluid and up to date manner • Innovative typeface communicates flow • Drop icon is simplified and acts as a focal point for the logo • Tagline flows with the logo
  16. 16. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Enabling a Sustainable Future Enabling a Sustainable FutureEnabling a Sustainable Future Logo upgrade 3 • Concept of agriculture color scheme evolved into an illustrative element • Italic typeface communicates motion and dynamics • Illustrative style and lowercase typeface communicates accessibility
  17. 17. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Visual identity audit Printed collateral Consistency • Brochure grids are consistent • Differentiation between brochure families and subjects is clear • Brochure families are defined by consistent color schemes Color scheme • Overall color scheme is heavy , dull and not exciting enough Design layout • Very conservative and technical • Lacks excitement and interest Imagery • Product imagery is standard and dull • Outdoor imagery is usually good and appealing
  18. 18. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership • It is clear JAIN is an irrigation company • Easy navigation to main markets • Overall image of the site is dated and gives the wrong perception of JAINs capabilities and market position Visual identity audit Website
  19. 19. JAIN VISUAL IDENTITY OPTION 1 JAIN visual identity Option 1
  20. 20. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Printed collateral 3D model PRINTED COLLATERAL
  21. 21. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Towards a Sustainable Future Printed collateral Corporate brochure front cover Sustainable Irrigation Systems
  22. 22. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Printed collateral Corporate brochure internal spread Our Passion is Your Future. Some companies have history – some provide a wide range of products, still some provide great customer support and some are passionate about what they do – But few provide it all in one great package. With over 30 years in business, hundreds of product lines, the deepest industry knowledge, and a reputation for product innovation un- surpassed in the industry, JAIN brings it all home to you – in one great company, product and service. Just like you, we think everything is important, everything matters. Great products, great service, great relationships and of course, a great future.
  23. 23. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership We can make it work for you We can make it work for you With over 30 years in business, hundreds of product lines, the deepest industry knowledge, and a reputation for product innovation un-surpassed in the industry, JAIN brings it all home to you – in one great company, product and service. Just like you, we think everything is important, everything matters. Great products, great service, great relationships and of course, a great future. We know that productivity and maximizing resources is the number 1 priority for you. That’s why we dedicate so much of our resources on R&D utilizing leading edge technology to bring you the best micro irrigation solutions possible so you can get more crop per drop. Our products are well known for excellence, our passion is for productivity. Cienest alis eatur? Ene iduntem as et il exceario. Et opta sequias volupta ssunt. Um as sum conse laccae. Epreptaqui reroruptus am, ullent aliquas moditatessum anis es evel ius nonsed utem aute nietur? Por mi, omnim quiberum anduntium que mod expliam il ipsapid untibus, susanis molore dolorit ataquis a noneste vide pratati squiasp eribus, quam qui voloreremped evenisseque erovit odis es aceaqui nihilitat rate porehento tet explign imusam rem faceria parumqu assiminctur, ut essi dit eos exceptas autem faccupt ibearum quasseq uistem con ra de licim ipissimi, con earum quo comnihi tatur, quos dolorporeic tecti omnis ditiam quia nullent am similicia nones sum hici omniendit voluptatia vidus qui voluptatis nate nus quatiis venecea rchilibus eni repudist lam cus ut es ea volore nullendaeces esedignima venis dem volorro quaercit aut et dolo eatin pliquatiis quis velit, officip sapiciendio. Equi nimentiam id eos sime volor aut dolupta tempore ndiciam, verio. Ibus maximenis aut verorum estrum quis quam quiduciistis molorita et enist voluptaquam, tem autem vel et et ut a sum fugiate nimusdant. To officabo. Ut essit laborru mquaspita quo te rem in consed ma pro blaut ut eaqui que eum ipsandi gnaturibus aboremporpos eicium corist quo omnis ant adiores quodipsum exeribu scilles a corerun dicide venduntur ad Printed collateral Corporate brochure internal spread
  24. 24. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Printed collateral Product folder 3D model
  25. 25. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Impact Sprinklers Pressure Compensating Emitters SAS System Fittings Printed collateral Product brochure covers Easy and clear differentiation between product families Sustainable Irrigation SystemsSustainable Irrigation Systems Sustainable Irrigation Systems
  26. 26. JAIN VISUAL IDENTITY OPTION 1 ClickTIF™ Button Dripper With over 30 years in business, hundreds of product lines, the deepest industry knowledge, and a reputation for product innovation un-surpassed in the industry, JAIN brings it all home to you – in one great company, product and service. Just like you, we think everything is important, everything matters. Great products, great service, great relationships and of course, a great future. With over 30 years in business, hundreds of product lines, the deepest industry knowledge, and a reputation for product innovation un-surpassed in the industry, JAIN PRODUCT FEATURES • Dipsapis remquat. Editatur moluptur mi, nessim voluptat. • Modipsa pienihi tiurion esti to consequis quia doluptas placide nes nes • Puidebis doluptaere plitat a velestiate odis • Aus solorit assuntis aspita voloressit earum vel • Molorpos nam auditas apidestibus rem evenisimint arum es sinctet que num esequi omnimol uptatenihit everore aditatam aut aut quam et et exped utatio estis mo etur • TECHNICAL DATA • Regulating pressure range: 7 to 60 PSI • Coefficient of variation (Cv): 0.5 GPH = 0.048 1.0 GPH = 0.020 2.0 GPH = 0.024 3.0 GPH = 0.025 • Anti-drainage Opening pressure: 6 PSI Closing Pessure: 3 PSI PRODUCT FEATURES • Dipsapis remquat. Editatur moluptur mi, nessim voluptat. • Modipsa pienihi tiurion esti to consequis quia doluptas placide nes nes • Puidebis doluptaere plitat a velestiate odis • Aus solorit assuntis aspita voloressit earum vel • Molorpos nam auditas apidestibus rem evenisimint arum es sinctet que num esequi omnimol uptatenihit everore aditatam aut aut quam et et exped utatio estis mo etur • TECHNICAL DATA • Regulating pressure range: 7 to 60 PSI • Coefficient of variation (Cv): 0.5 GPH = 0.048 1.0 GPH = 0.020 2.0 GPH = 0.024 3.0 GPH = 0.025 • Anti-drainage Opening pressure: 6 PSI Closing Pessure: 3 PSI PC-CNL Light Brown Housing PC Black Housing GPH Color Taper Barb Taper Barb 0.5 Brown CTBTPC2-CNL CTBTPC2-CNL CTTPC2 CTTPC2 0.5 Black CTBTPC2-CNL CTBTPC2-CNL CTTPC2 CTTPC2 0.5 Green CTBTPC2-CNL CTTPC2 0.5 Red CTBTPC2-CNL CTTPC2 1.0 GPH 1.0 GPH 1.0 GPH 1.0 GPH 1.0 GPH 10 Brown 1.903 1.903 CTTPC2 20 Black 1.903 1.903 CTTPC2 30 Green 1.903 1.903 CTTPC2 40 Red 1.903 1.903 CTTPC2 10 Brown 1.903 1.903 CTTPC2 20 Black 1.903 1.903 CTTPC2 AQUALINE 323 Dipsapis remquat. Editatur moluptur mi, nessim voluptat. AQUALINE 323 Dipsapis remquat. Editatur moluptur mi, nessim voluptat. AQUALINE 425 Modipsa pienihi tiurion esti to consequis quia doluptas placide nes nes AQUALINE 425 Modipsa pienihi tiurion esti to consequis quia doluptas placide nes nes Printed collateral Product brochure internal spread • Technical information is clear and easy to understand • Use of a wall to wall image in the background ties it to the brand and makes more appealing
  27. 27. JAIN VISUAL IDENTITY OPTION 1 PRINT ADVERTISING Sustainable Irrigation Systems For over 30 years JAIN has been providing the worlds agricultural industry with a passion for excellence and a deep understanding of what their customers and our world needs. We understand the importance of people, and while JAIN has a legacy for International products and services, we are very much rooted in our community. Over 90% of our products are American made - homegrown. We are not just helping you grow more crop per drop - we are helping create a sustainable society - for our future together. Contact our local representative to learn more about our products and services. GREENHOUSEGREENHOUSEAGRICULTURE LANDSCAPE We Share A Common Ground For over 30 years JAIN has been providing the worlds agricultural industry with a passion for excellence and a deep understanding of what customers and our world needs. We understand the importance of people, and while JAIN is well known for International products and services, we are very much rooted in our local community. Over 90% of our products are homegrown - American made - We are not just helping you grow more crop per drop - we are helping create a sustainable society - for our future together. Contact our local representative to learn more about our products and services. Notional Ad Comp Main message JAIN is a US company Target Audience End-Users Notional Text Sustainable Irrigation Systems
  28. 28. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Together, we are in it for the long term. No fast turnarounds or quick exits in our business. Agriculture is about long term commitment. We know a little about that, for over 30 years we have been the leader in technology, innovation and reliability. Our company is about ground breaking (excuse the pun) products and services. Now we are re affirming our commitment to you - our partners - together we can go the distance. Contact us to find out how we can help offer more support and products for you. GREENHOUSEGREENHOUSEAGRICULTURE LANDSCAPE We Share A Common Vision Together, we are in it for the long term. No fast turnarounds or quick exits in our business. Agriculture is about long term commitment. We know a little about that, for over 30 years we have been the leader in technology, innovation and reliability. Our company is about ground breaking (excuse the pun) products and services. Now we are re affirming our commitment to you - our partners - together we can go the distance. Contact us to find out how we can help offer more support and products for you. Notional Ad Comp Main message We Support You Target Audience Partners and Distributors Notional Text Sustainable Irrigation Systems
  29. 29. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Web site DIGITAL SOLUTIONS • Please note web sketches are notional only. A scoping process must take place before final design
  30. 30. JAIN VISUAL IDENTITY OPTION 1 Contact Us Search DEALERS Buy NowNewsletter PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY GREENHOUSEGREENHOUSEAGRICULTURE LANDSCAPE SearchTake action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum Website Home page A Legacy of World Leading and Innovative Irrigation Platforms Landscape imagery Messaging • Landscape images shot in interesting angles used from wall to wall create create a more engaging look • Strong messaging works as a graphic element Sustainable Irrigation Systems Sustainability, Expertise, Partnership
  31. 31. JAIN VISUAL IDENTITY OPTION 1 Contact Us Search DEALERS Buy NowNewsletter PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY GREENHOUSEGREENHOUSEAGRICULTURE LANDSCAPE For over 30 years JAIN has been providing the worlds agricultural industry with a passion for excellence and a deep understanding of what their customers and our world needs. We Share Your Passion SearchTake action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum Website Home page Sustainable Irrigation Systems Sustainability, Expertise, Partnership
  32. 32. JAIN VISUAL IDENTITY OPTION 1 Contact Us Search DEALERS Buy NowNewsletter PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY GREENHOUSEGREENHOUSEAGRICULTURE LANDSCAPE For over 30 years JAIN has been providing the worlds agricultural industry with a passion for excellence and a deep understanding of what their customers and our world needs. SearchTake action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum Website Home page Towards a Sustainable Future Sustainable Irrigation Systems Sustainability, Expertise, Partnership
  33. 33. JAIN VISUAL IDENTITY OPTION 1 Contact Us Search DEALERS Buy NowNewsletter GREENHOUSE PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY THE MOVEMENT TO DRIP IRRIGATION IN NORTH AMERICAN AGRICULTURE WAS LED BY THE PIONEERING ADVANCES OF CHAPIN TAPE PRODUCTS AND SearchTake action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum GREENHOUSE Read More Read More MICROS & SPRINKLERS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and HOW TO PLAN IRRIGATION FITTINGS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and Website Greenhouse home page Solutions for Limited Resources Sustainable Irrigation Systems Sustainability, Expertise, Partnership
  34. 34. JAIN VISUAL IDENTITY OPTION 1 Contact Us Search DEALERS Buy NowNewsletter GREENHOUSE PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY SearchTake action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum Read More Read More MICROS & SPRINKLERS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and HOW TO PLAN IRRIGATION FITTINGS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and Website Landscape home page THE MOVEMENT TO DRIP IRRIGATION IN NORTH AMERICAN AGRICULTURE WAS LED BY THE PIONEERING ADVANCES LANDSCAPE Designed to be Smart and Efficient Sustainable Irrigation Systems Sustainability, Expertise, Partnership
  35. 35. JAIN VISUAL IDENTITY OPTION 1 Contact Us Search DEALERS Buy NowNewsletter GREENHOUSE PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY Read More Read More MICROS & SPRINKLERS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and HOW TO PLAN IRRIGATION FITTINGS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and SearchTake action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum Website Agriculture home page THE MOVEMENT TO DRIP IRRIGATION IN NORTH AMERICAN AGRICULTURE WAS LED BY THE PIONEERING ADVANCES OF CHAPIN TAPE PRODUCTS AND API DRIP FITTINGS, FILTERS AND AGRICULTURE More Crop Per Drop Sustainable Irrigation Systems Sustainability, Expertise, Partnership
  36. 36. JAIN VISUAL IDENTITY OPTION 1 Contact Us Search DEALERS Buy NowNewsletter PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY Chapin Drip Tape FAQ READ MORE Cotton INTRO Forum hostra, nondam ocam cotatus con temperi, vid auturore ment. mules lius con sedemusa o hebatiem publis, fac mum te mo Cat, quam audes fex nonsu quam ignonloctum la vitillegerei perfit. Elum pulegit; noste, novenit astabus inequam ocultio rtemolt orevid cereculis, nost vistrus pultum pro consum tebatea priori prac fuem, es atis fica; hoctanum tatum tessa octa vivid nimor loctum considemquam consula benatil hili eri potioru ntertem denam ta, que caecon viu sil halibus condie dina, que pos se host perisquod ne fuius, nores! Octa vendamenit, facit omnit; is inatis, con nonteatius ca Sp. Pio, se con tem, stili primus conlos, aces arbi pos cone inat caperio, nondacc ivilica L. Habunum omacipim Romnim iae publinc vitiam tu et fur invendi enteris sentili ctantea inatus fatiamdit patisteris condac rei sentid pat im ia sulvigi liquissation tum publis, cam dena int. SUCCESS STORIESBEST PRACTICES FITTINGS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and ORDER NOW MICROS & SPRINKLERS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Website Agriculture crop page • Acts as a guide to specific crops. • Helps position JAIN as an expert in it’s field and also helps the site be ranked in higher levels Sustainable Irrigation Systems Sustainability, Expertise, Partnership
  37. 37. JAIN VISUAL IDENTITY OPTION 1 Contact Us Search DEALERS Buy NowNewsletter SearchTake action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY KNOWLEDGE CENTER Website Knowledge center page • The knowledge center is a collection of many instructional videos on various irrigation subjects. • This helps making JAIN an expert in it’s field and also helps the site be ranked in higher levels Sustainable Irrigation Systems Sustainability, Expertise, Partnership
  38. 38. JAIN VISUAL IDENTITY OPTION 1 SearchTake action Stay informed Find helpGet to know Internal Newsletter Can be digital and printed • An internal newsletter reaches out to all company’s employees making them feel part of the organization and taking pride in it. • Proud and dedicated employees contribute a lot to making JAIN a premium irrigation brand • The newsletter covers both professional and company community subjects KNOWLEDGE CENTER 3Sustainable World Issue #3 Sustainable Irrigation Systems Sustainability, Expertise, Partnership
  39. 39. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Smartphone app • An optional iPhone app is an easy way to find relevant products and comparing them to other products in the market OR • An optional iPhone app is a calculator helping the farmer find out what and how many products are needed for a specific crop
  40. 40. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Smartphone app
  41. 41. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Towards a Sustainable Future RETAIL SHOW BOOTH
  42. 42. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership Contact Us Search DEALERS Buy NowNewsletter PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY Sustainable Irrigation Systems GREENHOUSEGREENHOUSEAGRICULTURE LANDSCAPE For over 30 years JAIN has been providing the worlds agricultural industry with a passion for excellence and a deep understanding of what their customers and our world needs. Toward a sustainable future SearchTake action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum Competitive landscape
  43. 43. JAIN VISUAL IDENTITY OPTION 1 Brand elements Typeface: Unit Vertical market icons Product imagery Landscape imagery Messaging Color palette abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ GREENHOUSEGREENHOUSEAGRICULTURE LANDSCAPE Landscape images shot in interesting angles used from wall to wall create an engaging look Strong messaging works as a graphic element Bright and natural color palette is derived from logo • Dynamic • Professional • Personal Product images shot in super high quality plus rendering communicate professionalism and elevate the product to a premium brand Towards a Sustainable Future
  44. 44. JAIN VISUAL IDENTITY OPTION 1 Sustainability, Expertise, Partnership How does this work for JAIN? • Full page images create a more engaging look and feel • Messaging clear and powerful • Look and feel more modern and up to date
  45. 45. JAIN VISUAL IDENTITY OPTION 2 JAIN visual identity Option 2
  46. 46. JAIN VISUAL IDENTITY OPTION 2 Sustainability, Expertise, Partnership PRINTED COLLATERAL
  47. 47. JAIN VISUAL IDENTITY OPTION 2 Sustainability, Expertise, Partnership Printed collateral Company profile cover PRODUCTIVITY. QUALITY. MAXIMIZING RESOURCES. Sustainable Irrigation Systems
  48. 48. JAIN VISUAL IDENTITY OPTION 2 OUR PASSION IS YOUR FUTURE. With over 30 years in business, hundreds of product lines, the deepest industry knowledge, and a reputation for product innovation un- surpassed in the industry, JAIN brings it all home to you – in one great company, product and service. Just like you, we think everything is important, everything matters. Great products, great service, great relationships and of course, a great future. Some companies have history – some provide a wide range of products, still some provide great customer support and some are passionate about what they do – But few provide it all in one great package. Printed collateral Corporate brochure internal spread • White clean background sets the stage for the imagery.
  49. 49. JAIN VISUAL IDENTITY OPTION 2 PRODUCT DEVELOPMENT LEADERSHIP We know that productivity and maximizing resources is the number 1 priority for you. That’s why we dedicate so much of our resources on R&D utilizing leading edge technology to bring you the best micro irrigation solutions possible so you can get more crop per drop. Our products are well known for excellence, our passion is for productivity. Aribuntina, nu quid C. Ime publinam, ut iae, num, quer- cere, nularti in die denatusus sulisquem inum dit, popubit. Pora tam, vatquonsum imorum quamdiemus medii estes ipio, que cus essum inatestri, morsum aderum auce con- sulicae publiur esigili ntemnih icatuistia ad sent. Hucta veremquam quem pri ia? Olto consula que posul- tordii fuit, qua cored rei iaet audam anducta condica ucontrimium, nessendamque coente, poendius, et pare, nit; hora? qui consum perum ius es cerfente, facerei caet vidis? quit facchus labem, que no. Sa queresus eo ata, quem nondum obsesig ilint. Nos bontris, fac in tabisus; Catemor teatandam. Sena, potid istrae tem di, nem. Avo, querionsum horum lius, molibus, P. Legit. We can make it work for you Tum issite quid co nihicaucta, nem feriae hussesimanum sit ia vitiael labere in publicit faceror temus; erris denihi, nerobut con Ita, plicena, Ti. Nos conteridi patus et diis vissuli ciptius vis, utum est? Hosunte batque musque ad patus et idiurs sedium publici issolin duconsua tebatus, nostuus modi tantem mortiam. Marei in pra occiis fue menam ser por lii se am senatiquam peropublis. Fui pote, Catissedisul vid abem Paliisque facienius in terit; nosuam ne ad convese niris, tatum los in dero consulibus vicit, Ti. At aperescer aris, consum dem dens sessuam inum parions ulium, quitus fac fac rehente lisquasdac mactorae in vertifes egiliustre cupere ta morae cus, nonsupicum inumulium auderfi nprortum i Aribuntina, nu quid C. Ime publinam, ut iae, num, quer- cere, nularti in die denatusus sulisquem inum dit, popubit. Pora tam, vatquonsum imorum quamdiemus medii estes ipio, que cus essum inatestri, morsum aderum auce con- sulicae publiur esigili ntemnih icatuistia ad sent. Hucta veremquam quem pri ia? Olto consula que posul- tordii fuit, qua cored rei iaet audam anducta condica ucontrimium, nessendamque coente, poendius, et pare, nit; hora? qui consum perum ius es cerfente, facerei caet vidis? quit facchus labem, que no. Sa queresus eo ata, quem nondum obsesig ilint. Nos bontris, fac in tabisus; Catemor teatandam. Sena, potid istrae tem di, nem. Avo, querionsum horum lius, molibus, P. Legit. Conloculia? Nam in publient. Tum issite quid co nihicaucta, nem feriae hussesimanum sit ia vitiael labere in publicit faceror temus; erris denihi, nerobut con Ita, plicena, Ti. Nos conteridi patus et diis vissuli ciptius vis, utum est? Hosunte batque musque ad patus et idiurs sedium publici issolin duconsua tebatus, nostuus modi tantem mortiam. Marei in pra occiis fue menam ser por lii se am senatiquam peropublis. Fui pote, Catissedisul vid abem Paliisque facienius in terit; nosuam ne ad convese niris, tatum los in dero consulibus vicit, Ti. MICROS & SPRINKLERS The movement to drip irrigation in North American agriculture was led by the pioneerproducts FITTINGS The movement to drip irrigation in North American agriculture was led by the pioneering Printed collateral Corporate brochure internal spread • Product images shot in super high quality plus rendering communicate professionalism and elevate the product to a premium brand
  50. 50. JAIN VISUAL IDENTITY OPTION 2 Sustainability, Expertise, Partnership Printed collateral Product folder 3D model
  51. 51. JAIN VISUAL IDENTITY OPTION 2 Sustainability, Expertise, Partnership Printed collateral Product brochure covers Pressure Compensating Fittings Sustainable Irrigation Systems Pressure Compensating Emitters Sustainable Irrigation Systems Sustainable Irrigation Systems FITTINGS TapeLock x 5 AGRICULTURE LANDSCAPE GREENHOUSE Sustainable Irrigation Systems AQUALINE EMITTERLINE Signature and Traditional Series AGRICULTURE LANDSCAPE GREENHOUSE MICROS & SPRINKLERS Signature and Traditional Series AGRICULTURE LANDSCAPE GREENHOUSE Sustainable Irrigation Systems
  52. 52. JAIN VISUAL IDENTITY OPTION 2 Sustainability, Expertise, Partnership Web site • Please note web sketches are notional only. A scoping process must take place before final design DIGITAL SOLUTIONS
  53. 53. JAIN VISUAL IDENTITY OPTION 2 Website Home page With over 30 years in business, hundreds of product lines, the deepest industry knowledge, and a reputation for product innovation un-surpassed in the industry, JAIN brings it all home to you – in one great company, product and service. PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY LANDSCAPE GREENHOUSE AGRICULTURE Contact UsBuy NowNewsletter Take action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum WITH OVER 30 YEARS IN BUSINESS, MORE PRODUCTIVITY Search Search • Top quality product image becomes the hero of JAIN’s identity. • Presented as the most prominent item. • Product images shot in super high quality plus rendering communicate professionalism and elevate the product to a premium brand Sustainable Irrigation Systems Sustainability, Expertise, Partnership
  54. 54. JAIN VISUAL IDENTITY OPTION 2 With over 30 years in business, hundreds of product lines, the deepest industry knowledge, and a reputation for product innovation un-surpassed in the industry, JAIN brings it all home to you – in one great company, product and service. PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY LANDSCAPE GREENHOUSE AGRICULTURE Contact UsBuy NowNewsletter Take action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum WITH OVER 30 YEARS IN BUSINESS, MORE Search Search QUALITY Sustainable Irrigation Systems Website Home page Sustainability, Expertise, Partnership
  55. 55. JAIN VISUAL IDENTITY OPTION 2 With over 30 years in business, hundreds of product lines, the deepest industry knowledge, and a reputation for product innovation un-surpassed in the industry, JAIN brings it all home to you – in one great company, product and service. PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY LANDSCAPE GREENHOUSE AGRICULTURE Contact UsBuy NowNewsletter Take action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum Search Search WITH OVER 30 YEARS IN BUSINESS, MORE MAXIMIZING RESOURCES. Sustainable Irrigation Systems Website Home page Sustainability, Expertise, Partnership
  56. 56. JAIN VISUAL IDENTITY OPTION 2 • Vertical market homepages are design displaying videos • Instructional videos help position JAIN as the expert in its market • Researches show videos have the highest clicking rate PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY Contact UsBuy NowNewsletter Take action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum Search Search The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and API drip fittings, filters and accessories. Jain Irrigation, IRRIGATION IDEAS TESTIMONIALS WHAT TO CHECK IN ADVANCE LANDSCAPE GREENHOUSE AGRICULTURE AGRICULTURE MORE CROP PER DROP MICROS & SPRINKLERS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and API drip fittings, filters and accessories. Jain FITTINGS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and API drip fittings, filters and accessories. Jain EMITTERS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and API drip fittings, filters and accessories. Jain Sustainable Irrigation Systems Website Agriculture home page Sustainability, Expertise, Partnership
  57. 57. JAIN VISUAL IDENTITY OPTION 2 PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY Contact UsBuy NowNewsletter Take action Stay informed Find helpGet to know Uptasse ccum Rendeseque que Uptasse ccum Rendeseque que Rendeseque queTem Solor apis aut Itassim platius eum Search Search The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and API drip fittings, filters and accessories. Jain Irrigation, Inc. is now proud to offer the largest line of field proven water conserving products to support agricultural irrigation IRRIGATION IDEAS TESTIMONIALS WHAT TO CHECK IN ADVANCE LANDSCAPE GREENHOUSE AGRICULTURE MICROS & SPRINKLERS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and API drip fittings, filters and accessories. Jain FITTINGS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and API drip fittings, filters and accessories. Jain EMITTERS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and API drip fittings, filters and accessories. Jain LANDSCAPE LANDSCAPE Sustainable Irrigation Systems Website Landscape home page Sustainability, Expertise, Partnership
  58. 58. JAIN VISUAL IDENTITY OPTION 2 PRODUCTS NEWS& EVENTS KNOWLEDGE CENTER DEALERSCOMPANY Contact UsBuy NowNewsletter Search ClickTIF™ Button Dripper PRODUCT FEATURES • Dipsapis remquat. Editatur moluptur mi, nessim voluptat. • Modipsa pienihi tiurion esti to consequis quia doluptas placide nes nes • Puidebis doluptaere plitat a velestiate odis • Aus solorit assuntis aspita voloressit earum vel • Molorpos nam auditas apidestibus rem evenisimint arum es sinctet que num esequi omnimol uptatenihit everore aditatam aut aut quam et et exped utatio estis mo etur TECHNICAL DATA • Regulating pressure range: 7 to 60 PSI • Coefficient of variation (Cv): 0.5 GPH = 0.048 1.0 GPH = 0.020 2.0 GPH = 0.024 3.0 GPH = 0.025 • Anti-drainage Opening pressure: 6 PSI Closing Pessure: 3 PSI FITTINGS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape products and API drip fittings, EMISSION DEVICES EMITTERLINE Button Drppers Bubblers Sprays DRIP TAPE MICROS & SPRINKLERS IRRIGATIONS KITS FITTINGS FILTERS VALVES FERGATION CONTROLLERS TOOLS & ACCESS TUBING PC-CNL Light Brown Housing PC Black Housing GPH Color Taper Barb Taper Barb 0.5 Brown CTBTPC2-CNL CTBTPC2-CNL CTTPC2 CTTPC2 0.5 Black CTBTPC2-CNL CTBTPC2-CNL CTTPC2 CTTPC2 0.5 Green CTBTPC2-CNL CTTPC2 0.5 Red CTBTPC2-CNL CTTPC2 Order Now MICROS & SPRINKLERS The movement to drip irrigation in North American agriculture was led by the pioneering advances of Chapin tape Sustainable Irrigation Systems Website Internal product page Sustainability, Expertise, Partnership
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