What Is Community Radio


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  • Nice summary, and below is a useful and unique book to help community radio stations develop a sustainable future by being effective with marketing, written by long-time worldwide radio consultant and trainer Dennis List, refer www.audiencedialogue.net/pmlr.html
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  • Kutch Mahila Vikas Sangathan supported by UNDP began its broadcast in 1999 over AIR Bhuj. Today they are very popular in the vast reaches of the Kutch, where literacy levels are low and poverty makes it difficult for villagers to take advantage of newspaper and television. Was started by AID-Bihar as a community participatory radio program on a weekly 30 mins on AIR daltonganj in 2001. this program is now bi-weekly that reached a population of over 7 million covering Palamau, Garwah and latehar districts in Jharkhand. The program is aired in the local dialect Maghi unlike AIR programs in chaste Hindi! Was started in 2000 to empower the agrarian community by producing locally relevant information through community based audio and internet technologies, supported by UNESCO. Apart from broadcasting, they also narrowcast through loudspeakers in 3 neighbouring villages. The most unusual CR started by village teenager named Raghav Mahto with a total investment of Rs. 50! It was hugely popular among the local community till it was shut down by Government touting it as illegal, unlicensed ‘pirate’ radio station. Apart from them Anna FM (campus radio) and Jamia FM are worth checking out.
  • What Is Community Radio

    1. 1. What is Community Radio? Stratessence [email_address] http://stratessence.com
    2. 2. What is Community Radio? <ul><li>A CRS is characterized by its ownership and programming and the community it is authorized to serve. It is owned and controlled by a NPO whose structure provides for membership, management, operation and programming primarily by members of the community at large. Its programming should be based on community access and participation and should reflect the special interests and needs of the listnership it is licensed to serve. </li></ul><ul><li>- Independent Radio and Television Commission of Ireland </li></ul>
    3. 3. CR Programming <ul><li>Be You, Be New, and Be True </li></ul><ul><li>Participation is the KEY WORD </li></ul><ul><li>Participation in ascertaining needs & preferences </li></ul><ul><li>Participation in producing programs </li></ul><ul><li>Participation in presentation </li></ul><ul><li>Participation in evaluation </li></ul>
    4. 4. Benefits of CR: Democracy in Air <ul><li>Ownership/Control </li></ul><ul><li>Social Inclusion </li></ul><ul><li>Local Values </li></ul><ul><li>Authenticity </li></ul><ul><li>Media of the marginalized </li></ul><ul><li>Local Platform </li></ul><ul><li>Gender Development </li></ul>
    5. 5. Sustainability: Social & Financial <ul><li>Social Sustainability and Social Capital in the community for development </li></ul><ul><li>Financial sustainability through low cost solutions, and innovative programming </li></ul>
    6. 6. CR in India: Policy Guidelines <ul><li>CR licensing is available for most of the community based NPOs </li></ul><ul><li>Applicant Organization should be at least 3 years old with a ‘proven record’ of at least 3 years of service to the local community </li></ul><ul><li>One CR license per applicant Organization </li></ul><ul><li>Designed to serve a specific well-defined local community </li></ul><ul><li>Ownership and management structure reflective of the community </li></ul><ul><li>Relevance to educational, developmental, social and cultural needs of the community </li></ul>
    7. 7. Policy Guidelines Contd. <ul><li>At Least 50% of the content should be generated with community participation </li></ul><ul><li>CRS can broadcast 5 minutes of ads per hour, relating to local events, local businesses and services </li></ul><ul><li>News programs “of an otherwise political nature” are banned on CRS </li></ul><ul><li>CRS are expected to cover a range of 5-10 km </li></ul><ul><li>Maximum allowed Effective Radiated Power (ERP) for a transmitter is 100 watts </li></ul><ul><li>The maximum height of the antenna above the ground level is restricted to 30 metres. </li></ul>
    8. 8. CR in India: Best Practices <ul><li>Kunjal Paanje Kutchji (Saras Crane of our Kutch) </li></ul><ul><li>Chala Ho Gaon Mein , Palamau, Jharkhand </li></ul><ul><li>Namma Dhwani (Our Voice), Budikote, Karnataka </li></ul><ul><li>Raghav FM Mansoorpur One , Vaishali, Bihar </li></ul>
    9. 9. CR in India: How to Start <ul><li>For a detailed information about fees and other formalities, please refer to “Community Radio Guidelines 2006” available through MIB. </li></ul>
    10. 10. CR in India: The Road Ahead <ul><li>In coming 3-5 years, Indian will have over 4000 CRS, spread all across the country </li></ul><ul><li>From CR to Community Media Centres </li></ul><ul><li>The CR Policy will enable the creation of a “ people centered, inclusive and development-oriented information society, where everyone can create, access, utilize and share information and knowledge”. </li></ul>
    11. 11. Resources <ul><li>http://mail.sarai.net/mailman/listinfo/cr-india (A list on CR in India) </li></ul><ul><li>www.mib.nic.in (Ministry of Information & Broadcasting, India) </li></ul><ul><li>www.communityradionetwork.org </li></ul><ul><li>http://asiapacific.amarc.org </li></ul><ul><li>www.developingradiopartners.org </li></ul><ul><li>“ Community radio in India: A Study”, Kanchan Kumar, 2005 ( http://www.exchange4media.com/e4m/radio/macrovie4.asp ) </li></ul>
    12. 12. For more Information For more information If you want to know more about Community Radio and the process of setting it up, do email us at [email_address]