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Twitter 101 - September 2009
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Twitter 101 - September 2009

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This is a 90 minute Twitter 101 presentation (updated 9.17.09). Helping you understand, plan and participate on Twitter.

This is a 90 minute Twitter 101 presentation (updated 9.17.09). Helping you understand, plan and participate on Twitter.

Published in: Business, Technology
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Transcript

  • 1. 101 Become a Twitter “expert” in 90 minutes…
  • 2. Twitter in 90 minutes… 101
    • The Facts About Twitter
    • Twitter Crash Course – Let’s Get Started!
    • Time management tips for Twitter
  • 3. Social media are platforms for interaction and relationships , not content and ads (as with traditional “old media”)… What is Social Media? 101
  • 4. What About Organizations? Social Media Marketing Industry Report (March 2009) 101
  • 5. We’re Just Getting Started Social Media Marketing Industry Report (March 2009) 101
  • 6. Organization Benefits Social Media Marketing Industry Report (March 2009) 101
  • 7. Twitter is a social networking and micro-blogging service that enables its users to send and read other users' “updates” known as tweets . ( Wikipedia) Twitter lets users engage in conversations with other users in 140 characters or less. Twitter is “The World’s Largest Cocktail Party!” What is Twitter? 101
  • 8. 101 The Twitter Craze 2.6 M 24 M
  • 9. 3 Excuses Why People Aren’t Using Twitter 101
        • “ I don’t care about what you’re doing ”
        • “ It’s just a bunch of noise”
        • “ Twitter is a HUGE waste of time”
  • 10.
    • Follow the right people
    • Listen to what is important to your followers
    • Help your followers & they will help you
    3 Quick Twitter Rules… 101
  • 11. Twitter Crash Course 101
    • Getting Started
      • Setting up your profile
    • Finding Followers & Monitoring Tools
      • 5 ways to find your targeted audiences
    • Time-Saving Tips & Tools
      • TweetDeck, Seesmic, bit.ly, etc
    • Tweeting Best Practices
      • 1/3: Providing; 1/3: Conversation; 1/3: Forwarding
  • 12. Let’s Get Started! 101
  • 13. Any Questions? 101
  • 14. Matt Batt President & CEO, Pipeline Media Relations [email_address] (847) 201-6588 x222 www.pipelinemediarelations.com www.storyassistant.com @storyassistant 101

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