BlackBerry Purchase?

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Why this hedge fund is buying shares of BlackBerry

Why this hedge fund is buying shares of BlackBerry

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  • 1. 2 BIG REASONS CITADEL COULD HAVE MADE THE MOVE IT DID Why Buy BlackBerry Ltd?
  • 2. Emerging Markets The company is shifting its focus away from high- end smartphones in the U.S., and looking towards lower-priced phones in emerging markets.
  • 3. Emerging Markets  BlackBerry just came out with its new Z3 phone in Indonesia, a country which was once referred to as “BlackBerry Nation.”  At $190, the price point is much more affordable than its Z10, which ran nearly $750.  The performance of the Z3 abroad will be viewed as a bellwether for new CEO John Chen.
  • 4. Niche Markets That Need Security BlackBerry’s greatest strength is its status as the premier provider of secure communications.
  • 5. Niche Security Markets  BlackBerry became the first company to receive Full Operational Capability rating to run on the Department of Defense and the U.S. Defense Information Systems Agency networks.  The company also made a recent investment in NantHealth, which could signal a move into secured communications for health care service providers.
  • 6. But Let’s Keep This In Perspective  BlackBerry could end up shifting its focus successfully into emerging markets and secure network niches, but the opportunity could also attract competition.  That’s probably why, even though it’s a $23 million stake, Citadel’s investment in the company accounts for only 0.03% of all of its investments
  • 7. The Secret Winner of the Smartphone Conversion  Everyone knows the big names when it comes to smartphones, but that’s the problem. The stocks of these companies are already richly valued.  But our analysts have discovered a technology company that’ll revolutionize how smartphones work, and not many people know about it.  You can get the name in our special free report: The Biggest Thing to Come Out of Silicon Valley in Years