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Petteri Paronen, Mayor of Kuopio, FinlandPresentation Transcript
HIAP IN NATIONAL AND MUNICIPAL LEVEL INFINLANDPETTERI PARONEN, MAYOR
WELLBEING MENTIONED 56 TIMESIN THE GOVERNMENTAL PROGRAMMEl Promotion of health and wellbeing of inhabitants is theprofound task of the municipalities in Finland. Health in allpolicies – Primary Health Care Act, 2011l Every municipality should have management structures forhealth promotionl Municipal activities are followed, guided by information andsupported by development resources (e.g. QualityRecommendations for Health Promotions; Health 2015programme and Extensive development project KASTE)l Finnish municipals are rather autonomous in their activitiesand priority settings and their responsibilities are very widel Extensive heterogeneity prevails between municipalities intheir health promotion activity in Finland
3CityAttractivenessPotentialand existing• citizens• students• employees• enterprises• travelers• of workingage• children• teenagers• families withchildren• seniorcitizensEnterprisesLearningServicesWellbeingPromotionUrbanEnvironmentRisk groupsSocialservicesHealthservicesGoal: to acquire new andmaintain present customersGoal: to offer services that promotewell-being through anticipation andearly recognition of problems andpreventive measuresGoal: to lead supportneeding citizens to onlyneed services providingpreventive measuresthrough promoting theirwell-being and healthVOLUME OF CUSTOMERSService strategy in KuopioPREVENTIVE ACTIONSTO IMPLEMENTCitizensCitizensand familiesthat require• socialsupport• economicsupport• Healthcare• expertopinions
FINNISH NATIONAL NETWORKl 15 municipalities, 2 areas, 1 region(covering 1 million people out of 5.3 million)l National Coordinator in the NationalInstitute for Health and Welfarel Funding from Ministry of Social Affairsand Healthl No membership feel Main goal: sharing the experiences andlearning from each otherl Turku and Kuopio are designated WHOHealthy Cities members from Finland
NEW ISSUES FOR CITIES’ HEALTHPLANNING IN FINLANDl New web tools, e.g. TEAviisari (Health Promotion Capacity Building)l Open, free web service to compare city actions in health promotionl Four city functions followed: a/ schools, b/ physical activity,c/ primary health care, d/ management1. Involvement2. Health surveys3. Resources4. Knowledge5. Practices6. Decision making7. Empowerment
ELECTRONIC HEALTH REPORT OF THECITY MANDATORYOver 70 % from the Finnish municapilities are usingthis open free web based method for preparation oftheir annual reporting concerning wellbeing of theirinhabitants.
HOW TO DEVELOP A HEALTHY CITY?SOLUTIONS INTRODUCED IN KUOPIOl Community Centres as a welfare interfacesl Action-oriented space model, all are unique andspecialized fulfilling users hopesl Widely cooperative modell Easy to access meeting points in the old parts of thecity ->reduce social problemsl First started 2001, now 9 centres and 6 new ones inplanning phase
HOW TO DEVELOP A HEALTHY CITY?SOLUTIONS INTRODUCED IN KUOPIOl Early support of elderly people in their daily lives,VAMU-projectl To promote independence and to enable her/him to live at homel Widely co-operational model (city with NGOs)l Training on enhancing the proactive skills of multi-professionalstaff, over 1000 participants until nowl Identification of risks, assessment of services needs, follow-upplanningl RegioStars Finalist 2012, EU
HOW TO DEVELOP A HEALTHY CITY?SOLUTIONS INTRODUCED IN KUOPIOl Well-being kiosksl Low-threshold health services, free chargel Proactive methods, multidisciplinary services (e.g.nurse, pharmacist, nutritionist…)l In shopping centresl Kiosk on wheels is moving around the regionl Theme Days based on client’s needs and hopes
HOW TO DEVELOP A HEALTHY CITY?SOLUTIONS INTRODUCED IN KUOPIOl Better planning in maintenance for pedestrian and cycle waysl Customer point of viewl Supports people to cycle even during the winter seasonl Supports the elderly and disabled people to walk outsideeven during the winter periodl Real priority to walking and cycling in trafficl Routes for special user groups (elderlyy and handicapped)l No more money needed – only listening, planning andjoint actions
LESSONS LEARNTl Combining different issues may bring newcustomers, e.g. culture + sport, dance + elderly…l Continuous development in municipal actionsl New ways of marketing into use, e.g. social marketingl Small things can make an impact, e.g. badges, smiles…l Smooth collaboration between different service sectorsin the city organizationl Good co-operation between interestgroups, organizations and associationsl Concrete actions and good practices in wellbeingservices for the citizens
TOGETHER WE ARE HAPPIER!I love KuopioA common brand toall Kuopio-lovers.40.000 badges allover the world, tomore than 33countries700 loveletters tothe city – a booklet2500 I love Kuopio-baby suits fornewborn babies