Your SlideShare is downloading. ×
Infographic production process
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Infographic production process

598
views

Published on

Published in: Marketing, Business

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
598
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
23
Comments
0
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Futurity Media Creating successful infographics Our proposal for the responsive wilson-street.com social magazine Futurity Media Infographic Production Shareable
  • 2. Futurity Media Successful infographics This slide deck is designed to proposal andthe responsive the Our help you for Futurity make process of planning, developing and producing an effective wilson-street.com social magazine infographic as simple as possible. By following the step-by-step process included in this document, we are confident that your infographic will be created and delivered on time, on message and on budget. A typical timeline is between four and six weeks from start to finish . Futurity Media Infographic Production Shareable
  • 3. Scoping Futurity Media The first step is to scope out the purpose and audience for Our proposal for the responsive infographic. We have designed a questionnaire that can help wilson-street.com social magazine achieve this. • Client sends all relevant background materials and infographic questionnaire to Futurity. • Arrange a kick-off call at date and time convenient to all client parties. • Agree budget, schedule and deliverables for infographic. Futurity Media Infographic Production Shareable
  • 4. Define Futurity Media Here is where we work together to define the story of your infographic. Our proposal for the responsive wilson-street.com social magazine • In our experience, a reader can take no more than three key takeaway messages from the infographic. • Always remember who your audience is and why you are speaking to them. • Discuss story, angles, statistics and approach that the infographic will contain. • Futurity undertakes background research to source eye-catching, relevant statistics for use in infographic. Futurity Media Infographic Production Shareable
  • 5. CopywritingFuturity Media This is where Futurity writes the content and produces the infographic draft outline.Our proposal for the responsive wilson-street.com social magazine • An effective infographic has no more than 250-350 words please bear this in mind when reviewing and editing. • Futurity writes draft copy including suggested imagery and graphics tied to relevant attention-grabbing statistics. • Client works with Futurity to agree and approve infographic copy. Futurity Media Infographic Production Shareable
  • 6. Sketch Futurity Media Once copy and outline are approved, Futurity will start on the Our proposal for the responsive draft design work. wilson-street.com social magazine • Futurity will produce a hand-drawn sketch draft (scamp) that shows the infographic flow, design and content. • Client approves infographic sketch and content enabling Futurity to commence formal design work. • Timing is essential – client needs to advise any significant changes to copy at this point to prevent later delays in design. Futurity Media Infographic Production Shareable
  • 7. Design Futurity Media Once the hand-drawn sketch and copy has been approved, Our proposal for This helps us remain Futurity can start the formal design work. the responsive wilson-street.com social magazine on schedule, and keep to deadlines and agreed budget. • The core design will be done in the agreed primary format, typically a jpg or pdf skyscraper. • We will produce staged drafts of the design for the client to approve. • However, at this stage, with the copy and scamp approved, we have budgeted for only making minor changes to content and design. Futurity Media Infographic Production Shareable
  • 8. Futurity Media Copy to infographic example Draft copy Final infographic Scamp Our proposal for the responsive wilson-street.com social magazine Futurity Media Infographic Production Shareable
  • 9. Formats Futurity Media With your infographic finalised we will now produce the outputs Our final artwork pack. you requested and deliver theproposal for the responsive wilson-street.com social magazine The formats typically include: • jpg skyscraper for online display. • PowerPoint slide presentation. • Translation into additional languages. Futurity Media Infographic Production Shareable
  • 10. Futurity Process summary Media Ideally, allow 4-6 weeks from start to completion Scoping: Kick-off call, background reading, deliverables, schedule Our proposal for the responsive Copy: Futurity social magazine copy, produces draft Define: Agree wilson-street.com content, angles, statistics, audience Sketch: Sketch or PPT for client review and approval Design: Futurity begins producing formal infographic Production: Futurity produces final infographic works with client to edit and approve Delivery: Futurity delivers agreed output formats to client Futurity Media Infographic Production Amends: Futurity delivers draft IG, client able to make minor amendments to art & copy Shareable
  • 11. Futurity Media On-brand infographics In the last two years, we have created over 30 on-brand infographics for Orange, Alcatel-Lucent and the ITU. To learn more about our end-to-end service, check out: Our proposal for the responsive www.futuritymedia.com/services/infographics wilson-street.com social magazine Futurity Media Infographic Production Shareable
  • 12. Thank you Futurity Media Our proposal for the responsive wilson-street.com social magazine For any questions or comments about our infographic production process, please get in touch. Futurity Media Ltd 35 Britannia Row London N1 8QH +44 (0) 20 7354 0700 www.futuritymedia.com info@futuritymedia.com Futurity Media Infographic Production Shareable

×