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How to Generate Pre-Launch Buzz with Content Marketing

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Are you launching an app or a product? …

Are you launching an app or a product?

In this presentation, you'll learn how to use content marketing to generate pre-launch buzz.

This is the exact strategy that I used to get over 150 emails and press for my latest app oSnap.

Take the full course on Udemy for just $17:
http://bit.ly/1olYzVt

Need help with your mobile app launch?
http://www.mobileappchat.com

Twitter:
https://twitter.com/stevepyoung

Published in Marketing
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Transcript

  • 1. How to generate PRE-LAUNCH BUZZ Credit: Binuri Ranasinghe
  • 2. 20,000 views 1,000+ shares
  • 3. AGENDA ● Set-up capture form ● Leverage another audience ● Pick a fight ● Promote the heck out of it ● Show off the buzz
  • 4. #1: SET-UP LEAD CAPTURE
  • 5. PREAPPS
  • 6. FREE LANDING PAGES
  • 7. THEMEFOREST
  • 8. Credit: Hani Amir #2: LEVERAGE EXISTING AUDIENCE
  • 9. url: write for us
  • 10. Credit: Solo Pick a FIGHT
  • 11. DAVID VS GOLIATH
  • 12. let it BURN Credit: timsackton
  • 13. PROMOTE IT!
  • 14. forums:photographers
  • 15. SHOW IT OFF
  • 16. TAKE THE FULL COURSE ON JUST $17
  • 17. NEED HELP WITH YOUR APP LAUNCH? steve@mobileappchat.com Photo Credit: http://www.flickr.com/photos/42788859@N00/318947873/