So, What’s A Blogcast?
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So, What’s A Blogcast?

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OTM Blogcasts, are a new way to deliver interactive, compelling, multimedia content to your targeted audience. Unlike a text-based blog, an audio-only podcast, or expensive video, OTM Blogcasts are ...

OTM Blogcasts, are a new way to deliver interactive, compelling, multimedia content to your targeted audience. Unlike a text-based blog, an audio-only podcast, or expensive video, OTM Blogcasts are mini, OnDemand webcasts delivered in the nearly universal Windows Media .wmv or Flash .flv formats.

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So, What’s A Blogcast? Presentation Transcript

  • 1. Steve Paul , principal, On Target Marketing Leads a team of experienced marketers, editors and designers with more than 30 years’ experience in high-tech, business to business media, holding high-level marketing, design and editorial positions. www.ontargetmarketing.net So, What’s A Blogcast?
  • 2. www.ontargetmarketing.net So, What’s A Blogcast? OTM Bogcasts, are a new way to deliver interactive, compelling, multimedia content to your targeted audience.
  • 3. Unlike a text-based blog, an audio-only podcast, or expensive video, OTM Blogcasts are mini, OnDemand webcasts delivered in the nearly universal Windows Media .wmv or Flash .flv formats.   Blogcasts are Unique www.ontargetmarketing.net
  • 4. OTM Blogcasts allow editors, analysts and other subject matter experts to offer audio and visual content in an easy-to-access format, cost-effectively. Blogcasts are Useful Content developers can post OTM Blogcasts to enhance text-based information such as blogs, interviews and sidebars and can be linked from email newsletters and other creative traffic drivers. www.ontargetmarketing.net
  • 5. Blogcasts can leverage webcast functionality such as:
    • Animated or static PowerPoint slides
    • Highlight content
    • Registration for measurable results
    • Surveys for interactivity
    • Destination pop up url after the Blogcast
    • Incorporate a short sponsor message to increase revenue opportunities!
    Features
    • Short software demos
    www.ontargetmarketing.net
  • 6. The process is easy. The Good News
    • On Target Marketing turnkey services includes:
    • Full project management
    • Setting up all conference calls, training, etc.
    • Initial template design
    • Packaging and animation support
    • Announcer services (optional)
    • Final production delivery (usually within 24 hours)
    www.ontargetmarketing.net
  • 7. Following is our price list: (Up to 10-minute Blogcast) Pricing
    • Standard Blogcast (No registration, no survey, no sponsor) $300
    • Premium Blogcast (Includes registration and survey) $500
    • Sponsored Blogcast (Includes registration, survey and two-minute sponsor message) $750
    Pricing discounts available for multiple OTM Blogcasts. www.ontargetmarketing.net
  • 8. For more information on custom Blogcasts requiring additional recording time and complexity, or even live Blogcasts, contact us: 617-795-1992 or steve@ontargetmarketing.net Contact Us www.ontargetmarketing.net