Data visualizations are not boring anymore! (updated)

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Overview of data visualization tools, techniques, best practices, etc.

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Data visualizations are not boring anymore! (updated)

  1. 1. anymore* Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com * Now anyone can learn to love data Data and data-visualizations are not boring (last updated: November 3, 2014)
  2. 2. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com Should all journalists learn data visualization, infographics skills?
  3. 3. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com No one can escape the massive growth of data – especially journalists Exponential growth in data Social media data Sensor data Mobile-phone sensor data Government data Treasure trove of news and story ideas for journalists (much not possible in past) News organizations hiring more data editors “Internet of Things” means even more sensors!
  4. 4. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com Rate of growth in data is scary fast But this presents enormous opportunity for journalists to spot trends and identify untold stories
  5. 5. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com Social media data is a big part of growth (because we voluntarily share so much) Tweets per day: 500 million Source: Twitter Source: Instagram Source: Statistica Facebook per day: • likes per day: 4.5 billion • items shared: 4.75 billion • photos posted: 350 million Instagram: • photos per day: 58 million • “likes” per day: 1.65 billion Source: Facebook
  6. 6. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com Social media analysis tools find insights in all that data }The “Social Cocktail”
  7. 7. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com Much can be understood by visualizing social-media data
  8. 8. Data in action: Ebola doctor’s movements from his mobile phone Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com
  9. 9. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com A data visualization can tell the story all by itself
  10. 10. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com A data visualization can tell the story mostly by itself
  11. 11. Trends More and more data becoming accessible (exponential growth) Data analysis tools available for everyone (You don’t need a degree in statistics) Data visualization tools continue to be easier to use and more powerful Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com
  12. 12. Great tools … Not easy to master More powerful, capable Static or interactive or video … But expensive Takes time to learn Steep learning curve Perhaps too much for a busy multi- tasking journalist Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com
  13. 13. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com More-powerful, easy-to-use tools are here: Still need Excel and Adobe applications? Client app: free trial … Or use Tableau Public for free … Embed visualizations on your site
  14. 14. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com Example of interactive data visualization using Tableau
  15. 15. Many easier-to-use tools are now
 not on desktop: Use them in the cloud Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com
  16. 16. The problem when data visualization tools are available for everyone Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com Pretty… Nearly incomprehensible!! Effective data visualization… But a bit plain looking Sources: Harvard Business Review, JunkCharts.com
  17. 17. But even if you’re not an expert, you can learn the ropes Bar Chart: As simple as you can get with data visualization Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com Flawed Much better! No need to turn head to read type
  18. 18. What’s wrong with this map? (So many things!) Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com via Alberto Cairo, University of Miami
  19. 19. This is much better Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com via Alberto Cairo, University of Miami
  20. 20. Please don’t use data to lie or misrepresent the real story Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com via Alberto Cairo, University of Miami
  21. 21. Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com A few data visualization tips Not all big data is useful data … e.g., Twitter data may not help you answer some questions, but will help on others With social-media data, pick the best source(s) … Disqus comments or Tumblr might be better fit for what you seek; combining sources in “social cocktail” may yield best insight Tell a story! … Dont’ just create charts; use data and visualizations as the means to telling a story Presentation: How much data, complexity does reader need? … Keep it as simple as possible in visualization Data: Attribute your sources; link to source data Don’t let your numbers lie! … Proper chart form; 0 baseline; etc. Choose the right chart type for your data … Here’s a handy guide Design: Don’t clutter with useless illustration Design follows data! Design: Keep color blindness in mind … 8-10% males; <1% females
  22. 22. ProPublica Nerds Blog
 http://www.propublica.org/nerds/
 PP’s Tools and Style Guides
 https://github.com/propublica/ The Guardian Data Blog
 http://www.theguardian.com/news/datablog Texas Tribune: The Data
 http://www.texastribune.org/library/data/ Information Aesthetics
 http://infosthetics.com Chart Porn blog
 http://chartporn.org Book: “The Functional Art: An introduction to information graphics and visualization” - by Alberto Cairo Good news data-viz resources Steve Outing (media futurist, digital-news innovator) • http://mediadisruptus.com • steveouting@gmail.com
  23. 23. Steve Outing Media futurist, Digital-news innovator | steveouting@gmail.com http://mediadisruptus.com http://www.slideshare.net/steveouting1

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