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China Seminar Presentation

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China seminar overview for project

China seminar overview for project


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  • 1.
  • 2. China Business
    Seminar
  • 3. “Doing Business With/In China”
    Seminar Series
    This powerful seminar will show you just about everything you need to know in order to do business successfully with or in China
    BENEFITS
    – you will learn how to:
    • Trade With China
    • 4. Set Up Business In China
    • 5. Identify Best Business Opportunities
    • 6. Do Outsourcing Or Off Shoring To China
    • 7. Do Marketing, Sales And Distribution In China
    • 8. Adapt To The Unique Chinese Business And Cultural Environment
    • 9. Appreciate The Day-To-Day Challenges Of Running A Business In China
    • 10. Identify The Potential Pitfalls Of Cross-Cultural Misunderstandings
    • 11. Gain Vital Insights Into Marketing, Distribution, Financial And Operating Issues
    • 12. Manage A Chinese Workforce
    • 13. Make Money From Your China Business Or Investment!
  • TOPICS COVERED
    INTRODUCTION TO CHINA
    OVERVIEW OF THE CHINA MARKET
    ENVIRONMENT FOR BUSINESS ON CHINA
    ECONOMIC ENVIRONMENT
    SOCIO-CULTURAL ENVIRONMENT
    TECHNOLOGICAL ENVIRONMENT
    POLITICAL-LEGAL ENVIRONMENT
    WORLD TRADE ORGANIZATION TIMELINE AND IMPLICATIONS
    IDENTIFYING OPPORTUNITIES IN CHINA
    HOW TO TAKE ADVANTAGE OF BOOMING INDUSTRIES IN CHINA
    HOW TO DO MARKET RESEARCH IN CHINA
    HOW TO DO DUE DILIGENCE IN CHINA
    HOW TO PROTECT YOUR INTELLECTUAL PROPERTY RIGHTS
    RISKS AND CHALLENGES OF DOING BUSINESS IN CHINA
    SPECIAL INVESTMENT ZONES IN CHINA
  • 14. STRATEGIES FOR ENTERING THE CHINA MARKET
    • Exporting/importing
    • 15. Licensing
    • 16. Franchising
    • 17. Representative office
    • 18. Wholly-owned subsidiary
    • 19. Joint ventures
    • 20. Strategic partnerships
    • 21. Direct selling/network marketing
    • 22. Online retail
  • GETTING STARTED
    HOW TO SET UP YOUR BUSINESS IN CHINA
    SELLING TO CHINA – MARKETING, FINANCIAL AND OTHER ISSUES
    UNDERSTANDING THE CHINESE CONSUMER
    SOURCING FROM CHINA
    HOW TO GET PAID IN CHINA
    HOW TO HANDLE GIFT GIVING AND CORRUPTION
    UNDERSTANDING THE BUSINESS CULTURE IN CHINA
    CHINESE BUSINESS ETIQUETTE
    HOW TO DEVELOP “CULTURAL COMPETENCE”
    IDENTIFYING POTENTIAL PARTNERS
    NEGOTIATING WITH THE CHINESE
    PARTNERING AND COLLABORATING WITH THE CHINESE
    BUILDING BUSINESS RELATIONSHIPS IN CHINA – THE FINE ART OF “GUANXI”
    PRACTICAL HINTS AND TIPS FOR VISITING OR LIVING IN CHINA
  • 23. CASE STUDIES
    DOING BUSINESS IN CHINA
    China Silk
    KFC
    Pizza Hut
    Taco Bell
    McDonalds
    Starbucks
    Sbarro Pizza
    The Limited
    Macy’s Corp.
    Budweiser
    Frito Lay
    Nike
    Adidas
    Ralph Lauren Polo
    Chanel
    7-Eleven Stores
    Central Department Stores
    Subway
    Gucci
    MaxMara
    Fendi
    Versace
    Motorola
    Google
    Ebay
    Dell Computers
    General Motors
    Volkswagen