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Slideshare for Business

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This is a presentation on Slideshare for Businesses given as part of a workshop for the Hildebrant Reuters Legal Marketing Partner Forum.

This is a presentation on Slideshare for Businesses given as part of a workshop for the Hildebrant Reuters Legal Marketing Partner Forum.

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Slideshare for Business Slideshare for Business Presentation Transcript

  • Social Media Workshop: Slideshare Presented by: Steven Fisher Head of Social Business, d50 Media
  • WHAT IS SLIDESHARE AND WHY SHOULD I CARE?
  • WHAT IS SLIDESHARE AND WHY SHOULD I CARE? View slide
  • WHAT IS SLIDESHARE AND WHY SHOULD I CARE? View slide
  • THREE GREAT THINGS SLIDESHARE CAN DO FOR YOUR FIRM
    • YOU CAN DISTRIBUTE CONTENT
    • YOU CAN DEMONSTRATE THOUGHT LEADERSHIP
    • YOU CAN G ENERATE NEW BUSINESS LEADS
  • CONTENT: UPLOAD CONTENT OF ALL TYPES
    • You can upload PowerPoint, OpenOffice and Keynote files, PDFs, Word and Pages docs
    • You can integrate YouTube videos into your presentation.
    • You can embed SlideShare on blogs, wikis, websites, LinkedIn and Facebook profiles
  • CONTENT: EMBED SLIDESHARE WIDGETS ON BLOGS, WIKIS & WEBSITES
  • CONTENT: CREATE SLIDESHARE WEBCASTS: AKA “ Slidecasts ”
  • THOUGHT LEADERSHIP: REACH THE AUDIENCE LOOKING FOR YOUR EXPERTISE It took Facebook and Twitter over two years to reach 20 million users.
  • THOUGHT LEADERSHIP: BRAND YOUR SLIDESHARE CHANNEL
  • THOUGHT LEADERSHIP: USE ZIPCAST MEETINGS TO CREATE COMMUNITY
  • GENERATE LEADS: BRAND YOUR SLIDESHARE CHANNEL
  • GENERATE LEADS: IMPLEMENT LEAD FORMS WITHIN YOUR PRESENTATIONS
  • SLIDESHARE FIRM READINESS CHECKLIST
  • Do the following with your brand: SLIDESHARE FIRM READINESS CHECKLIST Integrate with key social sites and channels Signup for Pro version Brand Your Site/Config Lead System Upload Content Promote Your Content Setup Your Slideshare Channel Monitor Leads and Conversions
  • Questions and Answers Steven Fisher Head of Social Business @d50media http://www.d50media.com Twitter: @stevenfisher