ROI from owned social media for FMCG brands in small and medium countries (case based on Belgium)
by Steve Goudsmit, Young potential program - management trainee at Belgacom (telecom) on Sep 02, 2012
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This is the executive summary of the thesis I wrote to be graduated from Solvay Brussels School of Economics and Management.
If you want to get the full pdf, contact me by email (email@example.com)
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