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Introducing  A Business:A Vision in Communication ™<br />A PRESENTATION FROM Cthis LTD<br />A PRESENTATION FROM Cthis LTD ...
Facts<br />Steve Jones (MD)	Jeff Greening (OD)   Paul  vd  Westhuizen (TD)		<br />New way of engaging with people <br />Ne...
HOW IT WORKS<br />SECTION 1<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICT...
A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
Our thinking<br />The principle is sound:<br /><ul><li>Full market research on competitive products
Customer potential
Lot of Interest to date
It’s a  ‘need ‘and not a  ‘nice to have’</li></ul>We like the:<br /><ul><li>Maturity of our target markets
Technology we are using
Scope of its application for our customers
Ease of manufacture, distribution and support
Ease of use for the customer
Concerns are:
Finance to accelerate sales
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project Cthis

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  1. 1. Introducing A Business:A Vision in Communication ™<br />A PRESENTATION FROM Cthis LTD<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  2. 2. Facts<br />Steve Jones (MD) Jeff Greening (OD) Paul vd Westhuizen (TD) <br />New way of engaging with people <br />New way of Advertising<br />New way of Messaging<br />New way of Disaster Planning<br />ALL IN ONE NEAT TECHNOLOGICAL PACKAGE<br />We need an investment of £250K TO MOVE FORWARD aggressively<br />Advertising expertise is a skill we need<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  3. 3. HOW IT WORKS<br />SECTION 1<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  4. 4. A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  5. 5. Our thinking<br />The principle is sound:<br /><ul><li>Full market research on competitive products
  6. 6. Customer potential
  7. 7. Lot of Interest to date
  8. 8. It’s a ‘need ‘and not a ‘nice to have’</li></ul>We like the:<br /><ul><li>Maturity of our target markets
  9. 9. Technology we are using
  10. 10. Scope of its application for our customers
  11. 11. Ease of manufacture, distribution and support
  12. 12. Ease of use for the customer
  13. 13. Concerns are:
  14. 14. Finance to accelerate sales
  15. 15. Keeping ahead to reap the benefits for a business sale
  16. 16. Future proof investment - R&D funding
  17. 17. We see more emphasis on:</li></ul>A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  18. 18. ABOUT Cthis LTD<br />SECTION 2<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  19. 19. The Business Model<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  20. 20. WHY Cthis Limited – who benefits?<br />The Investor<br />Vast experience at all levels of sales<br />Well connected in public sector circles<br />Operate at ‘C’ level<br /><ul><li>At the front line of innovation</li></ul>Distinguished careers by the team members<br />Understand the issues of SME’s entering new markets<br />Financial sector experience<br />Experience in ROI calculations<br />The Customer<br /><ul><li>Advertisers
  21. 21. Increase market share and revenue
  22. 22. Revolutionise the current way of advertising and be the preferred choice
  23. 23. Local and Central Government
  24. 24. will have a way of introducing new money into the exchequer and
  25. 25. provide added value services to the citizen;
  26. 26. Extra Care facilitators
  27. 27. have anew way of communicating with their clients with
  28. 28. a solution that pays for itself.</li></ul>A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  29. 29. opportunities<br />SECTION 3<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  30. 30. Current Sales Opportunities<br />Belfast City Council<br />On trial for internal communication to blue collar workforce<br />£48k budget for the trial and install<br />Account Mgt to promote Cthis within the province (Police, Leisure Centres)<br />Circa £250k in year 2012<br />Virgin Media <br />Launch of digital broadband products in Virgin stores<br />circa £100k 1st year<br />Advertising revenue of Virgin Media is £100m per year<br />Our business model is 1/3 advertising revenue<br />Account Mgt- circa conservative £250k per year from 35 stores<br />B&Q<br />Position of Cthis Screen at store entrance to promote product offers hourly<br />Trial sites in the 1st year circa £100k<br />Account mgt - circ 340 stores @ £50k per store each year = £17m! <br />Alvolution House<br />Installed at the Technology Centre visited by Councils, Housing Associations, NHS (PCT’s)<br />Lead generation circa £100k per annum<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  31. 31. Financials as a summary<br />Start Up ↓ Sales Cost -><br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  32. 32. Financials as a summary<br />Balance Sheet↓ Cash Flow-><br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  33. 33. conclusion<br />SECTION 4<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  34. 34. Win-Win Results - Why?<br />We, jointly, will enter into the market secure in the knowledge that the correct strategy is employed <br />Cthis will gain traction and significant recognition as a major media player<br />The timing is perfect for new entry<br />Cthis can start to influence what happens in the digital advertising space<br />Realistic investment for great reward adding value to what has been invested <br />Solid management team<br />We work as a single team with good humour and enjoyment<br />We are totally committed to its success as phase 1, phase 2 and beyond<br />We have all put our energy into this project with others wishing to join us<br />Loyalty, truth and decisiveness is our mantra<br />Professionalism at all times with our stakeholders, customers and suppliers. <br />A strategy, to get on the Information dissemination agenda is Key, <br />and it must start now<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  35. 35. Profile of Steve Jones<br /><ul><li>The founder Stephen Gary Jones has an ICT and Business Process background working within the private and public sector. He is also, as an individual, a main board non-executive director of SOCITM, the UK organisation for ICT professionals in the public sector including Charities. His interest in new technology and entrepreneurial design and creativity delivers to the market interesting and rewarding ideas for senior managers and directors to use. 
  36. 36. Steve commenced employment with GCHQ (UK Intelligence) based in Cheltenham. Indoctrinated to the highest level of security he was responsible for interpreting signals using the latest computer technology and delivering this analysis to the staff within GCHQ and offshore representatives.
  37. 37. Continuing his career in the public sector, Stephen acted in several consultancy roles within central and local government, including a two year civilianisation programme in Norfolk on behalf of the Home Office and Norfolk County Council, reporting directly to the Chief Constable.
  38. 38. Stephen was seconded to the National Computing Centre to create a ‘drop in centre’ for companies who need to learn more about ICT. This entailed working with Business Link throughout the UK.
  39. 39. Working with the big IT companies in the UK, Stephen won large complex contracts within the public sector. Working at CEO level, Stephen became Director of Sales in these organisations.
  40. 40. Recent emphasis has been directed at energising other entrepreneurs, in the technology sector, by creating SME’s and helping them grow successfully.</li></ul>A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  41. 41. Profile of the Team<br /><ul><li>Jeff Greening joined the Moment UK team as the company accountant, but quickly had his role expanded due to his office management, personnel and presentation skills.
  42. 42. He was initially trained as an electronic engineer and S.E.I electronics before moving into accountancy in 1999. He was offered a position at KPMG. There he worked as an auditor, checking financial records and office procedures while completing his accounting qualifications. He stayed with the accounts firm until moving to London and starting his own accounts business.
  43. 43. In London he discovered a flair for presentation and teaching, and moved into teaching within the community. He was soon offered employment with several London Boroughs and completed his Cert Ed in the prestigious Institute of Education in central London.
  44. 44. After moving back to the Midlands, Jeff was offered work teaching within the prison service. He was quickly promoted to running a centre within a local prison. Here he lead a team of 20 and ran all of the operations and procedures for this centre.
  45. 45. In 2009 he joined the Moment UK team. He is responsible for office operations and financial procedures.</li></ul>A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
  46. 46. Profile of Steve Jones<br /><ul><li>information & computer technology with business process MGT
  47. 47. sales management at Director level
  48. 48. a main board non-executive director of SOCITM, the UK organisation for ICT professionals in the public sector including Charities
  49. 49. an officer within GCHQ (UK Intelligence) based in Cheltenham
  50. 50. organisation & method consultancy roles within central and local government
  51. 51. consultancy @ the National Computing Centre
  52. 52. won large complex contracts within the public sector
  53. 53. energising other entrepreneurs, in the technology sector, by creating SME’s and helping them grow successfully</li></li></ul><li>Profile of Jeff Greening<br />trained as an electronic engineer and S.E.I electronics <br />position at KPMG as an auditor, checking financial records and office procedures at West Midland based companies<br />flair for presentation and teaching, and moved into teaching <br />teaching within the prison service leading a team of 20 and ran all of the operations and procedures for the teaching centre<br />joined the team as the company accountant<br />A PRESENTATION FROM Cthis LTD | A Vision in Communication | The Investor Brief © | STRICTLY PRIVATE AND CONFIDENTIAL<br />
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