Working and Thinking #digitalfirst


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These are slides for a presentation on how newsrooms and journalists need to change how they think and work to be digital-first.

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Working and Thinking #digitalfirst

  1. 1. Digital First Journos: How we think and work Steve Buttry Northern Kentucky University March 31, 2012 #nkujourn
  2. 2. Read more about it••• @stevebuttry••
  3. 3. Digital-first journos think …1. Story is a process, not a product2. Like to be first, but link when we’re not3. Community = collaborators4. When we hear great quote or learn interesting fact, think, “I better tweet that.”5. More excited by RTs, likes, shares, pins & links than by front-page play
  4. 4. Digital-first journalists …6. Obstacles = war stories, not excuses7. New gadget or social platform = tool for better journalism8. When news breaks, thinks of terms to search for on Twitter9. Journalism future is bright & boundless10. Defies prediction (& lists), thinks of new ideas, issues & solutions
  5. 5. Working Digital First• Create content for digital platforms (web, email, SMS, social, mobile)• Produce print & broadcast products from content on digital platforms• Live coverage of events• Breaking news coverage• Engage community
  6. 6. Court reporter• Live-tweet from courtroom (narrative, not a transcript)• Feed tweets into liveblog• Big development: Text news alert to editor• Write summary or analysis story for web & print
  7. 7. Court reporter, no trial• Traditional rounds: lawyers, judges, clerks, filings• Add #DigitalFirst rounds: monitor tweets, search Twitter, Facebook groups & pages• Tweet/alert/blog big filings• Video clips in interviews• Scan or download docs if not online
  8. 8. Beat reporter• Beatblog• Liveblog meetings, hearings, events• Tweet/alert/liveblog breaking news• Live chat on continuing stories• Data visualization• Curate community conversation
  9. 9. Beat reporter questions• How to crowdsource story?• What terms, hashtags should you search (routinely & for each story)?• Regular/special hashtags to use?• People to follow? New FB pages/groups?• Other social media to search (YouTube, Flickr, Foursquare, Google+ …)?
  10. 10. Visual journalist• Shoot first w/ smartphone & post• Shoot w/ camera for slideshow & print• Shoot video• Record ambient sound, interviews• If disaster, shoot some after shots for before/after
  11. 11. Sports journalist• Live-tweet or liveblog game• Color commentary/analysis, rather than play-by-play (especially if on TV)• Interact w/ fans (polls, answer questions)• Livestream post-game press conferences• Post-game chat
  12. 12. Sports, not game day• Video clips of interviews• Frequent blog updates & tweets• Data visualization of stats• Alerts of breaking news• Webcast and/or live chat
  13. 13. Gathering news on the beat• Video• Links• Databases• Monitor officials, agencies, sources on Twitter, Facebook, G+, YouTube, etc.• Source documents to upload• Map, timeline
  14. 14. Assigning editor• Monitors social media as well as wires, scanners, etc.• Staff questions guide digital journalism (data, Twitter search, hashtags, crowdsourcing)• Urgency for breaking news, live coverage• Edits digital content for print
  15. 15. Senior editor• Listen, join & lead community conversation (blog, social media, chats)• Lead staff in trying new tools & techniques• Digital focus to daily meetings• Post daily news budgets online
  16. 16. Copy editor• Social & Google searches to question & verify facts• Writes strong SEO headlines• Crowdsources print headlines, news judgments
  17. 17. Read more about it••• @stevebuttry••
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