Elevate Your Twitter Game

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These are slides for a workshop to help journalists who have started to use Twitter use it more effectively.

These are slides for a workshop to help journalists who have started to use Twitter use it more effectively.

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Transcript

  • 1. Elevate YourTwitter Game Steve Buttry Contra Costa Times Sept. 19, 2012
  • 2. Where do you need help?• Advanced search• Hashtags• Building followers• How & what to tweet?• Time management• Live tweeting• Organizing the chaos
  • 3. Hashtags• Regular hashtags• Event hashtags• Breaking news• Humorous
  • 4. Hashtag tips• Use existing hashtag if there is one• Search before launching hashtag (avoid duplication)• Look for secondary hashtags, especially in events or breaking news
  • 5. Building followers• Tweet often• Find & follow local people• Be conversational• Livetweet events• Give more than you ask for• Be yourself
  • 6. What to tweet?• Listen & join community conversation• Breaking news• Unfolding story• Livetweet events• Crowdsource• Interesting tidbits• Photos
  • 7. Time management• Don’t drink the whole stream• Integrate Twitter into your day• Tweet a few times a day• Check “mentions”• Use lists, alerts & saved searches• Use mobile device• TweetDeck, HootSuite
  • 8. Livetweeting• Set context: Event, where you are• Use hashtag• Feed into site (widget or ScribbleLive)• Prep (check spellings, get program, reports, etc.)• You’re reporting, not transcribing