Really nice mobile app, thoughreporters can also participate via Twitter
These are pages you can point to for the latest events, or embed them onto article pages
Assuming you know how to shoot, this is meant to help take that to the next level, firstname.lastname@example.org
Treat it like Twitter in this sense
Best way to add context and spread the Tout
Embed code or tweets
Hashtags via twitter
Transcript of "Better Journalism through Engagement"
October 8, 2013
What you do
Recent engagement success/challenge
What would make today a success for
Plan for the day
Using Tout effectively
Touts from police log
Social Media Wire
Throughout the day
• Choose 1 or 2 things to try this week
• Choose 1 or 2 things to try next week
• Choose 1 or 2 things to dig in deeper
• Write down follow-up questions
• Slides and links on my blog
White Label Accounts
Coming VERY soon:
• Create a live story for breaking news with your
own photos, text and updates
• Hold live chats with reporters about coverage
• Hold live chats with local newsmakers
• Feed in tweets from staff and/or community
during events or breaking news
• Create a second screen experience for sports,
debates or TV
Syndicate DFM Events
• See What’s Scheduled Within DFM:
• To use events on your site, use the embed
code or ask Thunderdome to syndicate to your
Syndicate Others’ Events
• See What’s Scheduled Available:
• To use events on your site, click the syndicate
button or ask Thunderdome to get an embed
code for you
Courses for topic areas, monetization and
coverage ides at:
Chris March, Live Events, DFM Thunderdome
Growing your network
Finding new bloggers:
• Google (blog search w/ community
• Check local blogs’ blogrolls
• Check links of local tweeps
• Help set up people with blogs
Host some group blogs
Community religious organizations
Youth sports teams
Music (marching bands, church choirs,
garage bands, youth recitals)
• What else?
Community orgs w/ FB pages
Community FB groups (if they’re open)
Community orgs, voices on Twitter
Community orgs w/ YouTube channels
Community orgs on Instagram, Flickr
Google Glass and journalism
Oct. 8, 2013
What is it and why does it matter?
Google Glass — the high-tech
wearable augmented reality
device— has the potential to
reshape journalism for both
consumers and producers.
And although it is still in very
much in the early
stages, Google Glass can
disrupt the news industry.
What can you do with it
Google things (links and YouTube work)
Take and share photos and videos
Get directions (with Android device)
Make phone calls
Make video conferences (ala Google Hangout)
Apps (Nytimes, CNN, Mashable, Evernote)
How do people react?
• People ask questions: 'What is that?'; 'is that
Google Glass' or 'what happened to your eyes?/Is
your vision OK?' ; 'Can I try them
• People look at you and look at you like you're
some sort of alien.
• People look at you and pretend they're not
looking at you and elbow their friends and point
at you and make comments under their breaths.
• People look at you with disdain.
• People ignore you.
Is it a productive tool or just a fancy toy?
In terms of filing photos and videos, it is indeed
easier, because it's pretty much hands-free.
The best feature, in my view, is the video calls,
where you can have a video conference with up to
10 people at a time (they see what you see). So,
technically, I could be covering an event while
having people not only watch it but also participate
(ask questions, etc) while it's going on.
At the same time, it is also a fancy luxury and you
can use it like that (which I do on my personal
Glass can enhance
And your personal life
What it means for journalism
From a journalist’s perspective:
• Currently, Google Glass can help improve journalism by
enhancing live coverage, communication and
• Enhancing live coverage: It’s much easier to take
photos and videos with Glass. I can’t stress this
enough. It’s the equivalent of having a phone ready to
take a picture or video right in front of you at all times.
You can easily cover fires, protests, floods, conferences,
fairs, you name it. The coverage benefits from having
eyes on the ground, and allowing your audience to be
part of that experience.
You can use it to enhance
live coverage of meetings
with politicians, events,
What it means for journalism
• Improving communications and
engagement: You could be at an event while
having a video conference in which your
intended audience could see what you are
covering. This could be to help reporters, or
for the reporter at the scene to give the
newsroom a live sense of the scene. You can
also make calls and send and get priority
emails to selected contacts.
Glass is just a tool, but it’s a tool that changes
the way we experience news. And the change is
So the question is, will the news industry be
blind to Glass?
• Google Glass and journalism: https://medium.com/thishappened-to-me/4c24f8bb5b3a
• Curated rebelmouse posts:
• Reddit AMA:
• #glassplainer videos:
• ON GOOGLE +, where most Glass posts go:
Stitch Multiple Scenes Together
Tap and release “Touch to RECORD” to film different
shots and self-edit. Delete clips, drag to edit.
Upload Edited Video (Mobile)
1. Tap “camera” icon /
2. Tap “camera roll” icon
3. Select clip from
4. Edit if necessary
5. Upload, add caption
info and headline
Upload Edited Video
• Select a video to upload from your desktop
• Files can be no larger than 40MB, but you can edit beforehand
Spreading Your Touts
• Include relevant hashtags (like places, team
names, events, etc.)
• Include Twitter/Tout handles of your
newsroom, those in videos
• Share Tout to your social networks
• Tout/ReTout from newsroom account
Tout Premium Dashboard
• Go to partner.tout.com and log in with your
newsroom’s Tout credentials
• Add/remove users from your Tout widgets
• Give new users premium account access
• Set users to be moderated
• Edit/Schedule/Delete Touts
Tout Premium Dashboard
• Property-wide Tout search
• Property-wide analytics
• Easily build widgets across staff accounts
Resources & Support
• Contact Yvonne Leow of DFM Video at
• Tweet to @touthel
• Technical issues contact Ruby Tugade at
Why converse w/ no link?
• Question invites conversation
• Engagement w/ question boosts
views/engagement on subsequent links
• Builds brand, gain followers
• Do you enjoy conversation w/ people
always calling attention to themselves?
• Engage with comments
• Post and/or share from personal pages
(selectively; don’t be a spammer)
• Crowdsource on community pages (not
• No AP photos
CT Twitter study:
• Newsroom accounts mostly heads & links
• @5thDistrictCT conversational (links to
competition, RTs, replies, great info)
• @5thDistrictCT = 2x to 10x more referrals
per Twitter follower
Tips for being conversational:
• Monitor @ mentions & reply (answer
questions, thank for links, address critics)
• Make link posts conversational
• RT competition, community bloggers
• Ask questions
Monitor community conversation:
• Save searches for key names, hashtags
• Save location searches for breaking-news
terms (fire, emergency, siren)
• Make lists (HootSuite, TweetDeck
columns) of key community users
• Reply & RT
Encourage staff to be conversational:
• Be personable (can do that w/o stating
• More than just links
• Listen to community; reply & RT
• Livetweeting events
What’s your social-media voice
All about me?
Join other conversations?
Appropriate to content (light, serious)?
Who would your social-media voice be
(think of a character)?
• Say what you know, what you need to
• Don’t ask for help; invite people to tell
their stories, share their photos
• Reach broader audience (hashtags, ask on
FB pages of groups w/ interests)
What is photo curation?
My definition: Curation refers to the filtered collection and
display of content, either crowdsourced or from a feed.
• TL;DR: A collection
What it isn’t
Curation is not downloading photos and posting
them on your site without permission. Work
within the terms of service of the platforms you
Respect copyright (don’t upload AP photos, for
instance) and remember that embeds are your
• You can’t be everywhere;
• More photos means more coverage;
• Increases engagement and visibility;
• Improves your relationship with your
• It’s fun!
What stories benefit from story
• Breaking news
• Festivals, fairs, parades, graduations and any
event with large gatherings
What tools can I use to find content?
Use hashtags to crowdsource
and follow a particular event
So how do I curate?
• Reach out
• Use hashtags
• Do advance searches
• Use third party tools:
What tool can I use to publish that content
• Native embeds
• Media Center
Confirm and verify, then retweet, reblog or
Be extra careful during breaking news situations
Check timeline of posts
Look at location
Use reverse image search,
especially with dramatic
Add widgets and promotion on your site, social
media and print. People won’t just send you a
photo because you sent a tweet.
Contact the source. Ask for permission.
• During breaking news, search Twitter and
• Feed your website with your social media posts. If
you are posting on social media you can also
populate your site with that content.
• Prioritize social media networks that create more
• Crowdsourcing won’t work if people feel like you
are not doing your job. Add a bunch of your own
and invite people to contribute more.
• Curation in Journalism
Photo engagement in journalism
#dfmchat Wednesdays at noon!
Making the Most of Your
Social Media Wire
A Social Media Tool from Digital First Media & CrowdyNews
• Log in with your newsroom’s username and
• Contact Mandy if you don’t have it
3 Quick Steps
1. Create Topic and add sources
2. Create widget, select topics to include
3. Embed widget
• Twitter: Usernames, hashtags and keyword
• Youtube: Usernames, keyword searches,
• Vimeo: Usernames and albums
• Flickr: Tags
• Facebook usernames (in dev)
• Tout: Usernames and hashtags
• Create a topic just for a breaking or ongoing
story and add it to your widgets (#cofloods)
• Bring in all tweets/videos from a location
when news breaks
• Display items from selected social streams
containing only a particular keyword set
(storm, snow, etc.)
Help and Contact Info
Get the dashboard manual:
Director of Interactives, Digital First Media
m: 202.455.5469 | skype: mmjenkin |
Storify and Rebelmouse as curation
tools in journalism
Oct. 8, 2013
What are they
Both Storify and Rebelmouse are best described
as curation tools, which can serve greatly in the
pursuit of journalism. But it should be noted
that they are much more.
As curation tools, they can be used to display
curated content in either a static or feed-like
Both are free, but have pro versions with extra
• Storify allows you to pull in content from Twitter,
Facebook, Instagram, Soundcloud, Youtube,
Flickr, Disqus, Tumblr, RSS feeds, Websites (and
Tout!) from around the web.
• The free version is static.
• There are three displays: classic, slideshow and
grid, the last two work well for images or videos.
• You can build and write a narrative to add context
(you can even write a full story around curated
Chances are, if people are talking about something in
social media, there is a chance there will also be photos
• Rebelmouse allows you to pull in 25 feeds from Twitter, your
Facebook profile or pages you manage, Instagram, Google +,
Youtube, Flickr, Tumblr, RSS feeds from around the web.
• The free version constantly updates as much as you tell it to
do, but you can ‘stick’ posts to chosen positions.
• All tweets without media (photo or video) go into your drafts.
• You can also build and write a narrative to add context; single
posts with multiple photos.
• There are five different design choices with several more
With Twitter, you can filter by @handle,
#hashtag or even a domain name and with
Instagram, you can filter by user or hashtag. But
you can add RSS feeds, other social media
content or even write your own from within the
console, which allows you to add context to a
feed, look and feel
can be customized
to your liking.
Bonus: It features
• Use Storify AS the search tool, that way you’ll
• You can also mass-post in Storify from your
own feeds, so you could have a specific event
hashtag and feed it all at once.
• Rebelmouse can be left alone, but it should be
groomed and filters should be included.
• EMBED! Use the back end of your site to
create a page.
USE THE BOOKMARKTLETS!
• Updated guide for journalists:
• Best practices: