Subscription Billing 101
January 12, 2014
Customer Success Manager
Customer Success Manager
Subscription Economy and Billing Overview
Payment Platforms vs. Payment Gateways
How Automating Billing Saves Money
How Automating Billing Makes you Money
Billing service features
The Fusebill Difference
Wrap Up and Questions
What is the subscription economy?
• It’s no longer about selling a product one at a time,
but about offering a service.
• Subscriptions are growing by leaps and bounds.
Forrester Research predicts by 2016
subscription licensing models will reach 50% of
the total software license market.
Customer lifecycle is key
Automated Billing for Subscription Based
Recurring billing and payment solutions,
Invoicing and credit card collections,
Real-time visibility to key subscription metrics
For businesses with products or services
billed on a recurring basis:
Improve customer response times,
Platforms Vs Gateways
To process an electronic transaction online you need a
payment gateway. While some provide basic recurring
capabilities this costs extra and is limiting.
Payment platforms are more
robust in 5 key areas.
Data Portability &
5 areas where platforms are more robust than
Automate Billing Makes Businesses Money
Builds better customer relationships
which lead to longer customer
Encourages upselling and cross
Makes building your product
Billing and Invoicing
• Seamlessly integrating invoiced customers and credit card
customers to automate all of your billing processes.
When I joined the company we had a collection of spreadsheets
tracking contract renewals, payments and revenues. It was an
unsustainable approach for the kind of growth we’re now
experiencing.” Tom Martin, CFO 360pi
prevent billing errors,
makes billing easier,
frees up your IT team,
centralizes customer management,
and financial transactions.
Reporting, Customer Intelligence & Analytics
• Successful subscription businesses
thrive on metrics
customer lifetime value;
customer acquisition costs;
• And Business Intelligence to
leverage the data collected
Salesforce CRM 2 Way Integration
• Create accounts
• Manage subscriptions
• View customer information
Without leaving Salesforce
An HTTP Post callback request sent to a URL in response to an event.
An easy to use integration point.
‘Publish’ or ‘notify’ other systems of changes.
Typically a system-system integration.
Used to determine whether service needs to be started or stopped.
Importance of High Availability
Availability is published for our:
• Main website
• Fusebill APP
• Fusebill API
The market we serve
Speed cash collections
Extend customer lifecycles
Support & dedication
The support team at Fusebill is handsdown the best. Made our migration
easy and possible. - Jason Talley
Our biggest source of confidence
comes from working with your team.
We are in good hands with Fusebill.
– Steve Land, Owner
B2B & B2C
Their customer service and tech support
teams were critical to our ability to
launch version 5 of our software offering.
- Gregg Phillips, CEO
Transition to Fusebill with unbelievable ease
• Simple demo & training approach
• Advancing levels of functionality
accessible for future customer
• “We take the pain away of
• Continuous advancements to the
software, adding functionality &
Monday, February 10,
Try Fusebill Free for 30 days.
No contracts, credit card, or surprises.
Sign up at www.fusebill.com