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Media Management And Production - Week 1 - Introduction
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Media Management And Production - Week 1 - Introduction

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The course offers a broad, rigorous orientation for understanding the basic elements of media production, management and planning. ...

The course offers a broad, rigorous orientation for understanding the basic elements of media production, management and planning.
It intends to equip students with the necessary skills to complete complex projects in media related environments.
The participants will explore personal strengths in multiple technologies, positions and tasks as well as their individual roles within the production process.

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Media Management And Production - Week 1 - Introduction Media Management And Production - Week 1 - Introduction Presentation Transcript

  • Media Management and Production Introduction
  • Introduction
    • Course
    • Project
    • Presentation
    • Assignments
    • Questions
    • Overview
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design http://sourceforge.net/projects/politik20/ http://sourceforge.net/projects/theenvironmento/
  • Course Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • The course offers a broad, rigorous orientation for understanding the basic elements of media production , management and planning .
    • It intends to equip students with the necessary skills to complete complex projects in media related environments.
    • The participants will explore personal strengths in multiple technologies , positions and tasks as well as their individual roles within the production process .
    • Course Description
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Participants will demonstrate their proficiency level of project management and problem analysis/solving in continuous group projects.
    • Challenges will include programming , visualization , presentation , and marketing .
    • Proposals must include methods and elements of information retrieval and data storage as well as coding management and principles .
    • A final visualization & documentation are mandatory.
    • Course Objectives
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • The class will consist of a mix of lectures , discussions , presentations and in-class critique sessions .
    • A small set of readings are required to prepare for class and discussion. Additional reading material and further resources will be provided.
    • Volunteers from outside the course will be asked to review student work or join team presentaions . Eventually there will be guest lecturers .
    • Course Format
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • In addition to discussion sessions , group projects and presentations , lectures will give advice on how to handle typical problems of media management.
    • Important topics are intellectual property , media technologies , communication , distribution , competition , team organization , project management and marketing .
    • Assignments will be conducted in a collaborative development. All projects have to be developed under an Open Source License.
    • Course Structure
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Participants will gain experience in media production and management and practice leadership theories, techniques and paradigms. Additional soft skills for (social) responsibility will be acquired.
    • The students have the opportunity to apply the theories discussed to a number of different competitive , structural , motivational , strategic , and organizational challenges within their own group projects and the media word in general.
    • Course Result
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Participants will complete their assignments in teams of two or three students.
    • It is the responsibility of each team to select and complete one group project .
    • A list of possible projects topics will be presented.
    • Own projects of similar structure and requirements may be proposed .
    • Project Teams
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Project Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Information retrieval
    • Database management
    • Algorithmic analysis
    • Visual interpretation
    • Written evaluation
    • Project Components
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design SourceForge, Steve Stein, http://sourceforge.net/users/steve-stein http://sourceforge.net/projects/socialmoviemap/ http://sourceforge.net/projects/facebooksbooks/
  • Introduction
    • Information Retrieval
    • Large Scale Data Crawling
    • Information Architecture
    • Search Engine Engineering
    • Information Representation
    • Social Network Analysis
    • Project Topics
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design SourceForge, Steve Stein, http://sourceforge.net/users/steve-stein http://sourceforge.net/projects/crimeanalyzer/ http://sourceforge.net/projects/worldmusictrack/
  • Introduction
    • The Anatomy of a Search Engine http://infolab.stanford.edu/~backrub/google.html
    • Towards automated categorization and abstracting of Web sites http://wortschatz.uni-leipzig.de/~sbordag/semantische/papers/07/attardi99automatic.pdf
    • Towards planning and execution for information retrieval http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.107.8128&rep=rep1&type=pdf#page=25
    • Information retrieval on the semantic web http://portal.acm.org/citation.cfm?id=584868
    • Information Retrieval Design http://comminfo.rutgers.edu/~carballo/ird2005.html
    • Modern Information Retrieval http://www2.dcc.ufmg.br/livros/irbook/1/chap01.html
    • Modern Information Retrieval: A Brief Overview http://singhal.info/ieee2001.pdf
    • Links and Resources: Information Retrieval
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Discovery and Maintenance of large-scale Web Data http://www.webir.org/resources/phd/Cho_2001-thesis.pdf
    • The anatomy of a large-scale hypertextual Web search engine http://infolab.stanford.edu/~backrub/google.html
    • Analysis of large-scale web crawl data from 2005 http://es.csiro.au/pubs/ackland-spink-bailey-ausweb2007.pdf
    • Pipelined architecture for crawling and indexing semantic web data http://iswc2006.semanticweb.org/items/Harth2006dq.pdf
    • Large-Scale Collaborative Analysis and Extraction of Web Data http://www.vldb.org/pvldb/1/1454205.pdf
    • A Large-Scale Web Data Collection Natural Language Processing http://www.lrec-conf.org/proceedings/lrec2008/pdf/564_paper.pdf
    • Links and Resources: Large Scale Data Crawling
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Inside Page Rank http://portal.acm.org/citation.cfm?doid=1052934.1052938
    • Publications by Googlers http://research.google.com/pubs/papers.html
    • Structural analysis of the WWW http://www.w3.org/1998/11/05/WC-workshop/Papers/kleinber1.html
    • Information Architecture Tutorial http://www.webmonkey.com/tutorial/Information_Architecture_Tutorial
    • The nature of indexing: how humans and machines analyze messages http://linkinghub.elsevier.com/retrieve/pii/S0306457300000261
    • Complete and incomplete knowledge in logical information systems http://www.springerlink.com/index/51j9bgqdmd75at5l.pdf
    • Information Architecture: Methods and Techniques Overview http://www.d.umn.edu/itss/support/Training/Online/webdesign/architecture.html
    • Links and Resources: Information Architetcure
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Search Engine Engineered http://www.searchengineengineered.com/
    • Web Workshop http://www.webworkshop.net/
    • Search Engine Research Papers http://jamesthornton.com/search-engine-research/
    • How are we searching the World Wide Web? http://ist.psu.edu/faculty_pages/jjansen/academic/pubs/jansen_searching_the_web.pdf
    • An analysis of web documents retrieved and viewed http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.108.7248&rep=rep1&type=pdf
    • A research agenda for information architecture http://poorbuthappy.com/ease/archives/2004/11/21/2167/a-research-agenda-for-information-architecture
    • Unofficial Google Blog http://googlesystem.blogspot.com/
    • Links and Resources: Search Engine Engineering
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Visual Complexity http://www.visualcomplexity.com
    • Knowledge Visualization http://www.gregjudelman.com/media/judelmanThesis2004.pdf
    • Modern Information Retrieval - User Interfaces and Visualization http://sunsite.dcc.uchile.cl/irbook/10/chap10.html
    • Prefuse Toolkit for Info-Visualization http://bid.berkeley.edu/files/papers/2005-prefuse-CHI.pdf
    • Towards individualized information navigation tools that adapt to user domain expertise http://ieeexplore.ieee.org/xpls/abs_all.jsp?arnumber=632293
    • Facetted Information Representation http://www.upriss.org.uk/papers/iccs00.pdf
    • Word-based Information Representation Language http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.11.6708
    • Links and Resources: Information Representation
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • SNA software & services
    • http://www.orgnet.com
    • International Network for Social Network Analysis (INSNA)
    • http://www.insna.org
    • Social Network Analysis
    • http://semanticstudios.com/publications/semantics/000006.php
    • Visual Complexity
    • http://www.visualcomplexity.com
    • Social Networks in Virtual Worlds
    • http://www.slideshare.net/aleksk/social-networks-in-virtual-worlds
    • Handbook of Social Network Analysis.
    • http://www.chass.utoronto.ca/~wellman/publications/newbies/newbies.pdf
    • SNA: What to map?
    • http://blogs.salon.com/0002007/categories/businessInnovation/2005/08/11.html#a1240
    • Links and Resources: Information Representation
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Personal Presentation Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Each student is required to deliver a personal presentation reflecting a topic related to the methods , theories , tools and applications discussed in class.
    • The topic of the presentation needs to be confirmed .
    • Each presentation will be 15 minutes , supported by appropriate media and accompanied by a handout .
    • Templates for slides and handouts are available at:
    • http://www.steve-stein.de/FH_KL/teaching/templates/
    • Presentation Format
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Open Source
    • Examples include applications , methods , procedures , and standards of licenses , business models and applications .
    • Visualization
    • Examples would be evaluation , analysis and illustration of technologies , frameworks and underlying strategies .
    • Presentation Topics
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • SourceForge.net http://www.sourceforge.net/
    • MozDev.org (Mozilla Community) http://www.mozdev.org/
    • The Apache Software Foundation. http://apache.org
    • Freshmeat.net. http://www.freshmeat.net/
    • Google Code http://code.google.com/
    • Free Software Foundation (FSF). http://www.gnu.org/
    • Open Source Initiative (OSI). http://www.opensource.org/
    • The Linux Documentation Project (LDP) http://www.tldp.org/
    • Free and Open Source Software Developers' European Meeting (FOSDEM). http://www.fosdem.org/
    • Links and Resources: Open Source Communities
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Mozilla Public Licence http://www.mozilla.org/MPL/
    • MIT Licence http://en.wikipedia.org/wiki/MIT_License
    • Creative Commons http://creativecommons.org/
    • GNU General Public Licence http://www.gnu.org/copyleft/gpl.html
    • Apache Licenses http://www.apache.org/licenses/
    • Lawrence Lessig http://www.lessig.org/
    • Richard Stallman http://stallman.org/
    • Tim O‘Reilly http://openp2p.com/pub/a/p2p/2002/12/11/piracy.html
    • Study about impact of Open Access http://www.ala.org/ala/mgrps/divs/acrl/publications/crljournal/2004/sep/antelman.pdf
    • Links and Resources: Open Source Licenses & Copyright
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • Visual Complexity http://www.visualcomplexity.com
    • Knowledge Visualization http://www.gregjudelman.com/media/judelmanThesis2004.pdf
    • Prefuse Toolkit for Info-Visualization http://bid.berkeley.edu/files/papers/2005-prefuse-CHI.pdf
    • Many Eyes http://www.many-eyes.com
    • Information Visualization Database http://www.infovis.info/
    • Towards a periodic table of visualization methods for management http://www.visual-literacy.org/periodic_table/periodic_table.pdf
    • Attacking information visualization system usability overloading and deceiving the human http://cups.cs.cmu.edu/soups/2005/2005proceedings/p89-conti.pdf
    • Perception in Visualization http://www.csc.ncsu.edu/faculty/healey/PP/index.html
    • Links and Resources: Visualization
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Assignments Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Introduction
    • The project proposal covers the vision of your company/product, includes market and competition analysis , proposes strategies and methods . It defines the project requirements , resources , and milestones .
    • It is recommended to start and complete the research phase as early as possible, because the projects shall be conducted in close cooperation with other developer groups and resources that will have to be identified.
    • The proposal must include a business model and business plan , including objectives , technology , risks , resources , and schedule .
    • All project profiles will consist of at least 10 pages and must evaluate at least five competing solutions or applications.
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design First Assignment: Project Plan
  • Introduction
    • All projects must follow the principles of Open Source and ought to be distributed free of copyright .
    • Each group must submit their projects to a free Online Community . All submissions must include a detailed project description and allow volunteers to.
    • The lecturer must be given full previlleges and unlimited access to all contents.
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design Second Assignment: Online Community
  • Introduction
    • Presentation and description of initial prototypic implementations and completion of core functionality . Interfaces to other contents should be defined and presented in sketches.
    • A detailed documentation of the project progress is necessary and will be evaluated. The description should include defined working principles , explain all applied methods and explain the general underlying paradigms .
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design Third Assignment: Initial Prototype
  • Introduction
    • The final revision of the functionality requires the realizatuion to be completed to a stage that the implementation of the entire specified project features is available and working.
    • Additional features, enhancements and fixes can be added at any time.
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design Fourth Assigment: Final Functionality Review
  • Introduction
    • The final presentation of the project must include a website that hosts all contents of the project in a visually appealing form.
    • This includes a detailed documentation , the created content , and a working example of the project outcome.
    • Legal and contact information have to be provided on the page.
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design Fifth Asignment: Final Design Review
  • Introduction
    • Sixth Assignment: Final Project Review
    • The experience gained in the project must be summed up into a scientific paper that ought to be submitted to an appropriate conference .
    • The paper should include a basic overview of the approached field and give detailed insight about lessons learned and/or best practices extracted from the implementation and evaluation of the project.
    • Online articles and wikipedia entrys are welcome but can not substitute the scientific processing.
    Fachhochschule Kaiserslautern – University of Applied Sciences - Media Design
  • Questions?