Berners Lee, Tim. Links And Law. (1997)

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    Berners Lee, Tim. Links And Law. (1997) - Presentation Transcript

    1. STEVE STEIN, M.SC. MASTER OF SCIENCE IN DIGITAL MEDIA * DIPLOMA COMPUTER SCIENTIST * RESEARCH SCIENTIST * FREELANCER * HTTP://WWW.STEVE-STEIN.DE/SCIENCE/ TIM BERNERS-LEE Time Berners-Lee graduated at Oxford University, England before he in 1989 proposed a global hypertext project, to be known as the World Wide Web, an internet-based hypermedia initiative for global information sharing while working at CERN, the European Particle Physics Laboratory. It was designed to allow people to work together by combining their knowledge in a web of hypertext documents. He wrote the first World Wide Web server, "httpd", and the first client, "WorldWideWeb" a what-you-see-is-what-you-get hypertext browser/editor, which ran in the NeXTStep environment. This work was started in October 1990, and the program "WorldWideWeb" first made available within CERN in December, and on the Internet at large in the summer of 1991. In his two articles about links and law Berners-Lee expresses his understanding and intention in use of hyperlinks within documents amonst the world wide web. He presents examples of different use-cases and explains fundamental differences in the application of various hypertext elements. In the second articles he focusses on existing myth about the usage of links and explain why they are insubstantial and wrong. Both articles express Berners-Lee's personal point of view and do not apply as legal guidelines. LINKS AND LAW Preface This personal note I have put into the set of web architectural notes as it expresses fundamental understandings upon which the practical use and power of the web rest. The questions addressed are about the relationship of the hypertext forms of linked and embedded material to the social concepts involved such as attribution, endorsement, and ownership of information. Links in hypertext are new in that they can be followed automatically, but the concepts of reference and inclusion of material predate paper. There should not therefore be much confusion about what links imply, but as there have been some strange suggestions recently which would seriously damage the web, I write this note. Abstract Normal hypertext links do not of themselves imply that the document linked to is part of, is endorsed by, or endorses, or has related ownership or distribution terms as the document linked from. However, embedding material by reference (sometimes called an embedding form of hypertext link) causes the embedded material to become a part of the embedding document. Two sorts of link Basic HTML has three ways of linking to other material on the web: the hypertext link from an anchor (HTML "A" element), the general link with no specific source anchor within the document (HTML "LINK" element) and embedded objects and images (IMG and OBJECT). Let's call A and LINK "normal" links as they are visible to the user as a traversal between two documents. We'll call the thing between a document and an embedded image or object or subdocument "embedding" links. This distinction is an old one in hypertext. Some systems such Peter Brown's original "Guide" worked only by expanding links inline, and some (such as HTML before the IMG tag was introduced) worked only with normal links. Normal Links The intention in the design of the web was that normal links should simply be references, with no implied meaning. A normal hypertext link does NOT necessarily imply that * One document endorses the other; or that * One document is created by the same person as the other, or that * One document is to be considered part of another. Typically when the user of a graphical window-oriented Web browser follows a normal link, a new window is created and the linked document is displayed in it, or the old document is deleted from its window and the linked document displayed in its place. The window system has a user interface metaphor that things in different windows are different objects. Meaning in content So the existence of the link itself does not carry meaning. Of course the contents of the linking document can carry WEB 3.0 DESIGN * INFORMATION ARCHITECTURE * USER-EXPERIENCE CREATION * USABILITY OPTIMIZATION * SCIENCE@STEVE-STEIN.DE
    2. meaning, and often does. So, if one writes "See Fred's web pages (link) which are way cool" that is clearly some kind of endorsement. If one writes "We go into this in more detail on our sales brochure (link)" there is an implication of common authorship. If one writes "Fred's message (link) was written out of malice and is a downright lie" one is denigrating (possibly libellously) the linked document. So the content of hypertext documents carry meaning often about the linked document, and one should be responsible about this. In fact, clarifying the relative status of the linked document is often helpful to the reader. Embedded Material The relationship between a document and an image embedded in that document is quite different from normal link. (In some designs it is still refered to as a sort of link). Images, embedded objects, and background sounds and images are by default to be considered part of the document. If I say, "To understand this you only have to read this article", or "This is the agreement between us", I am talking about a particular document. It is important that we have a clear picture of what is part of that document and what isn't. Embedded images clearly are part of the embedding document. The author of a document has responsibility for the content, even if the images he or she includes are from another web site. (There are issues of expectations to be set about availability and security from corruption of remote material, but I do not address these here. Here I just emphasize is that embedded images should be considered part of a document, but documents connected by a normal link should be regarded as separate documents.) We compose documents out of parts, and the finished work comprises contributions from the parts and also from the arrangement. It is very important that we can include remote parts by reference without having to make a separate local copy. When an embedded image (or sound) is included by reference to its original address (URI) this allows an inquirer to know that address, and hence know the current version of the image. It allows the owner of the image to to a certain extent to know and possibly to control who has access to that image. Also I expect in that in the future it will allow one to find out the owner and licence terms for distribution of that image, which is important for intellectual property rights to be respected on the Web. Explict distinction Advertising provides an exception to this rule: a case in which the embedded image is not part of the document. At risk of making ittoo easy for users to turn off advertizing, it would be ideal if the distinction were make in the markup between embeeded information which is or is not part of the document. This would allow, for example, a border to be places around an advertizement to allow the user to realize that it does not come from the same source as the text. I personally feel that this would be an important step forward in the integrity of the web. A flag like <IMG src="banner-ad.gif" foreign> would be fine. User Interface When Web documents are presented to people, most current browsers (1997) make a clear distinction between embedded images, which are presented in the same window as the embedding document at the same time, and linked documents which never are. The window system's concept of a "Window" is used to convey when things are part of the same document. It is important for many reasons, some of which were mentioned above, that user interfaces continue to make this distinction. Frames The "frames" of HTML unfortunately provide an interface which is less clear. The parts of the document do appear with the same window, but because within a single frame (subsection of a window) one can follow hypertext links replacing content with a separate document, it is easy to create the impression that the owner of the surrounding frames is in fact responsible for the defining document. It is possible that work by the HTML community can produce explict markup (such as the "foreign" flag above) for conveying, when frames are used, which parts of the screen are considered to be the same document. In the mean time, it is appropriate for content providers so make efforts to ensure by the design of (and/or statements on) their web pages that users are not left with the illusion that information within an embedded frame is part of their document when it is really not. A reminder that this is personal opinion, not related to W3C or MIT policy. I reserve the right to rephrase this if misunderstandings occur, as its always difficult to express this sort of thing to a mixed and varied audience. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer. LINKS AND LAW: MYTH Myth one Myth: "A normal link is an incitement to copy the linked document in a way which infringes copyright". This is a serious misunderstanding. The ability to refer to a document (or a person or any thing else) is in general a fundamental right of free speech to the same extent that speech is free. Making the reference with a hypertext link is more efficient but changes nothing else. When the "speech" itself is illegal, whether or not it contains hypertext links, then its illegality should not be affected by the fact that it is in electronic form. Users and information providers and lawyers have to share this convention. If they do not, people will be frightened
    3. to make links for fear of legal implications. I received a mail message asking for "permission" to link to our site. I refused as I insisted that permission was not needed. There is no reason to have to ask before making a link to another site But by the same token, You are responsible for what you say about other people, and their sites, etc., on the web as anywhere Myth Two Myth: "Making a link to a document makes your document more valuable and therefore is a right you should pay". This is another dangerous one. It is of course true that your document is made more valuable by links to high quality relevant other documents. A review in a consumer magazine has added value because of the quality of the products to which it refers the reader. I may be more valuable to you as a person if I refer you to other people by name, phone number or URL. This doesn't mean I owe those people something. We cannot regard anyone as having the "right not to be referred to" without completely pulling the rug out from under free speech. Myth three Myth: "Making a link to someone's publicly readable document is an infringement of privacy." The "security by obscurity" method of hiding things behind secret URLs has the property that anyone knowing the URL (like a password) can pass it on. This is only a breach of confidentiality of there is some confidentiality agreement which as been made. Hall of Flame Famous cases in which people tried to prevent others linking to their web pages include, if I recall correctly, Ticketmaster trying to stop the Seattle Sidewalk site linking into its pages, so that those looking through the site about the town could follow a link and buy tickets to the events. This was widely perceived not only as philosophically wrong by falling for the myths above, but also crazy, as it was a protest against Seattle Sidewalk bring traffic and hence business to the Ticketmaster site. In 2002, A Danish court made an injunction preventing a Danish news filtering service (effectively a sort of search engine) from linking to pages of a Danish newspaper. See the slashdot article. I assume that the appeals process will clear up this after this time of writing (2002/07). If such decisions are accepted, the whole working of the web would break down. In 2004, a comment to the W3C TAG noted that the Athems Olympic site, no less, tried to prevent deep linking, to pages such as their sports page. Thus, a vast set of rather unique resources were supposed to be not really part of the web. They even try to constrain how one will link to entry page. The Athens site violates the principles above and sets a very bad example. A pity, when the Olympics celebrate what is best in humanity, that the web presence should exclude itself from the global discourse. Conclusions about links There are some fundamental principles about links on which the Web is based. These are principles allow the world of distributed hypertext to work. Lawyers, users and technology and content providers must all agree to respect these principles which have been outlined. It is difficult to emphasize how important these issues are for society. The first amendment to the Constitution of the United States, for example, addresses the right to speak. The right to make reference to something is inherent in that right. On the web, to make reference without making a link is possible but ineffective - like speaking but with a paper bag over your head. A reminder this this is personal opinion, not related to W3C or MIT policy. I reserve the right to rephrase this if misunderstandings occur, as its always difficult to express this sort of thing to a mixed and varied audience. SOURCES Berners-Lee, Tim. Links and Law. 1997, Available: http://www.w3.org/DesignIssues/LinkLaw [Accessed at September 24th 2009] Berners-Lee, Tim. Links and Law: Myths. 1997, Available: http://www.w3.org/DesignIssues/LinkMyth [Accessed at September 24th 2009] NOTES .............................................................................................................................................................................................................. .............................................................................................................................................................................................................. .............................................................................................................................................................................................................. .............................................................................................................................................................................................................. REMARK Copyright © 1997 Tim Bernes-Lee. Mirrored for fair use only and research. All rights reserved by owner of copyright. berners-leetim-linksandlaw-1997-090924145627-phpapp01.doc Created on 24/09/2009 19:10:00/ Last printed
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