Use Mobile Marketing to get more customersPresentation Transcript
Getting More Customers Using Mobile Marketing
Agenda Why Mobile Marketing? Mobile is here to stay App Vs Mobile Websites Mobile Website Features Tips Questions
These are your customers
Mobile is not a fade its here to stay
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What is a Mobile Website? A scaled down version of your Website Easy & quick way to get information A summary of your key points Loads fast & easy to make contact Be available 24/7 & anywhere
What customer see
Click to call A “click to call” button or link on a mobile or smartphone website can mean the difference between getting a customer to call or losing them forever.
Mobile Offers & Loyalty Discounts Offer free gifts, discounts & incentives Create a campaign, broadcast it, and experience an immediate increase in traffic! Keep customers engaged & coming back Sample
Directions Customers look for businesses that are local. Click to Map allows them to get turn by turn directions to your location. When clicking on the map button it will open up the GPS/Map on their phone and lead them to your location.
Contact Form Allows companies to engage users and capture information on location Provides an instant and secure contact capture form to acquire new customers anytime, anywhere
Mobile AppsApps are unique because your customers choose to download your appand put in on their phone. That means they are welcoming yourcommunication because they want to know more about your products &services.Benefits•One-touch access to your contact informationBuildrelationships & Generate repeat businessConnect youwith on-the-go consumers
Traditional Apps vs Mobile Web Apps APPS MOBILE WEB No — A separate application is Yes — The mobile web is accessiblePlatform Independent required for each platform. on each platform. Yes — Apps can take total Yes/No — With work, some native Rich Experience advantage of native features. features can be used. Yes — Apps are a great extension of Yes — Mobile sites are a great Brand Extensible your brand. extension of your brand. No — Apps require a lengthy Yes — Updating a mobile site takes Easily Publishable approval process for release. mere minutes. Use these tools to build brand preference, drive transactions, and increase customer loyalty.
QR Codes A QR code is only as good as it’s landing page… SMART QR Codes: • Point to mobile optimized landing pages • Grab attention • Help spread mobile coupons • Build lists of mobile phone users • Run better marketing metrics • Easily share mobile media (photos/videos) • Achieve marketing objectives!
Accept credit cards with your iPhone, Android or iPad
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