Sales & Marketing Club for Small Business in Berkshire
So what’s it all about?
A Simple Recipe
Take 3 Key Sales & Marketing
Requirements
Driving Traffic

Generating Leads

Converting Customers
Add in some…
Mix with Accountability
Allow some time for action
Bake twice a month
Share with friends
Marketing Dashboard
What is the value to a marketer of insight that isn't implemented? Zero.
Key Learnings
Customer Conversion:
10 ways to show customers you
love them
1. Feature Success Stories
2. Offer exclusivity
3. Grandfather them in
4. Loyalty programs
5. Show some personality
6. Social recognition
7. Solicit feedback
8. Guest blogging
9. Refer complimentary services
10. Say thank you
1. Feature Success Stories
2. Offer exclusivity
3. Grandfather them in
4. Loyalty programs
5. Show some personality
6. Soci...
45
Implementation

Take some time to action what you have just learned
See you next time
25th February 2014
10 ways to show customers the love
10 ways to show customers the love
10 ways to show customers the love
10 ways to show customers the love
10 ways to show customers the love
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10 ways to show customers the love

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February is the time to share the love. We are sometimes caught in the cliche of sending our customers the obligatory 'We Love You' message around Valentines but there are a number of ways to show customers you really care about them throughout the year that go well beyond a simple 'corporate' message on the 14th

Published in: Business, News & Politics
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10 ways to show customers the love

  1. 1. Sales & Marketing Club for Small Business in Berkshire
  2. 2. So what’s it all about?
  3. 3. A Simple Recipe
  4. 4. Take 3 Key Sales & Marketing Requirements Driving Traffic Generating Leads Converting Customers
  5. 5. Add in some…
  6. 6. Mix with Accountability
  7. 7. Allow some time for action
  8. 8. Bake twice a month
  9. 9. Share with friends
  10. 10. Marketing Dashboard What is the value to a marketer of insight that isn't implemented? Zero.
  11. 11. Key Learnings
  12. 12. Customer Conversion: 10 ways to show customers you love them
  13. 13. 1. Feature Success Stories
  14. 14. 2. Offer exclusivity
  15. 15. 3. Grandfather them in
  16. 16. 4. Loyalty programs
  17. 17. 5. Show some personality
  18. 18. 6. Social recognition
  19. 19. 7. Solicit feedback
  20. 20. 8. Guest blogging
  21. 21. 9. Refer complimentary services
  22. 22. 10. Say thank you
  23. 23. 1. Feature Success Stories 2. Offer exclusivity 3. Grandfather them in 4. Loyalty programs 5. Show some personality 6. Social recognition 7. Solicit feedback 8. Guest blogging 9. Refer complimentary services 10. Say thank you
  24. 24. 45 Implementation Take some time to action what you have just learned
  25. 25. See you next time 25th February 2014
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