Recruiters Network Glw

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Personalisation for recruitment agency websites

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Recruiters Network Glw

  1. 1. Candidate Attraction to Recruitment Agency Websites Stephen O’Donnell Recruiters Network, Glasgow
  2. 2. My CV <ul><li>21 years in recruitment </li></ul><ul><li>Marshall Brisbane / Search / Maxwell Bruce </li></ul><ul><li>2000 </li></ul><ul><li>2001 </li></ul><ul><li>2007 </li></ul>Leading candidates to vacancies for 8 years
  3. 3. Job Boards <ul><li>13 years of evolution </li></ul><ul><li>Over 300 professional UK job boards compete for candidates </li></ul><ul><li>£287m in annual revenues </li></ul>87% of all vacancies are posted by agencies
  4. 4. Agency Websites – The Big Advantage Expertise of Recruitment Consultant’s in a defined market
  5. 5. Great Agency Websites Outstanding recruitment websites with personality
  6. 6. Search for Recruitment Consultants
  7. 7. List of Recruitment Consultants
  8. 8. Our Recruiters
  9. 9. Biog of Mark Hill, and links to his vacancies
  10. 10. Vacancy details
  11. 11. Job title automatically in page title – great SEO
  12. 12. Candidate Attraction You don’t always get the traffic you deserve!
  13. 13. Traffic Statistics – what do I measure? <ul><li>Visitors per day </li></ul><ul><li>Visitors per vacancy </li></ul><ul><li>Applications per vacancy </li></ul>Communicate with all your visitors
  14. 14. Pay Per Click - SEM <ul><li>Google Adwords </li></ul><ul><li>Dedicated Job Search Engines </li></ul><ul><ul><li>From Google to your vacancy in 2 clicks! </li></ul></ul><ul><ul><li>Immediacy </li></ul></ul><ul><ul><li>Control </li></ul></ul><ul><ul><li>Targeted </li></ul></ul><ul><ul><li>Cost Effective and Cost Efficient </li></ul></ul>
  15. 15. Our Clients
  16. 16. In the interests of fairness
  17. 17. In Summary <ul><ul><li>Any Questions? </li></ul></ul>
  18. 18. Candidate Attraction to Recruitment Agency Websites Stephen O’Donnell Recruiter’s Network, Glasgow

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