News Flash “The Internet and technology have now progressed to their infancy
7 Gifts to Libraries1. The book isn’t dead or dying. Reading is evolving.2. Our users/customers are improving and everyone knows more about our customers than ever before.3. The question economy is very different.4. Technology is going social and can support social acts for social institutions.5. The PC isn’t dead, the last information explosion was microscopic and mobile changes the whole dynamic.6. Talent, Insight, Community, have social value.7. Opportunities always exist more in times of change
Why do people ask questions?Is your library experience conceptually organized around answers and programs? Or collections, technology and buildings?
Why do people ask questions? Who, What, When, Where How & Why Data – Information – Knowledge - Behavior To Learn or to Know To Acquire Information, Clarify, Tune To Decide, to Solve, to Choose, to Delay To Interview, Delve, Interact, Progress To Entertain or Socialize To Reduce Fear To Help, Aid, Cure, Be a Friend To Win A Bet
What are your top 10-20 questions?What is the service portfoliomodel that goes with those?
One public library’s Top Questions1. Health and Wellness / Community Health / Nutrition / Diet / Recovery2. DIY Do It Yourself Activities and Car Repair3. Genealogy4. Test prep (SAT, ACT, occupational tests, etc. etc.)5. Legal Questions (including family law, divorce, adoption, etc)6. Hobbies, Games and Gardening7. Local History8. Consumer reviews (Choosing a car, appliance, etc.)9. Homework Help (grade school)10. Technology Skills (software, hardware, web)11. Government Programs, Services and Taxation12. Self-help/personal development13. Careers (jobs, counselling, etc.)14. Readers Advisory was 14th
Top 12 Patron Hobbies Recreational Reading Cooking & Recipes Computers Movies & Film Exercise, Cycling & WalkingTraveling, Tourism & Vacations Music Pets Gardening Television Shows Top Hobbies? Top Homework Questions? Arts & Crafts Top Travel Destinations? Knitting & Needlecrafts What do you know? 0 10 20 30 40 50 60 70
• Sharing without Context is meaningless and low value• Transactions without context generate less Transformation• Warehouses are not programs• Collections are not portfolios• Experience not Retrieval
Stephen Abram, MLSVP Strategic Relationships and Markets Gale Cengage Learning Cel: 416-669-4855 email@example.com http://www.cengage.com Stephen’s Lighthouse Blog http://stephenslighthouse.com