Teton countyfinal


Published on

Published in: Education
  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Teton countyfinal

  1. 1. The Community Library in the 21st Century Stephen Abram, MLS Cengage Learning [Gale]These slides will be available on Stephen’s Lighthouse blog Jan. 12, 2012
  2. 2. Is there still life inlibraries in a web world? Yes, but . . .
  3. 3. Change: Are libraries Future Ready?
  4. 4. News Flash News FlashShift Happens
  5. 5. Strategic ChoiceAre there too many choices?
  6. 6. 7 Gifts to Libraries, Publishers & Booksellers1. The book isn’t dead or dying. It is evolving.2. Our users/customers are improving.3. Technology is going social and can support social acts.4. The PC isn’t dead, but, again, it’s evolving and more mobile.5. We know more about our information use than ever before.6. Talent, Insight, Community, have social value.7. Opportunities always exist more in times of change
  7. 7. Can Libraries Stand Out in a Crowd?
  8. 8. Questions for Libraries & Publishers Today:1. Are our priorities right?2. Are learning, research, discovery changing materially and what is actually changing?3. Books. Meh.4. What is the role of information and recreational reading in the real future (that is not an extension of the past)?5. Are we ready for the 21st Century world that will be or the 20th Century one that was?
  9. 9. What Are Libraries Really For?• Community• Learning• Discovery• Progress• Research (Applied and Theoretical)• Cultural & Knowledge Custody / Conservation• Economic Impact
  10. 10. Challenge 1 Books
  11. 11. FictionNonFictionReading
  12. 12. The Book Comet Harper Collins fiascoAmazon “authors” Google Bookstore Amazon Subscriptions and Lending 24Symbols Bookish Pottermore Recommendation Engines Apple . . . iStore, iBooks
  13. 13. READINGWhy do people read?
  14. 14. Why do people read?1. To learn2. To engage in hearing other’s opinions (to agree or disagree or understand)3. To develop more knowledge about myself and develop as a whole person4. To be entertained and laugh, to engage and interact5. To address boredom and the inexorable progress of time6. To research and keep up-to-date7. To participate well in civil society (everything from news to voting)8. To be informed (and maybe smarter)9. To understand others (individually and culturally)10. To escape our day-to-day lives11. To stimulate the imagination and be inspired or spiritual12. To write and communicate better through reading others13. To teach14. To have something to talk about15. To connect with like-minded people
  15. 15. Challenge 2Containers
  16. 16. Challenge 2DVD/CDRO
  17. 17. Challenge 3Positioning
  18. 18. Kids TodayIQ, Rates, Scores, Gaming, Reading, Gender . . .
  19. 19. Smelly OrYellow SexLiquid Appeal?
  20. 20. Challenge 4 Schools
  21. 21. Challenge 5Distance Ed
  22. 22. Challenge 6 Search
  23. 23. Content Spam
  24. 24. List of content farms and general spammy user generated content sites: All Experts (allexperts.com)  Experts Exchange (experts-exchange.com) Answers (answers.com)  eZine Articles (ezinearticles.com) Answer Bag (answerbag.com)  Find Articles (findarticles.com) Articles Base (articlesbase.com)  FixYa (fixya.com Helium (helium.com) Ask (ask.com)  Hub Pages (hubpages.com) Associated Content (associatedcontent.com)  InfoBarrel (infobarrel.com) BizRate (bizrate.com)  Livestrong (livestrong.com) Buzle (buzzle.com)  Mahalo (mahalo.com) Brothersoft (brothersoft.com)  Mail Archive (mail-archive.com) Bytes (bytes.com)  Question Hub (questionhub.com) ChaCha (chacha.com)  Squidoo (squidoo.com) eFreedom (efreedom.com)  Suite101 (suite101.com) eHow (ehow.com)  Twenga (twenga.com) Essortment (essortment.com)  WiseGeek (wisegeek.com) Examiner (examiner.com)  Wonder How To (wonderhowto.com) Expert Village (expertvillage.com)  Yahoo! Answers (answers.yahoo.com) )  Xomba (xomba.com)
  25. 25. Challenge 7Experiences
  26. 26. The Baker’s Dozen: LVA Top 131. Health and Wellness / Community Health / Nutrition / Diet / Recovery2. DIY Do It Yourself Activities and Car Repair3. Genealogy4. Test prep (SAT, ACT, occupational tests, etc. etc.)5. Legal Questions (including family law, divorce, adoption, etc)6. Hobbies, Games and Gardening7. Local History8. Consumer reviews (Choosing a car, appliance, etc.)9. Homework Help (grade school)10. Technology Skills (software, hardware, web)11. Government Programs, Services and Taxation12. Self-help/personal development13. Careers (jobs, counselling, etc.)14. Readers Advisory was 14th
  27. 27. The newbibliography and collection development KNOWLEDGE PORTALS KNOWLEDGE, LEARNING, INFORMATION & RESEARCH COMMONS
  28. 28. Challenge 8 Literacy
  29. 29. Trans-Literacy: Move beyond reading & PC skills  Reading literacy  News literacy  Numeracy  Technology literacy  Critical literacy  Information literacy  Social literacy  Media literacy  Computer literacy  Adaptive literacy  Web literacy  Research literacy  Content literacy  Academic literacy  Written literacy  Reputation, Etc.
  30. 30. Challenge 9 Economy
  31. 31. Challenge 11
  32. 32. The Evolution of Answers
  33. 33. Sensemaking: Too much choice
  34. 34. Why do people ask questions?
  35. 35. Why do people ask questions?Who, What, When, WhereHow & WhyData – Information – Knowledge - BehaviorTo Learn or to KnowTo Acquire Information, Clarify, TuneTo Decide, to Solve, to Choose, to DelayTo Interview, Delve, Interact, ProgressTo Entertain or SocializeTo Reduce FearTo Help, Aid, Cure, Be a FriendTo Win A Bet
  36. 36. Grocery Stores
  37. 37. Grocery Stores
  38. 38. Grocery Stores
  39. 39. Cookbooks, Chefs . . .
  40. 40. Cookbooks, Chefs . . .
  41. 41. Meals
  42. 42. Why do people ask questions?
  43. 43. What are your top 10-20 questions?What is the service portfolio model that goes with those?
  44. 44. Challenge 12
  45. 45. Mobility: Wherethe Patron Is
  46. 46. Challenge 13
  47. 47. Take backthe Strategy: Rebalance
  48. 48. The Essential Definitions
  49. 49. Ask Yourself . . . How do libraries differ as an issue?From the listeners point of view and experience.
  50. 50. Selling Ideas
  51. 51. Essentials for Advocacy Someone who needs to care Courage Trustworthy Passion Belief Proofs Stories and Knowledge Respect for whom you need to influence Understanding beyond caricature (e.g. Politicians, the “Boss”, Teachers, Teens, Seniors, The “Public”, Vendors...)
  52. 52. Speak Up!
  53. 53. Libraries Are SocialInstitutions
  54. 54. The Virtual HandoutThe Value of Public Librarieshttp://stephenslighthouse.com/2010/04/06/the-value-of-public-libraries/The Value of School Librarieshttp://stephenslighthouse.com/2010/04/06/the-value-of-school-libraries/The Value of Academic and College Librarieshttp://stephenslighthouse.com/2010/04/07/value-of-academic-and-college-libraries/The Value of Special Librarieshttp://stephenslighthouse.com/2010/04/07/value-of-special-libraries/Library Advocacy: Save the Library Campaignshttp://stephenslighthouse.com/2010/04/01/save-the-library-campaigns/
  55. 55. Stephen Abram, MLS, FSLAVP strategic partnerships and markets Cengage Learning (Gale) Cel: 416-669-4855 stephen.abram@cengage.com Stephen’s Lighthouse Blog http://stephenslighthouse.comFacebook or Google+: Stephen Abram LinkedIn / Plaxo: Stephen Abram Twitter: sabram SlideShare: StephenAbram1