Libraries: Evolution, Revolution and the Two Kinds of Extinction<br />Stephen Abram, MLS<br />Education Institute Webinar<...
“Don’t you know what <br />a library is for?<br />It’s to prevent us from<br />making damn fools<br />of ourselves.”<br />...
Stop complicating things!<br />
We Only Get So Many Once-in-a-Lifetime Chances To Do Great Things<br />
What Can Librarians Do?<br />
Extinction<br />
Extinction<br />
Evolution<br />
A Library Metaphor: Dinosaurs didn’t go extinct because the climate changed. They went extinct because the didn’t or could...
Opportunities Abound<br /><ul><li> IN TIMES OF DYNAMIC CHANGE
Innovation
 Inspiration
 Information
 Ideas
 Invention
 Investment
 Illumination
 Influence</li></li></ul><li>A Library Metaphor<br />
Grocery Stores<br />
Grocery Stores<br />
Grocery Stores<br />
Cookbooks, Chefs . . .<br />
Cookbooks, Chefs . . .<br />
Meals<br />
Chefs, counsellors, teachers, magicians<br />Librarians play a vital role in building the critical connections between inf...
Opportunities Abound<br /><ul><li> Advocate
 Creativity
 Collaboration
 Consortia
 Cooperation
 Community</li></li></ul><li>Sensemaking<br />
Strategy is a Choice. . .<br />To be a victim and feel these changes are fated and blamestorm<br />OR<br />Create the futu...
Think<br />As technology advances<br />
Emboldened Librarians hold the key<br />
News Flash <br /> “The Internet and technology have now progressed to their infancy”<br />
The Top 20<br />
What are our libraries’ strategic responses to these environmental factors and changes?<br />
1<br />E-Books<br />
2<br />Kindle Singles<br />
3<br />Google Books<br />
How would you enhance the book without the compromises of the 1500’s?<br />
Digital is Insufficient<br />
4<br />Death of Containers<br />
5<br />No More DVD’s<br />
6<br />Research Culture<br />
7<br />Content Farms<br />
7<br />Apple: Apps<br />
8<br />Kindle Formats<br />
9<br />E-Reader Lending<br />
10<br />ContentDisaggregation<br />
What does all this mean?<br /><ul><li>The Article level universe
The Chapter and Paragraph Universe
Integrated with Visuals – graphics and charts
Integrated with ‘video’
Integrated with Sound and Speech
Integrated with social web
Integrated with interaction and not just interactivity
How would you enhance a book?</li></li></ul><li>11<br />E-Learning<br />
E-Learning<br />
12<br />StrategicAnalytics<br />
What We Never Really Knew Before (US/Canada)<br />We often believe a lot that isn’t true.<br /><ul><li>27% of our users ar...
59% are female.
29% are college students.
5% are professors and 6% are teachers.
On any given day, 35% of our users are there for the very first time!
Only 29% found the databases via the library website.
59% found what they were looking for on their first search.
72% trusted our content more than Google.
But, 81% still use Google.</li></li></ul><li>2010 Eduventures Research on Investments<br /><ul><li>58% of instructors beli...
71% of instructors that rated student engagement levels as “high” as a result of using technology in courses.
71% of students who are employed full-time and 77% of students who are employed part-time prefer more technology-based too...
79% of instructors and 86 percent of students have seen the average level of engagement improve over the last year as they...
87% of students believe online libraries and databases have had the most significant impact on their overall learning.
62% identify blogs, wikis, and other online authoring tools while 59% identify YouTube and recorded lectures.
E-books and e-textbooks impact overall learning among 50% of students surveyed, while 42% of students identify online port...
44% of instructors believe that online libraries and databases will have the greatest impact on student engagement.
32% of instructors identify e-textbooks and 30% identify interactive homework solutions as having the potential to improve...
49% of students believe that online libraries and databases will have the greatest impact on student engagement.
Students are more optimistic about the potential for technology.</li></li></ul><li>The Baker’s Dozen<br />Health and Welln...
13<br />Whitespace Broadband<br />
14<br />Free Culture<br />
15<br />Mobility<br />
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Ola webinar2011

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Ola webinar2011

  1. 1. Libraries: Evolution, Revolution and the Two Kinds of Extinction<br />Stephen Abram, MLS<br />Education Institute Webinar<br />March 16, 2011<br />
  2. 2. “Don’t you know what <br />a library is for?<br />It’s to prevent us from<br />making damn fools<br />of ourselves.”<br />George Locke<br />Chief Librarian<br />1908-1937<br />Toronto Public Library, <br />quoted in the<br />Toronto Star<br />April 3, 1982<br />Are Your Strategies Frozen in Time?<br />Are they Based On Incremental Change?<br />Are they Responding to Future Challenges or Past Pain? <br />
  3. 3. Stop complicating things!<br />
  4. 4. We Only Get So Many Once-in-a-Lifetime Chances To Do Great Things<br />
  5. 5. What Can Librarians Do?<br />
  6. 6. Extinction<br />
  7. 7. Extinction<br />
  8. 8.
  9. 9. Evolution<br />
  10. 10. A Library Metaphor: Dinosaurs didn’t go extinct because the climate changed. They went extinct because the didn’t or couldn’t adapt.<br />
  11. 11. Opportunities Abound<br /><ul><li> IN TIMES OF DYNAMIC CHANGE
  12. 12. Innovation
  13. 13. Inspiration
  14. 14. Information
  15. 15. Ideas
  16. 16. Invention
  17. 17. Investment
  18. 18. Illumination
  19. 19. Influence</li></li></ul><li>A Library Metaphor<br />
  20. 20. Grocery Stores<br />
  21. 21. Grocery Stores<br />
  22. 22. Grocery Stores<br />
  23. 23. Cookbooks, Chefs . . .<br />
  24. 24. Cookbooks, Chefs . . .<br />
  25. 25. Meals<br />
  26. 26. Chefs, counsellors, teachers, magicians<br />Librarians play a vital role in building the critical connections between information , knowledge and learning.<br />
  27. 27. Opportunities Abound<br /><ul><li> Advocate
  28. 28. Creativity
  29. 29. Collaboration
  30. 30. Consortia
  31. 31. Cooperation
  32. 32. Community</li></li></ul><li>Sensemaking<br />
  33. 33. Strategy is a Choice. . .<br />To be a victim and feel these changes are fated and blamestorm<br />OR<br />Create the future we need and take collective responsibility for the conversation and development of the future.<br />Find Reasons not Excuses.<br />
  34. 34. Think<br />As technology advances<br />
  35. 35. Emboldened Librarians hold the key<br />
  36. 36. News Flash <br /> “The Internet and technology have now progressed to their infancy”<br />
  37. 37. The Top 20<br />
  38. 38. What are our libraries’ strategic responses to these environmental factors and changes?<br />
  39. 39. 1<br />E-Books<br />
  40. 40. 2<br />Kindle Singles<br />
  41. 41. 3<br />Google Books<br />
  42. 42. How would you enhance the book without the compromises of the 1500’s?<br />
  43. 43.
  44. 44. Digital is Insufficient<br />
  45. 45. 4<br />Death of Containers<br />
  46. 46. 5<br />No More DVD’s<br />
  47. 47. 6<br />Research Culture<br />
  48. 48. 7<br />Content Farms<br />
  49. 49. 7<br />Apple: Apps<br />
  50. 50. 8<br />Kindle Formats<br />
  51. 51. 9<br />E-Reader Lending<br />
  52. 52. 10<br />ContentDisaggregation<br />
  53. 53. What does all this mean?<br /><ul><li>The Article level universe
  54. 54. The Chapter and Paragraph Universe
  55. 55. Integrated with Visuals – graphics and charts
  56. 56. Integrated with ‘video’
  57. 57. Integrated with Sound and Speech
  58. 58. Integrated with social web
  59. 59. Integrated with interaction and not just interactivity
  60. 60. How would you enhance a book?</li></li></ul><li>11<br />E-Learning<br />
  61. 61. E-Learning<br />
  62. 62.
  63. 63.
  64. 64. 12<br />StrategicAnalytics<br />
  65. 65. What We Never Really Knew Before (US/Canada)<br />We often believe a lot that isn’t true.<br /><ul><li>27% of our users are under 18.
  66. 66. 59% are female.
  67. 67. 29% are college students.
  68. 68. 5% are professors and 6% are teachers.
  69. 69. On any given day, 35% of our users are there for the very first time!
  70. 70. Only 29% found the databases via the library website.
  71. 71. 59% found what they were looking for on their first search.
  72. 72. 72% trusted our content more than Google.
  73. 73. But, 81% still use Google.</li></li></ul><li>2010 Eduventures Research on Investments<br /><ul><li>58% of instructors believe that technology in courses positively impacts student engagement.
  74. 74. 71% of instructors that rated student engagement levels as “high” as a result of using technology in courses.
  75. 75. 71% of students who are employed full-time and 77% of students who are employed part-time prefer more technology-based tools in the classroom.
  76. 76. 79% of instructors and 86 percent of students have seen the average level of engagement improve over the last year as they have increased their use of digital educational tools.
  77. 77. 87% of students believe online libraries and databases have had the most significant impact on their overall learning.
  78. 78. 62% identify blogs, wikis, and other online authoring tools while 59% identify YouTube and recorded lectures.
  79. 79. E-books and e-textbooks impact overall learning among 50% of students surveyed, while 42% of students identify online portals.
  80. 80. 44% of instructors believe that online libraries and databases will have the greatest impact on student engagement.
  81. 81. 32% of instructors identify e-textbooks and 30% identify interactive homework solutions as having the potential to improve engagement and learning outcomes. (e-readers was 11%)
  82. 82. 49% of students believe that online libraries and databases will have the greatest impact on student engagement.
  83. 83. Students are more optimistic about the potential for technology.</li></li></ul><li>The Baker’s Dozen<br />Health and Wellness / Community Health / Nutrition / Diet / Recovery<br />DIY Do It Yourself Activities and Car Repair<br />Genealogy <br />Test prep (SAT, ACT, occupational tests, etc. etc.)<br />Legal Questions (including family law, divorce, adoption, etc)<br />Hobbies, Games and Gardening<br />Local History<br />Consumer reviews (Choosing a car, appliance, etc.)<br />Homework Help (grade school)<br />Technology Skills (software, hardware, web)<br />Government Programs, Services and Taxation<br />Self-help/personal development<br />Careers (jobs, counselling, etc.)<br />
  84. 84.
  85. 85.
  86. 86.
  87. 87.
  88. 88. 13<br />Whitespace Broadband<br />
  89. 89. 14<br />Free Culture<br />
  90. 90. 15<br />Mobility<br />
  91. 91.
  92. 92. 16<br />Digital 1st & Only<br />
  93. 93. 17<br />Peer e-Review<br />
  94. 94. 18<br />Inter-Disciplinary<br />
  95. 95. Discovery & Ideas<br />
  96. 96. The Future Discovered<br /><ul><li>Stem Cells
  97. 97. fMRI and The Brain
  98. 98. Cloning
  99. 99. Trucking and GPS
  100. 100. Wind and other energy
  101. 101. Nanotechnology
  102. 102. Robotics
  103. 103. Massive Book Digitization
  104. 104. Music
  105. 105. Translation
  106. 106. Streaming Media
  107. 107. Seed Bank</li></li></ul><li>
  108. 108.
  109. 109.
  110. 110.
  111. 111. 19<br />Total Integration<br />
  112. 112.
  113. 113. The new bibliography and collection development<br />KNOWLEDGEPORTALS<br />KNOWLEDGE,<br />LEARNING,<br />INFORMATION &<br />RESEARCH<br />COMMONS<br />
  114. 114.
  115. 115.
  116. 116. Don’t Rest on Your Laurels.<br />
  117. 117. Reintermediation: Personalize the Service<br />
  118. 118. Stand Out!<br />
  119. 119. Trust Yourself to Make Difference and Have an Impact<br />
  120. 120. Save the User! <br />
  121. 121. What Would You Attempt If You Knew You Would Not Fail?<br />
  122. 122.
  123. 123. Context is King,Contact trumps Culture Content is a Foundation<br />
  124. 124. Community<br />
  125. 125. Conversations<br />
  126. 126. Relationships<br />
  127. 127. What Are Libraries Really For?<br /><ul><li>Community
  128. 128. Learning
  129. 129. Training the researchers of today & tomorrow
  130. 130. Discovery & Invention
  131. 131. Progress
  132. 132. Research (Applied and Theoretical)
  133. 133. Cultural & Knowledge Custody & Curation
  134. 134. Economic Impact &n Infrastructure</li></li></ul><li>5 Things To Do<br />
  135. 135. Must do actually<br />1. Know what your users are doing and why. (analyze your data, choose the top 5… & focus)<br />2. Focus on the user psycho-graphics – their goals from their point of view.<br />3. Invest in Knowledge Portals that support your user’s goals (in person and virtually)<br />4. Rise above Collecting and truly Support Reading and Research. Build on the foundation.<br />5. Be VERY comfortable with the devices. All of them.<br />5. <br />
  136. 136. Cooperate<br />20<br />Collaborate<br />Consort<br />
  137. 137. The power of libraries<br />
  138. 138.
  139. 139. Join the Revolution<br />Good Luck<br />
  140. 140. Stephen Abram, MLS, FSLA<br />VP strategic partnerships and markets<br />Cengage Learning (Gale)<br />Cel: 416-669-4855<br />stephen.abram@cengage.com<br />Stephen’s Lighthouse Blog<br />http://stephenslighthouse.com<br />Facebook: Stephen Abram<br />LinkedIn / Plaxo: Stephen Abram<br />Twitter: sabram<br />SlideShare: StephenAbram1<br />

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