Your SlideShare is downloading. ×
0
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Metro directors
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Metro directors

443

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
443
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
5
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • WENDY Support is there, not commitment. There is a lot that people don’t know about libraries. Support is only marginally related to use. Don’t focus on users. Perceptions of the librarian are highly relevant to support. “Passionate librarians” who are involved in the community make a difference. The library occupies a clear position as a provider of practical answers and information. This is a crowded space. Reposition. Belief that the library is a transformational force in people’s lives is directly related to their level of funding support. Increasing support may not necessarily mean a trade-off with financial support for other public services. Elected officials are supportive… but not committed to increased funding. Identifying and engaging super supporters and probable supporters is critical.
  • Transcript

    • 1. The Future: Digital/Print Library Hybrids Stephen Abram, MLS METRO, Library Directors’ Round Table, Nov. 14, 2012
    • 2. Funding is Attitudinal … Support versus Commitment
    • 3. Deer in headlamps slide here.
    • 4. Library Megatrends
    • 5. Content FragmentationDigitization’s real impact – non-fictionFormat Print, ePUB, PDF, Kindle, etc. etc. CD, DVD, USB, etc. etc. Streaming Licenses, Open Access, Creative Commons, etc. etc.eBookseJournalseContentCopyright Issues (NatGeo, Tasini, TPP, SOPA, etc. etc.)Author LawsuitsCitation fragmentation
    • 6. Beyond TextTextGraphics & ChartsFormulaePicturesMapsVideoAudioGamificationDeep Data MiningAssessmentsEtc. etc.
    • 7. Walled GardensILSCMSCloud(s)Device dependenciesFormats (e.g. Kindle)AmazonAppleADVICE . . .
    • 8. Learning Object DiversificationTextbookseLearningLearning Management SystemsCohort Learning EnvironmentsPresentation SystemsVirtual Conference EnvironmentPersonal Learning EnvironmentsCollaboration SoftwareMOOCs
    • 9. End User FragmentationTeens / Post-MillennialsMillennialsOther demographicsBusiness versus ConsumerThe Device DivideMobility
    • 10. Search FragmentationConsumer SearchSpecialized SearchProfessional SearchSemantic, Sentiment, Suggestion Search etc.Mobile searchSocial searchAugmented RealitySEOSMOContent SpamGeo-location
    • 11. Technology FragmentationFeature PhonesSmartphonesTabletsLaptopsDesktopsGaming stationsTelevisionE-ReadersInternet of ThingsBrowsers
    • 12. 15
    • 13. Black and WhiteThe polarization of discussionDogmatic vs. Professional positions on: eBooks,access, copyright, etc.
    • 14. Black & White
    • 15. Recognize key shifts
    • 16. OMG – the digital book!23
    • 17. Trends Differ Slightly by Library SectorPublic LibrariesAcademic Research LibrariesCommunity College LibrariesSchool LibrariesSpecialized LibrariesConsortia
    • 18. Public LibrariesRecommendations (LibraryThing for Libraries, BiblioCommons, Book Psychic)Community GlueEconomic ImpactProgramsPartnershipsEducation and Learning
    • 19. Academic Research LibrarieseLearningRepositoriesContent ArchipelagosLibGuidesPatron-driven acquisitionsInformation FluencyDemarcation between Undergrad, Grad and Faculty/Staff strategiesCopyright complianceE-Coursepacks and e-ReservesStrategic budgetingPartnerships
    • 20. Community College and UndergradInformation LiteracyDistance education and eLearningTextbooks, Reserves, Coursepacks, e-allMOOCsMobilityCollections for new degrees and certifications
    • 21. School LibrariesCommon Core21st Century LearningFuture of the TextbookScaffolded Information Literacy / FluencyFiltersStaff and Faculty relationshipsClassroom pages
    • 22. Specialized LibrariesIntranetsMS SharePointRelationship buildingEmbedded Librarianship
    • 23. ConsortiaDPLALibrary RenewalEveryLibrary Advocacy PACOCLC Linked Data3M e-booksCALIFA / Douglas County initiativesCloud initiatives
    • 24. So what is the answer?Where are the real pain points?
    • 25. Grocery Stores
    • 26. Grocery Stores
    • 27. Grocery Stores
    • 28. Cookbooks, Chefs . . .
    • 29. Cookbooks, Chefs . . .
    • 30. Meals
    • 31. Let’s thinkThink: Are you thinking food, courses,days, weekly plan, or nutrition overall?What is a meal in library end-user community or research, education andlearning terms?
    • 32. KNOWLEDGE PORTALS KNOWLEDGE, LEARNING,INFORMATION & RESEARCH COMMONS
    • 33. What are the real issues?Craft versus Industrial StrengthPilot, Project, Initiative versus Portfolio StrategyHand knitted prototypes versus Productione.g. Information Literacy initiatives Discovery versus Search versus Deep Search eLearning unitsStrategic Analytics Value measures Behaviours
    • 34. What We Never Really Knew Before 27% of our users are under 18. 59% are female. 29% are college students. often believe a lot that isn’t We true. 5% are professors and 6% are teachers. On any given day, 35% of our users are there for the very first time! Only 29% found the databases via the library website. 59% found what they were looking for on their first search. 72% trusted our content more than Google. But, 81% still use Google.
    • 35. Be More Open to the Users’ Path
    • 36. What Would You Attempt IfYou Knew You Would NotFail?
    • 37. My Humble Recommendations Focus on the user, I mean really Pilot and experiment with mobile social cohorts Classes (mobile training or extended learning) Reading cohorts and book clubs Member, Researcher and Learner driven strategies first Associations, Consortia and Collaboratives Fundraising Reorganize for simplicity and flexibility Teams (business or sport)
    • 38. My Humble Recommendations Actively lobby and educate to ensure that the emerging mobile ecosystem supports the values and principles of librarianship for balance in the rights of end users for use, access, learning and research. Support vendors and laws to be as agnostic as possible by ensuring that, as far as possible your services and content offerings support the widest range of devices, formats, browsers, and platforms.
    • 39. Get to where the user is.eLearning, Mobile, Distant, VirtualTools
    • 40. My Humble Recommendations Design for frictionless access using such opportunities as geo-IP and mobile ready websites Test everything in all browsers – mobile or not – all devices. Invest in usability research aimed at the user experience and test and learn from it and share your learning. Don’t prioritize the librarian experience first Watch key developments in major publishing spaces – retail, video, kiddy lit, textbooks, e-learning, fiction, etc. Spot the differences and opportunities
    • 41. My Personal Hobby Horses This is an evolution not a revolution The REAL revolution was the Internet and the Web. The hybrid ecology is winning in the near term for operating systems and content formats. This is good since competition drives innovation and we’re in a Renaissance not an end game right now. Engage in critical thinking not raw criticism. Be constructive. Critical thinking is not part of dogma or religious fervor or fan boy behavior.
    • 42. My Personal Hobby Horses This is an evolution not a revolution Perfectionism will not move us forward at this juncture. Really understand the digital divide and remove your economic and social class blinkers Get real about teens and Boomers Get over library obsession with statistics and comprehensiveness. Get excellent at real measurements, sampling and understanding impact and satisfaction. (Analytics, Foresee, Pew)
    • 43. My Personal Hobby Horses This is an evolution not a revolution We need to revisit the concept of preservation, archives, repositories, and conservation from an access and linked data view. Check out new publishing models like Flipboard. Watch for emerging book enhancements and other features that will challenge library metadata, selection policies, preservation, and collection development.
    • 44. The power of libraries
    • 45. A Third Path
    • 46. Smelly OrYellow SexLiquid Appeal?
    • 47. Focus on the Whole Experience
    • 48. Until the lion learns to write her own story,the story will always be from the perspective of the hunter not the hunted.
    • 49. Stephen Abram, MLS, FSLAVP strategic partnerships and markets Cengage Learning (Gale) Cel: 416-669-4855 stephen.abram@cengage.com Stephen’s Lighthouse Blog http://stephenslighthouse.com Facebook, Pinterest: Stephen Abram LinkedIn / Plaxo: Stephen Abram Twitter: @sabram SlideShare: StephenAbram1

    ×