Examining Effective Strategies to Reach MSM of Color


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United States Conference on AIDS 2013 House Ball Presentation

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  • Bertram Johnson
    Overview of BTGB and How our project works to engage MSM of Color around HIV Prevention Research.

  • The BTG Bridge Project is funded by the Division of AIDS, National Institute of Allergy and Infectious Diseases (NIAID), National Institutes of Health (NIH).

    BTG Bridge is a collaboration between FHI 360/HIV Prevention Trials Network (HPTN) and the Office of HIV/AIDS Network Coordination’s (HANC) Legacy Project to engage underrepresented communities and build support for the changing landscape in HIV prevention research.

    Be the Generation (BTG) Bridge Initiative a short-term project to sustain the momentum generated by the NIAID HIV Vaccine Research Education Initiative (NHVREI).
  • In addition to HIV vaccine research, the scope has been expanded to include other biomedical HIV prevention research education (e.g., microbicides, pre-exposure prophylaxis (PrEP), and treatment as prevention (TaP).
  • GOALS of BTG Bridge Partnership Project

    Highly impacted communities: MSM, transgender women, YMSM, House/Ball, people of African and Latino descent.
    Develop mutually beneficial relationships between individuals, CBOs, CTS, and the trial networks (PTN, MTN, VTN)

    increase the scientific literacy of partner organizations to disseminate accurate BHPR information to community and constituents through various tools
    utilize community feedback to provide key insights into what our approach(es) should be in developing new messaging and materials specific to BHPR.
  • The work is accomplished by providing grants and ongoing technical assistance, HIV literacy, and capacity building to 28 organizations across the US who are proven leadership in engaging communities most at risk for HIV infection.

    A total of 17 local partner organizations working with one or two trial networks.

    Their partnerships and collaborations will be with local clinical trial sites and possibly other BTG Bridge Partners, as is applicable.
  • 11 National Partners work with all three trial networks.

    Although we have many partners offering outreach and education opportunities to Black and Latino MSM/YMSM, today I want to highlight 3 partner organizations with efforts focused in the House/Ball Community.
  • The combined efforts of GALAEI and House of Blahnik and REACH LA are engaging Black and Latino MSM/YMSM in the House/Ball community through a nationally organized push to ensure that every house, and event within the community is equipped with a message of empowerment, HIV prevention awareness, and access to resources that can stop the spread of HIV among our black and brown brothers.

    Because Black and Latino MSM and especially YMSM have consistently shown some of the highest infection rates, the focused efforts of these organizations are vitally important in moving us closer to an AIDS free generation.
  • Because all of our BTG Bridge partners have to be connected to a clinical research site we know that there are some communities that don’t have immediate local access to information about the advances that are happening in HPR. To bridge that gap BTGB has awarded near 40 Event Sponsorships grants to organizations with a one time gift to support a specific outreach event in the community. These awards have been instrumental in reaching thousands of BMSM/YMSM and the community at large with a message of HIV prevention research awareness and increasing scientific literacy.

    These are just a few of the ways that BTGB is supporting the engagement and education of BMSM around comprehensive HPR. I’ve spoken very broadly about our work. Our partners will speak more specifically about their project.
  • Community Needs Assessment- Consisted of finding out from out from in LGBTQ Youth & Young Adults involved or interested in the mainstream Ballroom Community that their was void in the House Ballroom Scene programming that was specifically targeted at LGBTQ Youth in the Ballroom Scene.
    Finding out effective strategies to incorporate HIV/STI prevention without taking away from the cultural norms of the community that was being emulated.
    Recruitment of Peer Leaders: Strategies utilized involved pinpointing peer leaders in the community via already existing relationship and word of mouth via various Mainstream ballroom networks
    Enlisting Peer Leaders: The Peer Leaders used their popularity and influence to recruit memberships into the Kiki Houses they created within their pier social network
    Cultivating Space: making sure you agency have a sizeable safe space for the Youth & Young Adults to congregate
    Effective Prevention Mechanism: Engaging YMSM to create effective prevention mechanisms that will speak to the target community i.e the Kiki Scene

  • Examining Effective Strategies to Reach MSM of Color

    1. 1. Examining Effective Engagement Strategies to Reach MSM of Color Stephaun Wallace Fred Hutchinson Cancer Research Center – Seattle, WA Martha Chono-Helsley REACH LA - Los Angeles, CA Aisha Diori Hetrick-Martin Institute - New York, NY US Conference on AIDS 2013
    2. 2. Legacy Project, Fred Hutchinson Cancer Research Center & House of Blahnik, Inc. Stephaun E. Wallace, MS, MOL Project Manager, Legacy Project- Seattle, WA Chairman, Board of Directors, House of Blahnik US Conference on AIDS 2013
    3. 3.  Welcome  Introduction – Stephaun Wallace (Blahnik)  Ice Breaker- Session 1.1 of Project VOGUE  Be the Generation Bridge – Bertram Johnson  House of Blahnik – Damon L. Humes (Jay Blahnik)  REACH LA – Martha Chono-Helsley  Kiki Ballroom Scene – Aisha Diori  Break  Panel – Harold Balenciaga, Fuzzy Blahnik, Hypnotic Blahnik, Jay Blahnik, Sean Ebony, Clint Lanvin, Martha Chono-Helsley, Aisha Prodigy  For Evals: Session ID: 146 – page 20 US Conference on AIDS 2013 Agenda
    4. 4. Be the Generation Bridge: Engaging MSM of Color in HIV Prevention Research Bertram Johnson Community Engagement Officer Be the Generation Bridge United States Conference on AIDS New Orleans, Louisiana September 11, 2012
    5. 5. ■ Division of AIDS, National Institute of Allergy and Infectious Diseases (NIAID), National Institutes of Health (NIH). ■ Legacy Project/Office of HIV/AIDS Network Coordination (HANC) – Seattle, WA ■ FHI 360/HIV Prevention Trials Network – Washington, DC ■ To continue building community partnerships and maintain momentum of the HIV Vaccine Research Education Initiative (NHVREI) a bridging project was funded. Be the Generation (BTG) Bridge Project
    6. 6.  HIV Prevention Methods  HIV Vaccines  Microbicides  Pre Exposure Prophylaxis (PrEP)  Treatment as Prevention (TasP)
    7. 7. To foster relationships with highly impacted communities in order to promote dialogue, awareness and understanding of biomedical prevention research and to increase support for research participation. BTG Bridge: Goal
    8. 8. ■ Gay City Health Project Seattle, WA ■ Nashville CARES Nashville, TN ■ AIDS Alabama Birmingham, AL ■ AIDS Taskforce of Greater Cleveland Cleveland, OH ■ Community Education Group Washington, DC ■ Family Planning Council- SafeGuards Philadelphia, PA ■ Latino Health Institute, Inc. Boston, MA ■ MOCHA Center Buffalo, NY ■ Multicultural AIDS Coalition Jamaica Plain, MA ■ San Francisco AIDS Foundation San Francisco, CA ■ SisterLove, Inc. Atlanta, GA ■ Us Helping Us, People Into Living Washington, DC ■ AIDS Project of Los Angeles Los Angeles, CA ■ Bienestar Human Services Los Angeles, CA ■ Pittsburgh AIDS Task Force Pittsburgh, PA ■ Public Health Solutions New York, NY ■ PR Cultural Center – Vida/SIDA Chicago, IL BTG Bridge Partners - Local
    9. 9. ■ AIDS Alliance of Children, Youth & Families Washington, DC ■ AIDS United Washington, DC ■ AIDS Advocacy Vaccine Coalition (AVAC) New York, NY ■ ASPIRA, Inc. Washington, DC ■ Black AIDS Institute Los Angeles, CA ■ Gay & Lesbian Latino AIDS Education Initiative (GALAEI) & House of Blahnik Philadelphia, PA ■ Latino Commission on AIDS New York, NY ■ National Minority AIDS Council & National Black Gay Men’s Advocacy Coalition Washington, DC ■ REACH LA Los Angeles, CA BTG Bridge Partners - National
    10. 10.  Gay & Lesbian Latino AIDS Education Initiative (GALAEI) & House of Blahnik; Philadelphia, PA  REACH LA; Los Angeles, CA House/Ball Partnerships
    11. 11. Event Sponsorships  4th Annual WNY Awards Ball & Health Forum  Chicago Appreciation Ballroom Award Ceremony  Dallas Black Pride  Dallas Southern Pride  Deeper Love Day in the Park  Fame Monsters Ball  Jackson Black Pride  Harlem Pride, Inc.  I Am Black Excellence: East Region Conference for Black LGBT Youth/Chicago Midwest Region Conference/Los Angeles West Region Conference  Ovahness Ball 8  Southern Regional Ball House and Pageant (B/HAP) Communities’ Health Disparities and Leadership Conference  Wrap it Up "Fantasy Awareness Hair Show"
    12. 12. Questions?
    13. 13. For more information, email bethegeneration@nih.gov or go to: www.bethegeneration.nih.gov Thank You
    14. 14. United States Conference on AIDS September 11, 2013 Presented by Damon L. Humes, MHS Founder & Executive Director House of Blahnik
    15. 15. At A Glance  Overview of the House of Blahnik  Defining Community Engagement  House and Ball Engagement Strategies House of Blahnik
    16. 16. House of Blahnik The HOB’s mission is to positively affect the overall development, health and wellness of its members, the larger lesbian, gay, bisexual and transgender communities of color and their allies; while providing nurturing safe spaces for self-expression and continued growth. House of Blahnik
    17. 17. House of Blahnik- The Three Ourselves We believe wholeheartedly in our own abilities. We deem our challenges as our unique defining characteristics that attribute to our specialness. We always conduct ourselves with integrity. We understand that our lives have endless possibilities and collectively we can overcome the impossible. In us lie hope and an immeasurable amount of courage! Family We want the HOB to be the best family and organization ever assembled! We must be extraordinarily caring, like extensions of our own biological families. We must be supportive in times of personal difficulty, create opportunities for personal, professional and social growth, and always make an effort to listen to your brothers and sisters. Every family member will be treated with dignity and respect at all times. House of Blahnik
    18. 18. House of Blahnik- The Three Community We believe great houses have a moral core. We care deeply about our communities and we demonstrate this commitment by vanquishing negative unwarranted energy towards others. We respect others and what they are trying to achieve. We believe in difference and not superiority. All of us are ethical and honest. House of Blahnik
    20. 20. House of Blahnik What is Community Engagement?
    21. 21. The core concept of Community Engagement is simple. Trust and loyalty must be established within a community before active engagement can begin. This Model proceeds through five phases, each building on trust, and where interactions gradually increase per threshold of interactivity. House of Blahnik
    22. 22. House of Blahnik  PHASE 1:Inform  PHASE 2: Consult  PHASE 3: Involve  PHASE 4: Collaborate  PHASE 5: Empower Community Engagement
    23. 23. House of Blahnik REMEMBER: Throughout the process of community engagement, there is likely to be back and forth along the spectrum of Ballroom Community participation as plans are implemented and/or before final decisions are made. Thus increasing the level of community engagement and impact.
    24. 24. Resources House of Blahnik www.houseofblahnik.org Damon L. Humes, MHS Founder/Executive Director Damon.L.Humes@gmail.com Lawrence H. Frazier Managing Director Lawrence.H.Frazier@gmail.com House of Blahnik
    25. 25. REACH LA Martha Chono-Helsley, MA Executive Director US Conference on AIDS 2013
    26. 26. US Conference on AIDS 2013 HIV Prevention Services • Workshops • HIV Testing • Linkage to Care • Youth Transitional Case Management Leadership Development • Ovahness Leaders • Peer Health Advocates • What’s the T Tuesday Group Arts for Social Action • R-LA Studio • R-LA Studio Dance Company Social Enterprise • Product Development • Event Producing • Entrepreneur Incubator Youth-driven, community-based organization established in 1992.
    27. 27.  Legendary Sean Milan Garcon & Greg Ultra Omni producers  8th year – largest ball on the West Coast  Annual Ovahness Ball Flyer  Endorsed by the West Coast Ballroom Alliance  HIV Testing as a House Contest  Ballroom Youth Leadership Awards US Conference on AIDS 2013 Community Engagement 20-Days of Testing &The Ovahness Ball
    28. 28.  Skills building vogue & runway workshop.  Emphasis is on personal improvement.  Free HIV testing = access.  Taught by community members. US Conference on AIDS 2013 Community Engagement Battle Night Wednesdays
    29. 29.  National ballroom community campaign to educated about HIV prevention and biomedical research.  Nationally known ballroom leaders.  Using the runway as platform to inform – New York, Washington DC, Atlanta, Philadelphia, Los Angeles & Dallas.  Partnering with HPTN, HVTN and MTN research efforts.  Using social media to share information (Facebook) US Conference on AIDS 2013 Community Engagement BTG/Ballroom Community Outreach Team
    30. 30. Hetrick-Martin Institute Aisha Diori Assistant Director of Health & Wellness US Conference on AIDS 2013
    31. 31. HISTORY OF KIKI SCENE US Conference on AIDS 2013 The Kiki ballroom scene intervention was created by Aisha Diori as a homegrown peer driven sub-culture specific intervention in 2003 for LGBTQ youth ages 12-24 within the Kiki scene. The Kiki Scene was created to emulate the dynamics of the House Ballroom scene, but without the stigma and mainstream pressures. This intervention supports youth in their coming out process, to help them find gay families, to promote safer sex, health & wellness through positive youth development.
    32. 32. The Hetrick-Martin Institute (HMI) believes all young people, regardless of sexual orientation or identity, deserve a safe and supportive environment in which to achieve their full potential. Hetrick-Martin creates this environment for lesbian, gay, bisexual, transgender and questioning (LGBTQ) youth between the ages of 12 and 24 and their families. Through a comprehensive package of direct services and referrals, Hetrick- Martin seeks to foster healthy youth development. Hetrick-Martin’s staff promotes excellence in the delivery of youth services and uses its expertise to create innovative programs that other organizations may use as models. US Conference on AIDS 2013 HMI
    33. 33. HMI KIKI SCENE INTERVENTIONS US Conference on AIDS 2013  The Hetrick-Martin Institute has been working with House and Ballroom youth & the young adult community for approximately 15 years. Through this partnership, the Hetrick-Martin Institute has created several interventions that target the Kiki ballroom community. The Interventions include:  Stars Of Change Program -The Stars of C.H.A.N.G.E (SOC) is a year long internship at HMI geared towards supporting LGBTQ Youth and Young Adults in the negotiation of healthier choices regarding safer sex practices, anti-violence, and risk reduction for youth within the Kiki Ballroom scene. C.H.A.N.G.E. stands for "Challenging Houses and Networks to Get Educated.  "Kiki Lounge- Is a drop-in Weekly Group that connects program participants to HIV/STI testing, safer sex materials, and other HMI services.  Vogue Fem Fridays- Monthly Kiki Ball that is used to recruit new cohorts into HMI services as well as a platform to do HIV/STI prevention in a non-intrusive manner. • Annual HMI Awards Ball Offsite Community Wide event to engage the Youth & Young Adults in The Kiki Scene on a large scale with various levels of HIV/STI prevention mechanisms • Kiki Coalition – Monthly meetings held to engage various CBO’s on best practices and effective way’s to engage YMSM population in the Kiki Ballroom Scene via various low threshold groups and Community Wide events  Kiki Parents Coalition is a part of the overall Kiki Coalition and is an intense and ongoing monthly closed group that works with the parents of the Kiki Houses helping to deconstruct norms. Provide parenting support and accountability for Kiki Scene community as a whole and their own children
    34. 34. HMI KIKI SCENE INTERVENTIONS US Conference on AIDS 2013
    35. 35. US Conference on AIDS 2013 HMI
    37. 37.  Introductions  - Previous Presenters  - Additional Panelist  Harold Balenciaga, Hynoptic Blahnik, Fuzzy Blahnik, Sean Ebony, and Clint Lanvin  Prompts  QA US Conference on AIDS 2013 Panel Discussion
    38. 38.  Stephaun Wallace (Blahnik)  Phone: 206-667-3108  sewallac@fhcrc.org  Martha Chono-Helsley  Phone: 213-622-1650  reachla@earthlink.net  Aisha Diori  Phone: 212-674-2400  Adiori@hmi.org US Conference on AIDS 2013 Contact Us