0
© Stefan Pinto      “Many a small thing      has been made largeby the right kind of advertising”              Mark Twain ...
© Stefan PintoHow to be a D.I.C.K on Social Media to Get Attention       @stefanpintoLike Yogurt? Tweet @stefanpinto for f...
© Stefan Pinto              #1    Have a DISTINCTION   Be known for something  that no one else can claim       Like Yogur...
© Stefan Pinto                  #1        Have a DISTINCTION       Be known for something      that no one else can claimT...
© Stefan Pinto                   #2           INVENT a persona           Personality is king;          consistency is quee...
© Stefan Pinto                #3        Pose a CHALLENGEGive-aways suck; comments convey Offer suggestions without selling...
© Stefan Pinto                    #4         Not working? KILL IT      It is true: no one else likes           broccoli ic...
© Stefan Pinto          Remember to            MEASURE         Key indicators:           time of day,    headline “surpris...
© Stefan Pinto              Thank You,              Stefan Pinto            @stefanpinto The “New York Times” ‘Liked’ My S...
Upcoming SlideShare
Loading in...5
×

Be a dick

687

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
687
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Transcript of "Be a dick"

  1. 1. © Stefan Pinto “Many a small thing has been made largeby the right kind of advertising” Mark Twain Like Yogurt? Tweet @stefanpinto for free love
  2. 2. © Stefan PintoHow to be a D.I.C.K on Social Media to Get Attention @stefanpintoLike Yogurt? Tweet @stefanpinto for free love
  3. 3. © Stefan Pinto #1 Have a DISTINCTION Be known for something that no one else can claim Like Yogurt? Tweet @stefanpinto for free loveHow to be a D. I.C.K on Social Media to Get Attention
  4. 4. © Stefan Pinto #1 Have a DISTINCTION Be known for something that no one else can claimThe only Playgirl Centerfold to be interviewed by The New York Times for his six-pack abs Like Yogurt? Tweet @stefanpinto for free love How to be a D. I.C.K on Social Media to Get Attention
  5. 5. © Stefan Pinto #2 INVENT a persona Personality is king; consistency is queen @stefanpinto healthy lifestyle proving(with photos) six pack abs are possible for all men – even in their forties Like Yogurt? Tweet @stefanpinto for free love How to be a D. I.C.K on Social Media to Get Attention
  6. 6. © Stefan Pinto #3 Pose a CHALLENGEGive-aways suck; comments convey Offer suggestions without selling. People will click Comment on a newspaper article, link to Facebook (or LinkedIn) Like Yogurt? Tweet @stefanpinto for free love How to be a D. I.C.K on Social Media to Get Attention
  7. 7. © Stefan Pinto #4 Not working? KILL IT It is true: no one else likes broccoli ice cream @LabSeries “refer-a-friend” terminated,in favor @stefanpinto “Abs-olutely” terms to motivate your workout for free abs gel Like Yogurt? Tweet @stefanpinto for free love How to be a D. I.C.K on Social Media to Get Attention
  8. 8. © Stefan Pinto Remember to MEASURE Key indicators: time of day, headline “surprising and irresistible,” new: no links @Klout @SocialSprout Like Yogurt? Tweet @stefanpinto for free loveHow to be a D. I.C.K on Social Media to Get Attention
  9. 9. © Stefan Pinto Thank You, Stefan Pinto @stefanpinto The “New York Times” ‘Liked’ My Six Pack AbsGOOGLE SEARCH: “stefan pinto new york times” Like Yogurt? Tweet @stefanpinto for free love
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×