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Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
Creative sales through online media (email version)
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Creative sales through online media (email version)

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This file contains Strategic way of thinking and Tactical ideas to optimize Social Media in terms of creating Creative Sales Programs.

This file contains Strategic way of thinking and Tactical ideas to optimize Social Media in terms of creating Creative Sales Programs.

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  • 1. Creative Salesthrough Online Media Stefanie Kurniadi | Head of Digital Strategy DIXGITAL @stefkurniadi
  • 2. Stefanie Kurniadi | @stefkurniadiWhat are we talking today? How Internet can help The Potentials Online Activities Sales Measurement
  • 3. The world will never be the same again
  • 4. The Facts about Growing Market
  • 5. The Facts about Growing Market 60 M Internet 40 M Facebook 5.6 M Twitter 2.9 M Kaskuser 450 T Linkedin 4.9 M Blogger 160 M Mobile User
  • 6. 160 juta pengguna Mobile
  • 7. KekuranganNegative ViralAkses internet diIndonesia belummenyeluruhTidak semua targetmarket bisa digarapdengan OnlineMedia
  • 8. KeunggulanCepatInteraksiEngagementMurahFungsi ViralMembukapasar Global
  • 9. Stefanie Kurniadi | @stefkurniadiHow Internet Can HelpSales? Membuat konsumen Pull mencari produk kita Brand Building Sales Mendorong Push produk Channel Penjualan kepada konsumen sehingga mereka membeli produk
  • 10. Search Marketing Social Media/ Online CommunityE-Commerce Portals Email Marketing
  • 11. How Search Marketing can helpSales?AIAwareness S Interest Search DA Desire Action
  • 12. How Search Marketing can helpSales?People are searching :1. Information2. Recommendation
  • 13. How Search Marketing can helpSales?
  • 14. How Search Marketing can helpSales?
  • 15. How Search Marketing can helpSales?
  • 16. Make Sure you can be found on thenet you
  • 17. How Social Media can help Sales? Monetizatio Acquisition Engagement n add value the keypoint on socmed marketing strategy
  • 18. How Social Media can help Sales?
  • 19. How Email Marketing can helpSales?
  • 20. How Email Marketing can helpSales?
  • 21. How E-Commerce Portals can helpSales?
  • 22. How E-Commerce Portals can helpSales?
  • 23. Stefanie Kurniadi | @stefkurniadiBrand Building to createSales Perceived Awareness Association Loyalty Quality
  • 24. Stefanie Kurniadi | @stefkurniadiFACEBOOK–upload foto produk secara periodik, tag kekonsumen
  • 25. Stefanie Kurniadi | @stefkurniadiKASKUS–post thread JUAL BELI, sertakan gambar produk dankontak
  • 26. Stefanie Kurniadi | @stefkurniadiWEB ONLINE SHOPPING–buat web katalog produk danbelanja
  • 27. Stefanie Kurniadi | @stefkurniadiKEMBANGKAN RE-SELLER-cantumkan menu re-seller /agen pada web Anda
  • 28. Stefanie Kurniadi | @stefkurniadiKEMBANGKAN RE-SELLER-cantumkan menu re-seller /agen pada web Anda
  • 29. Basic Metrics •Number of friends •Number of followersIn-Depth Metrics•posts and comments •likes/favorites•influencers •ratings•growth rate of fans/followers/friends •social bookmarks•second degree reach •subscriptions•share of voice •Pageviews•impressions •etc
  • 30. The Engagementwww.fangager.com
  • 31. Tweetreach.com
  • 32. The Way You Think1 2 3 4 Milikilah Website/ Buat Tentukan Other perencanaa Eskekusi Objective Information n Page (free) Konsisten dan Kreatif Pilih Tentukan Tentukan Medianya alat ukurnya content-nya
  • 33. Change yourbusiness as theway people life’shas changed. Stefanie Kurniadi Head of Digital Strategy DIXGITAL Online Marketing Partner @stefkurniadi +62878 219 30803 stefanie@dixgital.net

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