Snapp school lsm nyc presentation 2011 apr 03 - Lean Startup Machine NYC

#lsmnyc

The PremiseA website for K-12 teachers that allows themto quickly find high quality, relevant onlinecontent for their classrooms.

Out the Building

Learnings.1. Teachers spend $ on classrooms, but not on content2. Teachers search the web for content in support of their lesson plans, to varying degrees3. Searching for content ≠ high pain4. Schools have a role media coordinator / curriculum coordinator who MAY have budget for content

PivotFocus on helping new teachers developlesson plans quickly.

New Assumptions Lesson planning is most painful for new teachers. Younger teachers embrace technology more. These teachers spend >10 hrs each week planning.

Out the Building Again

PivotOur customer is not a teacher.Our customer is the school: principals and administrators.

Roadblock

HackGet teachers to "spend currency" byreaching out to principal.

Wireframe MVP

Mechanical Turk MVP

Mechanical Turk MVPGoal: http://www.snappschool.com/t/1

Validated Learning Teacher recommendations lead to purchases by Principals Teachers are willing to request this product >40% of teachers are willing to request this product

Next StepsIf we had more time, we would: focus on Principals get an MVP in front of Principals

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Snapp school lsm nyc presentation 2011 apr 03 - Lean Startup Machine NYC

by Eric Ries

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