David vs. Goliath BD
Ron Hirson, EIR
Khosla/Mayfield
Online Dating
Digital Media
Facebook Apps Platforms & SN PaymentsFree to Play Online Dating
Digital Media
book Apps Platfo...
250+ Carriers
Swarm
the Org
1
Get Your
Sponsor
2
Do Their
Work
3
Be In The
Neighborhood
4
Tier Up &
Peer Up
5
Bring PM
and Eng
6
No Is Just The
Beginning
7
8 Sell On Fear
Offsite
To Close
9
@hirson
#
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Startupfest 2013 - David and Goliath business development - Ron Hirson

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Startup business development is basically David vs. Goliath. At the startup, you're David. You have no armor (few, if any, referenceable deals), a staff (your startup), five stones and a sling (a product that works...mostly). You know everyone who works at your company, and everything about them. You're trying to pitch Goliath, a company so large that employees are introducing themselves to each other in your meeting, because they have never met before.

Hear Khosla Ventures and Mayfield Fund's Ron Hirson share tips and stories from his successful experience pitching big companies like AT&T, MasterCard, Facebook, EA, Vodafone and other Goliaths, at his last three start-ups.

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Startupfest 2013 - David and Goliath business development - Ron Hirson

  1. 1. David vs. Goliath BD Ron Hirson, EIR Khosla/Mayfield
  2. 2. Online Dating Digital Media Facebook Apps Platforms & SN PaymentsFree to Play Online Dating Digital Media book Apps Platforms & SN PaymentsFree to Play 100+ Partners
  3. 3. 250+ Carriers
  4. 4. Swarm the Org 1
  5. 5. Get Your Sponsor 2
  6. 6. Do Their Work 3
  7. 7. Be In The Neighborhood 4
  8. 8. Tier Up & Peer Up 5
  9. 9. Bring PM and Eng 6
  10. 10. No Is Just The Beginning 7
  11. 11. 8 Sell On Fear
  12. 12. Offsite To Close 9
  13. 13. @hirson #

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