0
Connecting
Communities
in Sinar Mas Land
Community
Candra (Widy)arjana
Head of Special Media & Digital Communication
Sinar...
SML TVC (1 minute version)
Tentang Sinar Mas Land
• Lebih dari 10,000 ha
strategic landbank
• 40 proyek & terus
berkembang
• 40 tahun pengalaman
• Me...
SML Vision & Values
Lokasi Properti SML
Proyek-proyek SML
Fasilitas
Internet
di Indonesia
Apakah harus terjangkit ‘demam’
Social Media?
Pemain Besar Telah Bergabung
• Rata-rata tweet per
hari:
1.293.131 tweets
• > 86% men-tweet
lewat handphone
Social Media
Lifestyle Information Portal for
Communities
The Internet is for people
For people to form groups.
GROUPS with shared purpose
David Cushman, Brando Digital.. (http://f...
“Communities already exist.
Instead, think about how you
can help the community do
what it wants to do.”
- Mark Zuckerberg...
Potensi Bagi Komunitas
±150.000 warga
±34.000 warga
± 36.000 warga
..dan masih banyak lagi
Sinar Mas Land Social Media
• Update seputar
Sinar Mas Land
• Promosi Event
• Informasi Lifestyle
• Wadah berbagi
untuk Ko...
Customer
Engagement
Kolaborasi
Social Media
User Acquisition
Publication
More Leads/Members
Information &
Activity Sharing
(What’s in it for me?)
Awareness
Network
SML Official Facebook Fan Page
http://facebook.com/sinarmasland
SML Twitter Official Account
http://twitter.com/sinarmas_land
Coming Soon..
“If everyone is moving forward
together, then success takes care of
itself.”
—Henry Ford
Connecting communities in sinar mas land community widy (2)
Connecting communities in sinar mas land community widy (2)
Connecting communities in sinar mas land community widy (2)
Connecting communities in sinar mas land community widy (2)
Connecting communities in sinar mas land community widy (2)
Connecting communities in sinar mas land community widy (2)
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Connecting communities in sinar mas land community widy (2)

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Transcript of "Connecting communities in sinar mas land community widy (2)"

  1. 1. Connecting Communities in Sinar Mas Land Community Candra (Widy)arjana Head of Special Media & Digital Communication Sinar Mas Land
  2. 2. SML TVC (1 minute version)
  3. 3. Tentang Sinar Mas Land • Lebih dari 10,000 ha strategic landbank • 40 proyek & terus berkembang • 40 tahun pengalaman • Memenangkan lebih dari 20 penghargaan bergengsi di 2012 o Barusan memenangkan FIABCI Award 2013 & Property & Bank Award 2013
  4. 4. SML Vision & Values
  5. 5. Lokasi Properti SML
  6. 6. Proyek-proyek SML
  7. 7. Fasilitas
  8. 8. Internet di Indonesia
  9. 9. Apakah harus terjangkit ‘demam’ Social Media?
  10. 10. Pemain Besar Telah Bergabung
  11. 11. • Rata-rata tweet per hari: 1.293.131 tweets • > 86% men-tweet lewat handphone
  12. 12. Social Media Lifestyle Information Portal for Communities
  13. 13. The Internet is for people For people to form groups. GROUPS with shared purpose David Cushman, Brando Digital.. (http://fasterfuture.blogspot.com)
  14. 14. “Communities already exist. Instead, think about how you can help the community do what it wants to do.” - Mark Zuckerberg (Founder of Facebook)
  15. 15. Potensi Bagi Komunitas ±150.000 warga ±34.000 warga ± 36.000 warga ..dan masih banyak lagi
  16. 16. Sinar Mas Land Social Media • Update seputar Sinar Mas Land • Promosi Event • Informasi Lifestyle • Wadah berbagi untuk Komunitas
  17. 17. Customer Engagement Kolaborasi Social Media User Acquisition Publication More Leads/Members Information & Activity Sharing
  18. 18. (What’s in it for me?)
  19. 19. Awareness
  20. 20. Network
  21. 21. SML Official Facebook Fan Page http://facebook.com/sinarmasland
  22. 22. SML Twitter Official Account http://twitter.com/sinarmas_land
  23. 23. Coming Soon..
  24. 24. “If everyone is moving forward together, then success takes care of itself.” —Henry Ford
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