Hustler, Hipster & Hacker - The Minimum Viable Team
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Hustler, Hipster & Hacker - The Minimum Viable Team

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Finding co-founders or a 'Minimum Viable Team' for a startup is a big issue, as it can significantly increase your chances of success. Particularly during the early stages. ...

Finding co-founders or a 'Minimum Viable Team' for a startup is a big issue, as it can significantly increase your chances of success. Particularly during the early stages.

This presentation will you a quick overview about Hustlers, Hipsters and Hackers and the things you might want to know about you (co-)founder before starting out.

Much of the information in this presentation was taken from Charlie O'Donnells blog article: http://www.thisisgoingtobebig.com/blog/2012/8/22/minimum-viable-team.html

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Hustler, Hipster & Hacker - The Minimum Viable Team Hustler, Hipster & Hacker - The Minimum Viable Team Presentation Transcript

  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 15.04.2014
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de Agenda 1. Presentation: The Minimum Viable Team 2. Pitch 3. Mingle 4. Commit
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de The Minimum Viable Team
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 1. Who The Hell Am I? Andreas Mose (aspiring Tarzan) www.startup-simple.de a.mose@startup-simple.de 089 / 18 965 860 0179 / 68 30 184
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 2. Nobody Knows the Trouble I've Seen ... Finding the commitment to make it happen Finding the right people to make it happen
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 3. Committing Yourself Commitment requires the willpower to see things through (volition). Volition is influenced by 5 factors: 2) Self-confidence / assertiveness 5) Managing moods & emotions 3) Foresighted planning & problem solving 4) Goal-based self-discipline 1) Focusing your attention
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 3. Finding Your Team 1) Engineering 2) Marketing 3) Sales 4) Business Development 5) PR 6) Design 7) Product Management 8) HR 9) Operations 10) Finance
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 3. Finding Your Team 1) Engineering 2) Marketing 3) Sales 4) Business Development 5) PR 6) Design 7) Product Management 8) HR 9) Operations 10) Finance
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 3. Finding Your Team 1) Engineering 2) Marketing 3) Sales 4) Business Development 5) PR 6) Design 7) Product Management 8) HR 9) Operations 10) Finance Outsourced crap→
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 1) Engineering 2) Marketing 3) Sales 4) Business Development 5) PR 6) Product Management 7) Design 8) HR 9) Operations 10) Finance Outsourced crap→ 3. Finding Your Team Marketing: Understanding the customer & his needs in order to create, com- municate & package easy to use products that he considers valuable for achieving his goals. Involves: – Deep understanding of the target customer – Ability to figure out what he consideres valuable – An awesome product – Great UX
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 1) Engineering 2) Marketing 3) Sales 4) Business Development 5) PR 6) Product Management 7) Design 8) HR 9) Operations 10) Finance Outsourced crap→ 3. Finding Your Team Team member 1 Job: Customer Experience – Marketing – Product Management – Design
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 1) Engineering 2) Marketing 3) Sales 4) Business Development 5) PR 6) Product Management 7) Design 8) HR 9) Operations 10) Finance Outsourced crap→ 3. Finding Your Team Sales: At an early stage, you are usually not certain what the final product will be. So you will not only be selling the current product to customers, but also to possible partners in exchange for distribution, financing or whatever. Involves: – Generating outside interest – Finding potential partners
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 1) Engineering 2) Marketing 3) Sales 4) Business Development 5) PR 6) Product Management 7) Design 8) HR 9) Operations 10) Finance Outsourced crap→ 3. Finding Your Team Team member 2 Job: Attract outside interest – Sales – Business Development – PR – HR
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 1) Engineering 2) Marketing 3) Sales 4) Business Development 5) PR 6) Product Management 7) Design 8) HR 9) Operations 10) Finance Outsourced crap→ 3. Finding Your Team Team member 3 Job: Build the product – Coding
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 3. Finding Your Team Hustler Generate outside interest Hipster Deliver great customer experience Hacker Build the damn thing ● Analytical ● Structured ● Reliable ● Focused ● Stress-resistant ● Creative ● Empathetic ● Thoughtful ● Good communicator ● Minimalist ● Go-Getter ● Die-hard ● Disciplined ● Extroverted ● Networker Helpful personality traits:
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 3. Finding Your Team Ideally, team members will have different skill sets but similar values and goals. And: Your goals should have a bigger purpose than inflating your ego and/or becoming rich.
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 3. Finding Your Team 1) The money you earn, is the result of the value your business delivers. 2) The value you deliver, is the result of how well you understand your customer. 3) You will understand your customer better, the more you actually care about his problems.
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de 4. Next Steps 1) Everybody with an idea or a startup gets the chance to pitch 2) Interested co-founders get the chance to chat up founders 3) Committing yourselves to the next step
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de Pitch!
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de Pitch Everybody with an idea or a startup gets the chance to pitch. Tell us about: 1) What Problem do you want to solve for whom? 2) What are your learnings so far? 3) Who are you looking for and why?
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de Mingle!
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de Mingle Interested co-founders get the chance to chat up founders Questions you might want to ask: ● What are you passionate about? ● What drives you mad (about other people)? ● How would your friends describe you? ● What was the single most important moment in your life? ● What skills do you have? ● What skills are you looking for in a (co-)founder? ● Where do you see yourself 10 years from now? ● Why should I pick you? ● When did you last fail and what did you learn from it? ● What was you biggest success as a hustler/hipster/hacker? ● What personally trait of yours is currently limiting your success as a hustler/hipster/hacker?
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de Commit!
  • startup simple | www.startup-simple.de | 089 / 18 965 860 | info@startup-simple.de Commit Committing yourselves to the next step You need to find out 2 things about each other: 1) Can you work together? 2) Can you have fun together? → Go on 1 or more dates with your (co-)founder First date: Go for a drink! Second date: Have a jam session (work on a business modell, interview some customers, etc.)