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Andrew J. Scott presentation on StartSmart event Wantrepreneur 2 Entrepreneur 1.12.2011. Tallinn, Estonia
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Andrew J. Scott presentation on StartSmart event Wantrepreneur 2 Entrepreneur 1.12.2011. Tallinn, Estonia

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Andrew J. Scott spoke on Start Smart! event Wantrepreneur 2 Entrepreneur 1. december 2011 in Tallinn, Estonia. www.start-smart.me. Andrews start-up www.rummble.com

Andrew J. Scott spoke on Start Smart! event Wantrepreneur 2 Entrepreneur 1. december 2011 in Tallinn, Estonia. www.start-smart.me. Andrews start-up www.rummble.com

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Transcript

  • 1. Wantrereneur to Entrepreneur  20 minutes about things I didn’t know before, that I do now @andrewjscott November 2011, Tallin Estonia
  • 2. Who am i?
  • 3.  
  • 4.     ?
  • 5.  
  • 6.  
  • 7. 1 Desire
  • 8. Do something you love doing
  • 9.  
  • 10.
    • ..pitched over 200 investors
  • 11.  
  • 12.  
  • 13.  
  • 14.  
  • 15. 2 Purpose
  • 16. Why are you doing this?
  • 17.
    • “ to organize the world's information and make it universally accessible and useful”
  • 18. “ Make the planet healthier by giving everyone access to the skills of a personal trainer”
  • 19.  
  • 20. 3 Timing
  • 21.  
  • 22. 2002 Location based mobile social network
  • 23.  
  • 24.
    • 2002
    • 2003
    • 2004
    • 2008
  • 25. Mobiles
  • 26.  
  • 27. 4 Team
  • 28.
    • Get a Co-Founder
    • Founder Options
    • Choose an opposite
  • 29.  
  • 30.  
  • 31. 5 Focus
  • 32.
    • Do 1 thing really well
  • 33.  
  • 34.
    • Do 1 thing really well
    • Google = “better search, faster”
    • Facebook started simple
    • Don’t do too many platforms
  • 35.
    • iPhone
    • Android
    • Windows Phone
    • Mobile HTML
    • Web
    • Vodafone 360
  • 36. Golden Rule: Do 1 thing well first. ..and functionality is not core, don’t add it.
  • 37. 6 Testing
  • 38.
    • What is your vision
    • What are your assumptions?
  • 39. Rummble: Better recommendations
  • 40.
    • What is your vision
    • What are your assumptions?
    • Test those assumptions
  • 41.
    • 4,000 signups
    • 70,000 signups
  • 42.
    • What is your vision
    • What are your assumptions?
    • Test those assumptions
    • Success = continue. Failure = Change.
  • 43.  
  • 44. 7 Funding
  • 45. Be realistic. @ £ $
  • 46.
    • Be realistic
    • Don’t raise too much money
  • 47.
    • Be realistic
    • Don’t raise too much money
    • Raise as much money as you can
  • 48.
    • Have a strategy – it’s a game
  • 49. Get drunk
  • 50. zerp.ly/ andrewjscott @andrewjscott Thank you for listening!