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“ Better Performance by Design” Business Design Concepts, LLC November 10, 2008
Business Design Concepts (BDC), LLC was formed in October of 2004. BDC’s mission: “ Design our clients for success.” Business Design Concepts Business Blueprints ™ Copyright: www.stankirkwood.com 2008
Business Blueprints ™ is independent of industry and size of company.
Basic Business Copyright: www.stankirkwood.com 2008
Business Design Concepts, LLC provides customized business designs specifically tailored to meet our client’s goals. Customized Business Designs Business Blueprints ™ “ Your customers and shareholders are at the core of everything we do” Copyright: www.stankirkwood.com 2008
The foundation of any structure is important . Here are the Four Tenets - the foundation – upon which Business Blueprints ™ are created Four Tenets of BDC System Copyright: www.stankirkwood.com 2008
Business Blueprints ™ Business Blueprints ™ add value Second Tenet Management Team Without a documented design what is the likelihood that the people at this table will share a common understanding? None. And yet executives sit across the table from each other for years without knowing they do not share a common vision. Designs must be Documented Copyright: www.stankirkwood.com 2008
Business Blueprints ™ Business Blueprints ™ add value Implementation team Remove the documented design from the implementation team and what is the likelihood that the team will build what the executive team had in mind? None. This is why executives are continually disappointed by the outcome of projects. Implementation teams can not know what management has in mind. The fault lies with management! Designs must be Documented Second Tenet Copyright: www.stankirkwood.com 2008
Third Tenet Business Blueprints ™ Evolved Business Designed Business Individual processes working independently Processes designed to work together Everything is connected to Everything Copyright: www.stankirkwood.com 2008
What does a business design need to look like to instill confidence?
“ It depends”
Existing business design
Execution by organization
Business Design Business Blueprints ™ Copyright: www.stankirkwood.com 2008
Design x Execution = Performance Business Blueprints ™ Designs become obsolete as the competitive environment changes Companies waste money with Execution Improvement Activities Need current business design and good execution of the design to achieve performance goals Copyright: www.stankirkwood.com 2008
How long does it take to document a business design?
Typically four to six weeks
How does BDC accomplish that task so quickly?
Use a unique system of common elements within all businesses
Common Building Block
Accomplished Quickly Business Blueprints ™ Copyright: www.stankirkwood.com 2008
Common Fundamentals Metrics: Framework: Building Block: Business Blueprints ™ Structure: - (VP) Value Proposition - Measure market satisfaction o Desirability o Cost o Quality o Lead time - (ROI) Return on Investment - Measure stakeholder satisfaction o Customer satisfaction o Financial Success o Operational Effectiveness o Management Effectiveness Copyright: www.stankirkwood.com 2008
Alignment becomes possible only after the structure has been documented. Each model must be designed to support each other. Alignment Business Blueprints ™ Structure: Copyright: www.stankirkwood.com 2008
Alignment (Structure) Business Blueprints ™ Expectations of market for products / services Competitor offerings of products / services How products / services designed to meet customer expectations How processes designed to deliver products / services How organization designed to execute processes How Systems are designed to support
Your products must have a compelling Value Proposition. Copyright: www.stankirkwood.com 2008
Business Blueprints ™ Process Performance The Process designs must support Market design How are your processes designed? Process Designs affect: - Lead time - Quality - Cost Copyright: www.stankirkwood.com 2008
Business Blueprints ™ Organizational Performance Organizations execute Processes Right People on Bus Wrong People off Bus Right People, Right Seats Does your organization have the right: - Skills - Talents - Knowledge - Experience? Copyright: www.stankirkwood.com 2008
Business Blueprints ™ Systems Performance Organizations use Systems to execute Processes Are your IT systems designed to support your organization? Do you have the right equipment? Copyright: www.stankirkwood.com 2008
Business Blueprints ™ Business Performance To have maximum performance parts must be aligned Don’t start with IT systems and work your way up. IT is not the silver bullet. Copyright: www.stankirkwood.com 2008
Business Blueprints ™ Deliverables Road Map Updated blueprints of your business Strategic Plan Governance Model Copyright: www.stankirkwood.com 2008
Three Products Business Blueprints ™ In-Sight - Executive Assessment - Three weeks total time, three days client time In-Depth - Deliverables - Current business design - Analysis of current business design - Customer Choice Model - Four weeks total time, four days client time In-Ovation - Deliverables - Updated business design - Strategic Plan - Road Map - Governance Model - Four weeks total time, four days client time Copyright: www.stankirkwood.com 2008
Business Blueprints ™ More information Learn more concepts about the idea of Business Design. Visit the following sites: