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Ptp Presenting Sponsorship 2010

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  • 1. 2010 PRESENTING SPONSOR INFORMATION
  • 2. ABOUT THE EVENT
    • Annual Bike Ride Hosted by Rotary Club of Kernersville
    • Proceeds Benefit Educational and Humanitarian Efforts of Rotary
    • Held on Saturday, June 12, 2010
    • 50K and 100K Bike Tours Throughout Piedmont Triad
    • Additional Events for Kids and Families
    • Prizes and Awards
    • Fantastic Food, Refreshments and Beer Garden
  • 3. ABOUT THE EVENT 2009 RIDER COMMENTS "Thank you and the Rotary team for the best orchestrated cycling event we have attended.  Among the strong points are:  Ease of registration, clarity of instructions, very well marked course and great reception at end of ride." "The Rotary involvement in this event was awesome!  They did a fabulous job getting everyone corralled in the morning and showing enthusiasm for the riders." "Ride is better than others because of different post ride activities and opportunities." "Maps and signage – best I’ve ever seen in any bike ride." "Great support, very well marked, very friendly people.“ “ Super post race atmosphere and camaraderie.”
  • 4. ABOUT ROTARY
    • Worldwide organization of business and professional leaders
    • Provides humanitarian service, encourages high ethical standards, and helps build goodwill and peace in the world
    • Approximately 1.2 million Rotarians belong to more than 31,000 Rotary clubs located in 166 countries
    • Kernersville Rotary Club is a 501(c)(3) nonprofit organization with 84 members very actively serving our local communities and beyond
  • 5.
    • Great Way to Reach a Great Audience: Cyclists
      • 2 nd most popular recreational activity in the US; Number of Cyclists to Golfers is 2.5 to 1
      • Median household income $60,000-$70.000+
      • 90%+ are college graduates; 39% have post-graduate degrees
      • 63%+ are professionals
      • 52% rate their brand loyalty as high
    WHY SPONSOR THE RIDE?
  • 6.
    • Not Just a ‘Kernersville’ Event
      • Less than 10% of 2009 riders were Kernersville residents
      • Riders from throughout the Triad, across NC, southern VA and northern SC
    WHY SPONSOR THE RIDE?
    • Associate Your Brand With a Variety of Important Causes
      • All proceeds support the efforts of Rotary Club of Kernersville
      • Causes we work toward are local, national and international…
  • 7. SPONSORSHIP IMPACT Education: Literacy, Ethics Triad Flight of Honor Student Mentoring Global Polio Eradication ROTARY CLUB OF KERNERSVILLE Youth Scholarships International Peace Programs
  • 8. PRESENTING SPONSORSHIP
    • Full Naming Rights (2010 Pedal The Piedmont, Presented by…)
    • Industry Exclusivity Among Major Sponsors
    • Solo Naming on Event Cross-Street Banner
    • Solo Naming on Start/Finish Sign
    • Name at Top of Sponsor Board
    Includes Prominent Positioning of Your Company With All Event Promotional Efforts. Benefits Include:
  • 9. PRESENTING SPONSORSHIP
    • Top Billing on all Advertising Materials
    • Company Name/Logo on Signs at Lunch Tent, Beer Garden, and all Rest Stops Along Route
    • Promotional Tent for Day of Event
    • Announced as Presenting Sponsor Throughout Event
    • Literature and/or Promotional Items in Rider Packets
    • Free Rider Entries, Lunch and Beer Garden Tickets, Event T-shirts and Other Goodies
  • 10. Presents the 2010 YOUR LOGO Event T-shirt Front Rider Jersey Front PRESENTING SPONSORSHIP
    • Company Name/Logo Prominently Placed on Event T-Shirt and Jersey
    Back Back YOUR LOGO Presents the 2010 YOUR LOGO YOUR LOGO
  • 11. Presents the 2010 Presents the 2010 PRESENTING SPONSORSHIP
    • Banner ads prominently placed throughout event website
    YOUR BANNER AD HERE Link to your site!
  • 12. Presenting Sponsor Investment: $5,000 Total Promotional Value: $30,000+ PRESENTING SPONSORSHIP Value To Those Who Benefit From Rotary: Priceless
  • 13. THANK YOU! The Rotary Club of Kernersville Appreciates Your Consideration as a Sponsor of the 2010 Pedal the Piedmont Bike Ride We Hope You Will Help Us Continue to Make a Difference For Those In Need, Near and Far!