Managing Content  and Reputation on the Web Presented by:  Stacey Harmon, HarmonEnterprises.com @staceyharmon Heather Elia...
Concept 1: Have a Hub and Spoke System @staceyharmon @locoheather
Case Study:  Heather Elias Email Marketing Offline Marketing Get To Know Me YouTube Video @staceyharmon @locoheather Faceb...
Tool:  PDA with Camera    + Internet and Text Plan @staceyharmon @locoheather
Tool:  Notebook & Wireless Card @staceyharmon @locoheather
Tool:  Tweet Deck @staceyharmon @locoheather
Tool:  Vendor Relationships IDX Wordpress IT Support Graphic Artist Coach/Trainer Market Stats SEO @staceyharmon @locoheat...
Concept 2: Monitor Your Online Presence @staceyharmon @locoheather
Case Study:  LoCoMusings.com @staceyharmon @locoheather
Case Study:  Google Alerts @staceyharmon @locoheather
Case Study:  Facebook Insights @staceyharmon @locoheather
Case Study:  Email Campaign <ul><li>Screen shots of Google Analytics, Facebook Insights, Mailchimp open reports, Google Al...
Tools:  Google.com/Alerts Google.com/Analytics @staceyharmon @locoheather
Tool:  Facebook Insights @staceyharmon @locoheather
Tool:  MailChimp.com @staceyharmon @locoheather
Tool:  Bit.ly @staceyharmon @locoheather
Concept 3: Whatever You Do, Be Consistent @staceyharmon @locoheather
Case Study:  Walter Burns @staceyharmon @locoheather
Case Study:  Heather Elias @staceyharmon @locoheather Twitter.com/ LoCoMusings Facebook.com/ LoCoMusings Facebook.com/ Hea...
Tool:  CheckUsernames.com @staceyharmon @locoheather
Tool:  picnik.com @staceyharmon @locoheather
Manage Your Content and Reputation on the Web <ul><li>Concept 1:  Have a hub and spoke system </li></ul><ul><li>Concept 2:...
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Managing Content and Reputation on the Web

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Presentation by Stacey Harmon and Heather Elias at the Agent Reboot San Francisco Conference on August 12, 2010.

Published in: Real Estate, Technology, Business
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Managing Content and Reputation on the Web

  1. 1. Managing Content and Reputation on the Web Presented by: Stacey Harmon, HarmonEnterprises.com @staceyharmon Heather Elias, LoCoMusings.com @locoheather July 12, 2010, Agent Reboot SF
  2. 2. Concept 1: Have a Hub and Spoke System @staceyharmon @locoheather
  3. 3. Case Study: Heather Elias Email Marketing Offline Marketing Get To Know Me YouTube Video @staceyharmon @locoheather Facebook Official (Business) Page Facebook Profile Flickr Twitter - Personal Twitter - Business LinkedIn Email Signature Blog Commenting Blip.fm Music Posterous Print Ads Business Cards Networking
  4. 4. Tool: PDA with Camera + Internet and Text Plan @staceyharmon @locoheather
  5. 5. Tool: Notebook & Wireless Card @staceyharmon @locoheather
  6. 6. Tool: Tweet Deck @staceyharmon @locoheather
  7. 7. Tool: Vendor Relationships IDX Wordpress IT Support Graphic Artist Coach/Trainer Market Stats SEO @staceyharmon @locoheather
  8. 8. Concept 2: Monitor Your Online Presence @staceyharmon @locoheather
  9. 9. Case Study: LoCoMusings.com @staceyharmon @locoheather
  10. 10. Case Study: Google Alerts @staceyharmon @locoheather
  11. 11. Case Study: Facebook Insights @staceyharmon @locoheather
  12. 12. Case Study: Email Campaign <ul><li>Screen shots of Google Analytics, Facebook Insights, Mailchimp open reports, Google Alerts, URL shortener reports </li></ul>@staceyharmon @locoheather
  13. 13. Tools: Google.com/Alerts Google.com/Analytics @staceyharmon @locoheather
  14. 14. Tool: Facebook Insights @staceyharmon @locoheather
  15. 15. Tool: MailChimp.com @staceyharmon @locoheather
  16. 16. Tool: Bit.ly @staceyharmon @locoheather
  17. 17. Concept 3: Whatever You Do, Be Consistent @staceyharmon @locoheather
  18. 18. Case Study: Walter Burns @staceyharmon @locoheather
  19. 19. Case Study: Heather Elias @staceyharmon @locoheather Twitter.com/ LoCoMusings Facebook.com/ LoCoMusings Facebook.com/ HeatherElias LinkedIn.com/in/ HeatherElias Flickr.com/ HeatherElias Blip.fm/ HeatherElias
  20. 20. Tool: CheckUsernames.com @staceyharmon @locoheather
  21. 21. Tool: picnik.com @staceyharmon @locoheather
  22. 22. Manage Your Content and Reputation on the Web <ul><li>Concept 1: Have a hub and spoke system </li></ul><ul><li>Concept 2: Monitor your online presence </li></ul><ul><li>Concept 3: Be consistent </li></ul>@staceyharmon @locoheather

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