Final lisa opening_keynote_draft_-_v12.1tb
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Final lisa opening_keynote_draft_-_v12.1tb

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keynote from APU365

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Final lisa opening_keynote_draft_-_v12.1tb Final lisa opening_keynote_draft_-_v12.1tb Presentation Transcript

  • DEVELOPERS: THE HEART OF AMD INNOVATION LISA SU NOV. 11, 2013
  • WELCOME TO DURING THE NEXT THREE DAYS, WE WILL… SHARE the latest innovations in heterogeneous computing LEARN from HSA technology experts NETWORK with key developers and industry experts DRIVE an open ecosystem across the industry 2 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • CLIENT: UNQUENCHABLE DEMAND FOR COMPUTE COMPUTE APPS INCREASING GAMES ADDING MORE REALISM AccelerEyes Adobe Photoshop CC Adobe Premiere Pro CC ANSYS Fluent (Viewfactors) ArcSoft Link+ Arcsoft MediaConver ter ArcSoft Panorama Maker Assimilate Scratch Autodesk Maya 2012 (Bullet Physics) BaoFeng Storm Player Blender Bullet Physics Chaos Group V-Ray Corel AfterShot Pro Corel WinZIP Viewdle Photo Uploader CyberLink PowerDirect or Dassault Systemes SIMULIA Dem Solutions EDEM eyeon Fusion Handbrake MainConcept H.264/AVC Pro Encoder Magix Movie Edit Pro Plus Mixamo Facial Animation MotionDSP Ikena MotionDSP vReveal Nemetschek Maxon Nuvixa Stage Presence Open Cascade OPTIS THEIA RT Paraken Musemage Russian Geometric 3D Kernel (RGK) Side Effects Software Houdini Sony Software Movie Studio HD Sony Software Vegas Pro The Foundry Mari The Foundry Nuke Vratis OpenFOAM SpeedIT plugin Wolfram Mathematica x264 DISPLAYS & DEVICES EVOLVING HAIR DEPTH OF FIELD AUDIO LIGHTING SHADOWS 4X MORE PIXELS BALANCING PARALLEL COMPUTE & VISUALS WITH ENERGY EFFICIENCY 3 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • CLOUD: MORE DEVICES, USERS AND APPS TRANSFORM THE DATA CENTER MORE DEVICES MORE USERS MORE APPS 4 | AMD DEVELOPER SUMMIT | NOVEMBER 2013 TRANSLATES INTO DEMAND FOR:  More compute  More data in the cloud  Many more small, parallelizable workloads  More cloud graphic processing …TO BE ACHIEVED WITH GREATER ENERGY EFFICIENCY AND GREATER COMPUTE DENSITY
  • TO MEET THESE DEMANDS, AMD CREATED THE APU AMD High Performance Multi-core CPU AMD High Performance Discrete Graphics Since our first APU design in 2011, AMD has shipped more than 100 million Accelerated Processing Units A NEW CATEGORY OF PROCESSOR 5 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • IMPROVING THE APU DESIGN TO MEET NEW CHALLENGES 2011 APUs 2012 APUs 2013 APUs  World’s first design with multicore x86 and discrete-level GPU on single die  Radeon Memory Bus and Fusion Compute Link  A-Series and E-Series for PCs, G-Series for Embedded  New generations of x86 and GPU IP incorporated  Dedicated video encode/decode  New A-Series for PCs, R-Series for Embedded      First full System-on-Chip APUs First tablet APUs New G-Series Embedded SOC World’s first Server APUs World’s first Semi-Custom APUs 2014 APUs  Heterogeneous System Architecture Features  …and more details to come ? EVOLVING WITH THE GRAPHICS, EFFICIENCY and COMPUTE NEEDS OF MODERN WORKLOADS 6 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • APUs NOW POWER A WIDE ARRAY OF DEVICES AND WORKLOADS DESKTOPS TABLETS NEXT-GEN CONSOLES 7 | AMD DEVELOPER SUMMIT | NOVEMBER 2013 NOTEBOOKS SERVERS EMBEDDED
  • APUS: BROADENING AND DEEP INSTALLED BASE AMD APU Units for PCs AMD APU Units for non-PCs Future 2014 2011-2012 Over 80 million AMD APU installed base 8 | AMD DEVELOPER SUMMIT | NOVEMBER 2013 Estimated 150+ million AMD APU installed base Estimated 300+ million AMD APU installed base See Endnotes for details
  • APUs: BREAKING INTO NEW MARKETS WITH HSA FOUNDATION MEMBERS BIGGEST MARKET POTENTIAL EST. HSA FOUNDATION MEMBERS 1.2 BILLION 2 OUT OF 3 CONNECTED DEVICES IN 2012 HSA potential market share INTEL approx. market share NVIDIA approx. market share BY 2016, THERE WILL BE EST. 2.1 BILLION CONNECTED DEVICES (OVER 800 MILLION UNITS) SMART CONNECTED DEVICES SHIPPED TODAY ARE DESIGNED BY HSA FOUNDATION MEMBERS ‘HSA WILL ULTIMATELY DRIVE INNOVATION INTO THE FUTURE OF BILLIONS OF MULTI-CORE DEVICES’ MOOR INSIGHTS AND STRATEGY 9 | AMD DEVELOPER SUMMIT | NOVEMBER 2013 For more information go to: http://hsafoundation.Com/ Source http://pinterest.Com/pin/193021534001931884/ See Endnotes for details
  • DEVELOP WITH AMD FOR A NEW WORLD OF OPPORTUNITY DEVICES CUSTOMERS CLOUD DEVELOPER-CENTRIC  Graphics  Gaming  Performance Mobile Clients  Embedded  All Global PC OEMs  Next-Gen Console Makers  Dense-Server and Large Data Centers  Embedded Design Customers  Market-maker for dense servers and 64-bit ARM servers  Heterogeneous System Architecture (HSA)  Mantle  OpenCL  C++AMP  DirectX  Java  And more! 10 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • What’s next?
  • MEET AMD RADEON™ R9 290X A NEW GPU FOR THE NEXT GENERATION OF GAMING  Graphics Core Next Architecture  Mantle Support  AMD TrueAudio Technology  4GB memory for 4K Gaming  DirectX® 11.2 capable  2816 Stream Processing Units  5.6 TFLOPS “AMD’S RADEON R9 290X PILEDRIVES NVIDIA’S HIGH-END GRAPHICS CARDS.” http://www.extremetech.com/gaming/169402-to-slay-a-titan-amds-radeon-r9-290x-piledrives-nvidias-high-end-product-line 12 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • MEET THE NEXT GENERATION APU “Kaveri” 856 GFLOPS FIRST WITH HSA FEATURES A NEW APU FOR A NEW ERA OF COMPUTING 13 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • THE FUTURE BELONGS TO THE APU: BETTER GRAPHICS, EFFICIENCY AND COMPUTE Intel “SANDY BRIDGE” 2011 Intel “IVY BRIDGE” 2012 Intel “HASWELL” 2013 2014 ELITE AMD A-SERIES CODENAMED “KAVERI” (Estimated) 17% GPU* 27% GPU* 31% GPU* 47% GPU DELIVERS BREAKTHROUGHS IN APU-BASED:  Compute  Gaming  Experiences  Efficiency 14 | AMD DEVELOPER SUMMIT | NOVEMBER 2013 *Percentage estimated by AMD based on relative portion of the GPU to the entire die
  • “KAVERI”: UP TO 12 INTEGRATED HETEROGENEOUS COMPUTE UNITS “STEAMROLLER” GCN ARCHITECTURE  Up to eight GCN compute units powering parallel compute and next-gen gaming  Up to four new multi-threaded AMD “Steamroller” x86 cores designed to: ‒ Expand computation efficiency ‒ Feed the cores faster ‒ Improve single-core execution “Steamroller” Fetch Decode MMX Unit 128-bit FMAC L1 DCache FP Scheduler 128-bit FMAC Pipeline Pipeline Pipeline Pipeline Integer Scheduler Shared L2 Cache 15 | AMD DEVELOPER SUMMIT | NOVEMBER 2013 Integer Scheduler Branch & Message Unit Scheduler Vector Units (4x SIMD-16) Scalar Unit Texture Filter Units (4) Texture Fetch Load / Store Units (16) Pipeline Pipeline Pipeline Pipeline Decode ‒ Enhanced to support DirectX® 11.2 ‒ Scalar architecture with improved compute logic ‒ Matches architecture with latest graphics cards and game consoles L1 DCache Vector Registers (4x 64KB) Local Data Share (64KB) Scalar Registers (4KB) L1 Cache (16KB)
  • HSA FEATURES: FEEDING THE “KAVERI” APU COMPUTE UNITS UNLOCKING All APU GFLOPS EQUAL FLEXIBILITY TO DISPATCH EQUAL ACCESS TO ENTIRE MEMORY hQ hUMA APU GFLOPS CPU GFLOPS GPU GFLOPS  Access to full potential of APU compute power CPU GPU  Heterogeneous queuing (hQ) defines how processors interact equally  GPU and CPU have equal flexibility to create/dispatch work CPU GPU  First time ever: GPU and CPU have uniform visibility into entire memory space (up to 32 GB) UNLOCKS THE UNMATCHED COMPUTE POTENTIAL AND EFFICIENCY OF APUs 16 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • AMD TRUEAUDIO TECHNOLOGY LICHDOM STAR CITIZEN MURDERED THIEF PLAY UPCOMING GAME TITLES SUPPORTING AMD TRUEAUDIO ON “KAVERI” 17 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • MANTLE WILL IMPROVE “KAVERI” APU GAMING* ENABLES “CONSOLE-LIKE” OPTIMIZATION TECHNIQUES 18 | AMD DEVELOPER SUMMIT | NOVEMBER 2013 * Based on information obtained from www.battlefield.com
  • 1080P GAMING “Kaveri” LIVE Demonstration “Kaveri” A10 APU vs. Intel Core i7 4770K + Nvidia GeForce GT630 19 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • THE MOST POWERFUL APU, EVER… …IS ALSO THE MOST DEVELOPER FRIENDLY  Coming to desktops (FM2+), notebooks, plus embedded and server products in 2014  Initial availability for FM2+ planned for Jan. 14th, 2014  More details to come at CES 2014 20 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • DEVELOP WITH 1 THE GLOBAL LEADER IN COMPUTE TECHNOLOGY UNDISPUTED GRAPHICS AND MULTIMEDIA LEADERSHIP 21 | AMD DEVELOPER SUMMIT | NOVEMBER 2013 2 LEADERSHIP CORES, SoC ROADMAP AND PLATFORMS 3 THE INVENTOR AND CONSTANT INNOVATOR OF THE APU
  • One More Thing 22 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • 2014 AMD A10 APUbased system AMD Radeon R9 290X Who Wants to Win One? 23 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • THANK YOU!
  • DISCLAIMER & ATTRIBUTION The information presented in this document is for informational purposes only and may contain technical inaccuracies, omissions and typographical errors. The information contained herein is subject to change and may be rendered inaccurate for many reasons, including but not limited to product and roadmap changes, component and motherboard version changes, new model and/or product releases, product differences between differing manufacturers, software changes, BIOS flashes, firmware upgrades, or the like. AMD assumes no obligation to update or otherwise correct or revise this information. However, AMD reserves the right to revise this information and to make changes from time to time to the content hereof without obligation of AMD to notify any person of such revisions or changes. AMD MAKES NO REPRESENTATIONS OR WARRANTIES WITH RESPECT TO THE CONTENTS HEREOF AND ASSUMES NO RESPONSIBILITY FOR ANY INACCURACIES, ERRORS OR OMISSIONS THAT MAY APPEAR IN THIS INFORMATION. AMD SPECIFICALLY DISCLAIMS ANY IMPLIED WARRANTIES OF MERCHANTABILITY OR FITNESS FOR ANY PARTICULAR PURPOSE. IN NO EVENT WILL AMD BE LIABLE TO ANY PERSON FOR ANY DIRECT, INDIRECT, SPECIAL OR OTHER CONSEQUENTIAL DAMAGES ARISING FROM THE USE OF ANY INFORMATION CONTAINED HEREIN, EVEN IF AMD IS EXPRESSLY ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. ATTRIBUTION © 2013 Advanced Micro Devices, Inc. All rights reserved. AMD, the AMD Arrow logo and combinations thereof are trademarks of Advanced Micro Devices, Inc. in the United States and/or other jurisdictions. SPEC is a registered trademark of the Standard Performance Evaluation Corporation (SPEC). Other names are for informational purposes only and may be trademarks of their respective owners. 25 | AMD DEVELOPER SUMMIT | NOVEMBER 2013
  • FOOTNOTES Additional hardware (e.g. Blu-ray drive, HD or 10-bit monitor, TV tuner, wirelessly enabled HDTV) and/or software (e.g. multimedia applications) are required for the full enablement of some features. HD Video display requires an HD video source. Not all features may be supported on all components or systems - check with your component or system manufacturer for specific model capabilities and supported technologies. Unless otherwise indicated, AMD tests are performed on optimized AMD reference systems. PC manufacturers may vary their configuration yielding different results. 1. Theoretical GFLOPs calculated by AMD as 856 for AMD A10-7850K with AMD Radeon™ R7 Series Graphics. GFLOPS = CPU GFLOPS + GPU GFLOPS= CPU Core Freq (3.7 Ghz) x Core count (4) x 8 + GPU Core Freq (720MHz) x Radeon Core (512) x 2 2. AMD TrueAudio technology is offered in select AMD APUs and AMD Radeon™ GPUs and is designed to improve acoustic realism. Requires enabled game or application. Not all audio equipment supports all audio effects; additional audio equipment may be required for some audio effects. Not all products feature all technologies—check with your component or system manufacturer for specific capabilities. 26 | AMD DEVELOPER SUMMIT | NOVEMBER 2013